# O8

> Minneapolis-based B2B digital marketing agency delivering measurable growth through SEO, content marketing, web development, and AI-powered strategy.

O8 (o8.agency) is a technical digital marketing agency headquartered in Minneapolis, MN. Founded in 2010 by Seth Viebrock, O8 works with B2B companies, healthcare organizations, higher education institutions, and nonprofits to drive sustainable, measurable growth.

O8's approach centers on systems thinking and technical depth — combining data-driven strategy with hands-on implementation. The agency is known for transparent operations, honest reporting, and leading with outcomes rather than marketing claims.

O8 is a recognized pioneer in Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), helping clients achieve visibility in AI-generated answers across ChatGPT, Gemini, Perplexity, and Google AI Overviews.

## Key Pages

- [Home](https://www.o8.agency/): Overview of O8's services and approach to B2B growth marketing.
- [SEO Services](https://www.o8.agency/services/seo): Technical SEO, content strategy, and rank tracking for B2B and healthcare organizations.
- [Content Creation Services](https://www.o8.agency/services/content-creation-services-elevate-your-brand-and): Content strategy, creation, and distribution that drives qualified pipeline.
- [Web Design & Development](https://www.o8.agency/services/web-design-development): Drupal, WordPress, and custom CMS — high-performance sites built for lead generation.
- [AI Agency Services](https://www.o8.agency/services/ai-agency): AI strategy, AI automation, and AI marketing services for B2B revenue teams.
- [AI Marketing Agency](https://www.o8.agency/services/ai-agency/ai-marketing-agency): Specialized AI-driven marketing execution and strategy.
- [B2B Marketing Agency](https://www.o8.agency/services/b2b-marketing): Holistic B2B marketing strategy and execution.
- [B2B Healthcare Marketing Agency](https://www.o8.agency/services/b2b-marketing/b2b-healthcare-marketing-agency): Specialized marketing for medical device, health system, and life sciences companies.
- [O8 Intelligence](https://www.o8.agency/services/o8-intelligence): AI-powered marketing intelligence products including the AI Search Visibility Audit.
- [GrowthMap](https://www.o8.agency/growthmap): O8's proprietary growth strategy framework — a structured roadmap to scalable revenue growth.
- [Case Studies](https://www.o8.agency/case-studies): Documented results across 500+ client engagements.
- [About O8](https://www.o8.agency/about): Team, mission, and the story behind the agency.
- [Blog](https://www.o8.agency/blog): In-depth articles on SEO, GEO, AEO, content marketing, AI, and digital strategy.
- [AI Playbook Hub](https://www.o8.agency/ai-playbook): The B2B Marketer's Guide to AI-Driven Growth — benchmarks, frameworks, and case studies.

## Services

- **SEO & AEO/GEO** — Technical SEO audits, keyword research, on-page optimization, link building, AI search visibility, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO).
- **Content Marketing** — Content strategy, editorial planning, long-form writing, and AI-assisted content production.
- **Web Design & Development** — Custom Drupal, WordPress, and headless CMS development; UX/CRO design; accessibility.
- **Paid Advertising** — Google Ads, paid social, and account-based advertising.
- **CRO & UX** — Conversion rate optimization, neuromarketing-informed design, heatmaps, and A/B testing.
- **Healthcare Marketing** — Specialized B2B marketing for medical device, health system, life sciences, and telehealth companies.
- **Higher Education Marketing** — Digital strategy and web development for universities and colleges.
- **AI Agency Services** — AI adoption consulting, marketing automation with AI, AI employee setup, and AEO/GEO implementation.
- **O8 Intelligence** — Diagnostic marketing intelligence products: AI Search Visibility Audit, GrowthMap Readiness Assessment.
- **Staff Augmentation** — Embedded marketing, tech, and design talent for growing B2B teams.

## Notable Clients & Verticals

O8 has delivered 500+ projects with a 95% client retention rate. Notable clients include University of Minnesota (multiple departments), Heraeus Medevio, HGA Architecture, Baker University, Ecumen, Emerson, Fortra (HelpSystems), OurFamilyWizard, Ryan Companies, R3 Continuum, and Nationwide Children's Hospital.

Key verticals: healthcare B2B, higher education, B2B SaaS/tech, nonprofits, financial services.

## What We Don't Do

- B2C e-commerce or consumer brand marketing
- Solopreneur or very early-stage startup work (minimum ~$3M revenue)
- Government/public sector work (rare exceptions for inbound with clear sponsor)
- Gambling, adult content, or ethically questionable industries
- Vanity metrics — every engagement is tied to pipeline and revenue outcomes

## Contact

- Website: https://www.o8.agency
- Email: hello@o8.agency
- Location: Minneapolis, MN (remote-friendly, serves clients nationally)