# Swoogo

> Flexible event management platform made for event pros\. Run in\-person or virtual events, from conferences to field marketing and more\.

Generated by Yoast SEO v27.8, this is an llms.txt file, meant for consumption by LLMs.

## Pages
- [Swoogo vs\. EventsAir](https://swoogo.events/compare/swoogo-vs-eventsair/)
- [Partners](https://swoogo.events/partners/)
- [Responsible Disclosure Program](https://swoogo.events/security-compliance/responsible-disclosure-program/)
- [Higher Education \(EDU\)](https://swoogo.events/higher-education/)
- [Company](https://swoogo.events/company/)

## Posts
- [AI for Event Planning \(and the Tools You'll Need at Every Step\)](https://swoogo.events/blog/ai-for-event-planning/)
- [How to Personalize Your Forms, Emails, and Website with Conditional Logic](https://swoogo.events/blog/conditional-logic-101/)
- [Event Personalization: Examples, Ideas, and How to Pull It Off](https://swoogo.events/blog/event-personalization/): Here's how leading event teams use personalization from registration through the agenda to drive engagement, loyalty, and results\.
- [Onsite, Upgraded: What's New in Swoogo for 2026](https://swoogo.events/blog/onsite-event-upgrades-swoogo/): Our biggest upgrades yet for onsite event experiences\. Smarter check\-in, dynamic badges, kiosk payments, in\-app networking, and more\. Here's what's new in 2026\.
- [How to Vibe Code an Event Site That Doesn't Fall Apart](https://swoogo.events/blog/vibe-code-event-website/): Vibe code custom event sites without a design team, and see how Swoogo's MCP server keeps your registration data exactly where it should be\.

## Case Studies
- [Third Door scales their business while saving 20% annually, with the freedom to innovate](https://swoogo.events/case-studies/third-door-media/): Find out how Third Door Media saves 15\-20% annually on their events with Swoogo’s Event Management Platform\. 
- [How Atlassian Optimizes Experiences to Build Community through Swoogo](https://swoogo.events/case-studies/atlassian/)
- [Ease of use and seamless integrations: GlobalFoundries can create events in 2 hours flat](https://swoogo.events/case-studies/global-foundries/): Find out how Global Foundries saved money while increasing their efficiency and event quality by switching to Swoogo\.
- [From temporary pandemic solution to the tool that opened an entirely new avenue of business](https://swoogo.events/case-studies/fernwood-fitness/): Find out how Fernwood Fitness transitioned their in\-person offerings and expanded their virtual reach with Swoogo\.
- [Swoogo helped this university increase lead volume by 393% and event attendance by 180% without extra costs](https://swoogo.events/case-studies/australian-catholic-university/): Find out how Australian Catholic University increased their lead volume by 393% and event attendance by 180% with Swoogo\. 



## Product Updates
- [Granular Website Builder Permissions](https://swoogo.events/product-updates/granular-website-builder-permissions/)
- [Go Attend Analytics](https://swoogo.events/product-updates/go-attend-analytics/)
- [Flexible Website Publishing Options](https://swoogo.events/product-updates/flexible-website-publishing-options/)
- [Undo \& Redo Buttons](https://swoogo.events/product-updates/undo-redo-buttons/)
- [Go Onsite: Session Check Out](https://swoogo.events/product-updates/go-onsite-session-check-out/)

## On Demand
- [Yappy Hour: Your Event Staffing Plan is Lacking](https://swoogo.events/on-demand/yappy-hour-your-event-staffing-plan-is-lacking/): You know your event staff experience matters just as much as the attendee experience\. So tune in for a chat with Darcy from BW Events about how you can make sure your on\-site staff are representing the way they should \- whether at a booth, a dinner, or a karaoke room\.

Yappy Hour with Jihan is a virtual, live talk show for event pros\. Leaders from the event industry join Swoogo’s own head of events, Jihan, to yap about events, marketing, what’s hot, what’s not, and of course many pop culture references\.
- [Your Events Drive Revenue\. We Can Prove It\.](https://swoogo.events/on-demand/your-events-drive-revenue-we-can-prove-it/): You know your events are working\. You just can't prove it\. Well, a new bombshell has entered the building: Swoogo's MCP Server\. For the first time, you can ask questions that cross your entire stack and get real answers, right now, inside the AI tools you're already using\. Which accounts attended and then moved stages? Which closed deals had event touchpoints in the 90 days before close? What's your actual event\-attributed pipeline this quarter? No integrations to build\. No data team required\. No more "let me get back to you on that\."
- [Vibe Code Your Event Site With Swoogo](https://swoogo.events/on-demand/vibe-code-your-event-site-with-swoogo/): Vibe coding is one of the hottest topics in tech right now \-\- and if you've been curious about it but haven't had a chance to dig in yet, this session is for you\.

We're bringing it to the world of event marketing with a practical, beginner\-friendly walkthrough of how to use AI tools like Replit or Lovable to build event sites, with Swoogo handling your registration data behind the scenes\.

No coding experience\. No pressure\. Just a fun, hands\-on look at what's possible\.
- [The Sea of Sameness is Costing You Event Pipeline](https://swoogo.events/on-demand/the-sea-of-sameness-is-costing-you-event-pipeline/): Want to generate pipeline? Host events\.
Want to accelerate deals? Host events\.
Want to waste money? Host events\.

Wait… That's right\. We said it\. Just because you host it, doesn't mean it will work\. In 2026, events could be your best pipeline generator and accelerator\. Or they could cost you dearly\. Budget, time, and trust\.

The difference? Whether your event is forgettable or ICONIC\.

Because here's the thing: the sea of sameness is real\. If your event is interchangeable with your competitor's, you're not building pipeline, you're burning budget\.
Sarah "executive dinners are the worst" Reece, a demand gen leader, knows what it takes to grab attention, create memories, and turn those memories into signed deals\. She's going to share her hot takes on why getting butts in seats is getting harder and how the path out is equal parts creativity and math\.
- [Your Swoogo Data Just Got AI Superpowers](https://swoogo.events/on-demand/your-swoogo-data-just-got-ai-superpowers/): Join us for an eye\-opening session where we'll show you how to connect your favorite AI tools to your Swoogo data \-\- and actually use them to get smarter insights from every event you run\.

We'll take it step by step\. No assumed knowledge, no skipped steps\. Just a clear, practical walkthrough you can follow and build on\.

## Guides
- [The AI Prompt Playbook for Event Teams](https://swoogo.events/guides/ai-prompts-for-events/)
- [Reimagining Hybrid: Effective Events for Digital and In\-person Attendees](https://swoogo.events/guides/reimagining-hybrid-events-strategy-the-guide/)
- [10 Event Plays to Steal: Turn Your Flagship Event Into a Year\-Round Engagement Program](https://swoogo.events/guides/flagship-to-year-round/)
- [The Power of Integrated Revenue Campaigns for Event Leaders](https://swoogo.events/guides/the-power-of-integrated-revenue-campaigns-for-event-leaders/): Explore a three\-part framework that’ll help your event team create more impactful, revenue\-driven event programs\.
- [Event Preparation Secrets From Some of The World’s Best Brands](https://swoogo.events/guides/event-preparation-secrets-from-some-of-the-worlds-best-brands/)

## Integrations
- [Zapier](https://swoogo.events/integration/zapier/): Automate workflows between Swoogo and thousands of other tools, using Zapier\.
- [Sessionboard](https://swoogo.events/integration/sessionboard/): Easy event marketing meets seamless speaker and session management
- [Amego](https://swoogo.events/integration/amego/): A flexible attendee experience with mobile at the center\.
- [HubSpot](https://swoogo.events/integration/hubspot/)
- [TouchNet](https://swoogo.events/integration/touchnet/): Comprehensive and secure commerce and credentials solutions for colleges and universities\.

## Partners
- [Fredo](https://swoogo.events/partner/fredo/): Achieve seamless check\-in with On\-Demand Name Badge Printing that keeps every guest moving effortlessly from arrival to entry\.

Supported by onboarding, 24/7 event\-day care, and the flexibility to make name, title, and company changes on the day without disruption\.

From corporate gatherings to global events, we scale with you, handling high volumes, last\-minute changes, and staff handovers without slowing down check\-in\.
- [Garnish](https://swoogo.events/partner/garnish-event-management/): Garnish is a full\-service event planning agency that blends strategic insight with creative execution\. We take a consultative, people\-first approach, working as an extension of your team to design and deliver events that meet business goals and create lasting connections\.
- [fielddrive](https://swoogo.events/partner/fielddrive/): fielddrive streamlines event check\-in, accreditation, and onsite engagement through badge printing and smart data capture\. It helps event organizers reduce queues, improve attendee experience, and gain real\-time insights—all with a scalable, easy\-to\-deploy platform\.
- [Stellify](https://swoogo.events/partner/stellify/): Stellify helps organizations transform events into high\-performing growth channels using Swoogo\. Our team partners closely with yours to build repeatable event programs that scale\. We provide hands on implementation of your Swoogo instance so that your team can focus on event production\.
- [Event Strategy Group, Ltd](https://swoogo.events/partner/event-strategy-group-ltd/): Since our founding over 25 years ago, Event Strategy Group has managed thousands of corporate events worldwide\. We’re experts in the design, planning, and production of B2B events and activations—massive ones, small ones, virtual ones, and everything in between\. Our team provides full event services, including strategy, venue sourcing, registration, event tech, production, staffing, and speaker/sponsor management\.

## Video Series
- [Swoogo Personalization Challenge 2025](https://swoogo.events/video-series/personalization-challenge/): We are thrilled to announce our three winners from the 2025 Personalization Challenge\! We asked for your most creative ways in which you’ve used Swoogo, and y’all came back with some powerful stuff\. Below are our three winners, selected by you\!
- [The Event Registration Series: Mastering Registration](https://swoogo.events/video-series/the-event-registration-series-mastering-registration/): It’s time to increase registrations and decrease how long it takes to register for your events\. In this five\-part video series, you’ll learn how to do just that using conditional logic, progressive registration, personas, pricing strategies, and event privacy\.
- [The Website Builder Series: 5 Swoogo Power Moves](https://swoogo.events/video-series/website-builder/)

## Collateral
- [Swoogo for Field Marketing](https://swoogo.events/collateral/swoogo-for-field-marketing/)

## Optional
- [Sitemap index](https://swoogo.events/sitemap_index.xml)