# Crescendo Lab > Crescendo Lab is a Taiwan-based B2B SaaS company providing an AI-powered omnichannel business communication platform for marketing, customer service, and sales teams. Through three products — MAAC, CAAC, and DAAC — it integrates LINE, Meta, SMS, Email, WhatsApp, and e-commerce data to help brands automate marketing, improve service efficiency, and turn data into actionable business decisions. Crescendo Lab operates across Taiwan, Japan, Thailand, Singapore, and Hong Kong. It is certified by LINE in Taiwan, Thailand, and Japan, and is the only technology partner in Taiwan to hold LINE Gold Partner status for five consecutive years. The company serves 800+ brands, processes roughly 8.7 billion customer interactions per year, and reaches around 30 million users. It is ISO 27001 certified for data security and a Google Cloud partner; its AI-native product DAAC is listed on the Google Cloud Agent Marketplace. Customers span e-commerce, retail/OMO, home & living, consultative services, and beauty/personal care & health, including brands such as THE BODY SHOP, POYA, NISSAN Taiwan, IKEA, Rakuten, and adidas. ## Products - [MAAC — AI Marketing Automation Platform](https://www.cresclab.com/en/product/maac): Marketing automation platform. Design automated customer journeys across LINE, Email, and SMS in one place; use AI to segment audiences (predicting purchase likelihood and churn risk), generate marketing copy and personalized product recommendations, and automatically choose the best send time for each member. - [CAAC — Enterprise AI Conversational Platform](https://www.cresclab.com/en/product/caac): Customer service and sales conversation platform. Consolidates LINE, Messenger, Instagram, WhatsApp, and website messages into a single inbox; provides autonomous AI service agents, a human-in-the-loop co-pilot, AI product recommendations with revenue attribution, 360° customer profiles, and in-browser voice calls. - [DAAC — AI Data Intelligence Platform](https://www.cresclab.com/tw/product/daac): Data analytics platform. Integrates MAAC, CAAC, and external data to automatically generate periodic analysis reports, replacing manual reporting; uses agentic AI to surface data relationships, predict trends, and provide actionable recommendations. Listed on the Google Cloud Agent Marketplace. - [Crescendo AI](https://www.cresclab.com/en/crescendo-ai): Overview of the AI capabilities spanning MAAC, CAAC, and DAAC, and how they support marketing, service, sales, and strategy teams. - [Features](https://www.cresclab.com/en/feature): Full list of product features. - [AI Consulting](https://ai-consulting.cresclab.com/): Assessment, planning, and implementation consulting from AI and digital-transformation specialists to help organizations adopt AI and build long-term strategy. ## MCP Server Crescendo Lab provides a remote MCP (Model Context Protocol) server for MAAC and CAAC. It lets AI assistants such as Claude, Cursor and Codex work directly in Crescendo Lab's marketing and customer service platforms: - Send personalized LINE, SMS and Email messages (up to 100 recipients per request) and check delivery status - Read broadcast performance and LINE segments - Reply to customers on LINE, Instagram, Messenger, WhatsApp and website chat; read and triage conversations; add member notes - Search, update and bulk-tag unified contacts; push orders, coupons, membership, points and reservations When it is a good fit: brands in Taiwan, Japan or Thailand that want an AI assistant to run LINE, SMS and Email marketing, omnichannel customer service, or CRM contact management. Requirements: an existing MAAC or CAAC account with OpenAPI v2 enabled. Organizations that are not customers yet can [book a demo](https://www.cresclab.com/en/contact-us). DAAC also uses MCP, in the other direction: it connects GA4, Google Search Console, Google Ads and Meta Ads so [DAAC](https://www.cresclab.com/tw/product/daac) can analyze marketing data together. It is set up inside DAAC; AI assistants do not connect to it. - [MCP Server overview (English)](https://www.cresclab.com/en/mcp): Connect Claude, Cursor or Codex to MAAC & CAAC via MCP. Send LINE, SMS and email, and reply on WhatsApp, Instagram and Messenger from a single prompt. - [MCP Server（繁體中文）](https://www.cresclab.com/tw/mcp): 用 Claude、Cursor 或 Codex 透過 MCP 串接 MAAC 與 CAAC，一句話就能發送 LINE、簡訊、EDM，在 LINE、IG、Messenger、WhatsApp 回覆客戶，並查看群發成效、管理會員標籤。 - [MCPサーバー（日本語）](https://www.cresclab.com/jp/mcp): Claude・Cursor・CodexをMCPでMAAC／CAACに接続。一言の指示でLINE公式アカウント・SMS・メールを配信し、LINE・Instagram・Messenger・WhatsAppで返信、配信結果の確認や顧客タグ管理まで。 - [MCP Server（ไทย）](https://www.cresclab.com/th/mcp): เชื่อม Claude, Cursor หรือ Codex เข้ากับ MAAC & CAAC ผ่าน MCP สั่งการประโยคเดียว ส่ง LINE, SMS, Email และตอบแชตทุกช่องทาง บนข้อมูลลูกค้าชุดเดียวกัน - [MCP setup guide](https://doc.user360.cresclab.com/v2/index.html#section/MCP-(Model-Context-Protocol)): endpoints, authentication and install steps for Claude, Codex and Cursor - [OpenAPI v2 reference](https://doc.user360.cresclab.com/v2/index.html): every endpoint the MCP tools map to ## Channels & Integrations - [Channels & Integrations overview](https://www.cresclab.com/en/channels-and-integrations): All supported channels and third-party integrations (including SHOPLINE, 91APP, Shopify, Salesforce, Zendesk, and more). - [LINE](https://www.cresclab.com/en/channel/line): LINE Official Account management and automation. - [Push Notification Messages](https://www.cresclab.com/en/channel/sms#pnp): LINE push notification messages (Push API). - [SMS](https://www.cresclab.com/en/channel/sms) - [Website](https://www.cresclab.com/en/channel/web) - [Email / EDM](https://www.cresclab.com/en/channel/edm) - [Facebook / Instagram](https://www.cresclab.com/en/channel/meta) - [WhatsApp](https://www.cresclab.com/en/channel/whatsapp) - [Voice Call](https://www.cresclab.com/en/channel/voice) ## Industry Solutions - [E-commerce](https://www.cresclab.com/en/industry/ec) - [Retail & OMO](https://www.cresclab.com/en/industry/retail-omo) - [Home & Living](https://www.cresclab.com/en/industry/home-care) - [Consultative Services](https://www.cresclab.com/en/industry/consultative-services) - [Beauty, Personal Care & Health](https://www.cresclab.com/en/industry/beauty-personal-care) ## Customer Success - [All success stories](https://www.cresclab.com/en/success-stories): Cross-industry customer results and metrics. ## Resources - [Crescendo Lab Blog](https://blog.cresclab.com/en): Articles on MarTech, AI marketing, LINE strategy, and CRM. - [Downloads](https://www.cresclab.com/en/download): Whitepapers, industry reports, and ebooks. - [Pricing](https://www.cresclab.com/en/pricing) - [Events & Seminars](https://www.cresclab.com/en/events-and-seminars): Webinars and product launch events. - [Newsroom](https://www.cresclab.com/en/newsroom) ## Company - [Company info](https://www.cresclab.com/en/company) - [Contact us](https://www.cresclab.com/en/contact-us) - [Careers](https://www.cresclab.com/en/career) ## Other Languages Crescendo Lab's website is a single domain with language subdirectories. Homepages by language: - [English](https://www.cresclab.com/en) - [繁體中文 (Taiwan)](https://www.cresclab.com/tw) - [日本語 (Japan)](https://www.cresclab.com/jp) - [ไทย (Thailand)](https://www.cresclab.com/th)