blackthorn.io

# Blackthorn

> Event Management, Native to Salesforce.com


## Posts

- [Blackthorn Unveils New Platform Vision for Salesforce® Event Management](https://blackthorn.io/content-hub/salesforce-event-management-platform-vision/): We’re excited to share an early look at how Blackthorn is evolving to help Salesforce-based organizations better manage the complexity of modern events. Disconnected tools, outdated interfaces, and limited reporting have held teams back for too long. Our new platform vision is about removing friction, giving teams greater creative and operational control, and unlocking the full value of Salesforce event management. As expectations rise for more design flexibility, more intuitive workflows, and real-time insights, Blackthorn is doubling down on what makes our platform unique: we bring every part of the event lifecycle directly into Salesforce — from planning and execution […]
- [2026 Event Industry Trends Every Planner Must Know](https://blackthorn.io/content-hub/2026-event-industry-trends/): Event industry trends are evolving fast. Budgets are tightening in some sectors and rising in others. Attendees expect more personalization and real-time communication than ever before. And leaders are demanding what they’ve always wanted but rarely received: clear, defensible ROI. Across industries, the message is the same: the strategies that worked even three years ago won’t carry programs forward in 2026. This pillar article gives you a high-level view of the biggest shifts shaping events this year and how event teams can adapt. To access the full research, including the nine “what’s out / what’s in” trend shifts, industry-specific plays, […]
- [10 Proven Event Marketing Tactics to Generate Qualified Leads](https://blackthorn.io/content-hub/event-marketing-tactics-qualify-leads/): Explore 10 proven event marketing tactics, with examples and tech tips, to drive more qualified leads and improve pipeline results.
- [5 Proven Ways to Connect Event and Donor Data in Salesforce](https://blackthorn.io/content-hub/connect-donor-data-event-salesforce/): Learn how nonprofit event planners can connect donor data and registrations, automate thank-you emails, and integrate revenue in Salesforce.
- [Best Event Management Platforms for SMS Alerts in 2025](https://blackthorn.io/content-hub/sms-alerts-event-management-platforms/): Compare top event management platforms with SMS alerts. Learn what is the best solution for orgs seeking automated attendee communication.
- [Event Planning Tools for Salesforce: Blackthorn Onsite Suite](https://blackthorn.io/content-hub/salesforce-event-planning-tools/): Three new Salesforce event planning tools designed help event teams make onsite operations easier and make smarter decisions.
- [Why Nonprofits Need Native Event Management in Salesforce](https://blackthorn.io/content-hub/nonprofit-event-management-in-salesforce/): Reimagine nonprofit event management in Salesforce that saves time, unifies data, and turns every event into measurable mission impact.
- [6 Interactive Strategies to Improve Event ROI](https://blackthorn.io/content-hub/interactive-strategies-for-event-roi/): Turn passive attendees into active participants. Six interactive strategies to boost engagement and prove event ROI, tracked directly in Salesforce.
- [The Ultimate Guide to AI-Driven Event Marketing Personalization](https://blackthorn.io/content-hub/event-marketing-personalization/): This guide explores how AI can amplify the human side of event marketing personalization, helping teams connect data and emotion.
- [Do I Need an Event Technologist or Just Smarter Event Tech?](https://blackthorn.io/content-hub/event-technology-stack-vs-technologist/): Wondering if you need to hire an event technologist? Learn how a smarter event technology stack can cut costs and boost efficiency — no new hire required.
- [Small Events vs Large Events: Why Regional Strategies Win](https://blackthorn.io/content-hub/small-events-vs-large-events/): Regional strategies and creative destination "dupes" are powering intimate events. Explore the latest trends shaping small events vs large events.
- [The Best CRM for Event Planners (and Why It's Salesforce)](https://blackthorn.io/content-hub/best-crm-for-event-planners/): Learn why Salesforce is the best CRM for event planners. Learn how to streamline registration, check-in, branding, and ROI tracking with Salesforce-native tools that simplify the entire event lifecycle.
- [5 Reliable Event Technology Must-Haves for Success](https://blackthorn.io/content-hub/reliable-event-technology-for-success/): From offline event check-in apps to scalability and security, explore what makes reliable event technology — and how to choose the right partner.
- [Why Mapping the Attendee Journey Matters for Better Events](https://blackthorn.io/content-hub/attendee-journey-event-management/): Track engagement, improve satisfaction, and connect every event touchpoint for lasting impact by mapping the attendee journey.
- [Stress-Free Event Check-In in Salesforce: Mobile Scanning](https://blackthorn.io/content-hub/event-check-in-salesforce/): Make event check-in in Salesforce faster and smarter with mobile scanning. Get streamlined registration, happier attendees, and instant data in your CRM.
- [Stop Guessing: Set SMART Event Goals to Prove Impact](https://blackthorn.io/content-hub/smart-event-goals-for-planners/): Learn how to set SMART event goals that align teams, prove ROI, and turn events into measurable success.
- [10 Event Branding Tips to Build Lasting Connections](https://blackthorn.io/content-hub/event-branding-tips-for-planners/): Create consistent, on-brand event experiences across registration, emails, apps, and more with these 10 event branding tips for event planners.
- [Ditch Spreadsheets: Master Event Registration in Salesforce](https://blackthorn.io/content-hub/event-registration-in-salesforce/): Tired of juggling spreadsheets for events? Learn how to manage RSVPs, attendees, reporting, and event registration in Salesforce. 
- [Salesforce Event Tech Guide: What to Know Before You Buy](https://blackthorn.io/content-hub/salesforce-event-tech-guide/): Get expert-backed event tech guides by industry. See how Salesforce teams cut manual work, boost engagement, and choose tools that prove ROI.
- [Campus Event Planning Checklist: 14 Proven Essentials](https://blackthorn.io/content-hub/event-planning-checklist-campus-events/): Plan, manage, and measure campus events with this Salesforce-native event planning checklist for higher ed teams.
- [Fix Gaps in Student Journey Event Planning with Salesforce](https://blackthorn.io/content-hub/student-journey-event-planning/): Unify student journey event planning in Salesforce. Align recruitment, engagement, and alumni events with Education Cloud to drive better outcomes.
- [Prove Higher Ed Event ROI to Leadership](https://blackthorn.io/content-hub/higher-ed-event-roi/): Learn the real reason higher ed event ROI remains elusive and how a Salesforce-native tool can fix it.
- [Event Attendance Tracking: 6 Ways to Boost Advancement ROI](https://blackthorn.io/content-hub/event-attendance-tracking/): See how higher ed advancement teams can use Salesforce-native event attendance tracking to improve engagement, stewardship, and ROI.
- [The Complete Guide to Event Management Software for Universities](https://blackthorn.io/content-hub/event-management-software-universities/): See how Salesforce-native event management software for universities helps higher ed teams replace spreadsheets, track attendance, and prove ROI—all inside Salesforce.
- [Introducing the New Blackthorn: Powering the Future of Data-Rich Events](https://blackthorn.io/content-hub/introducing-the-new-blackthorn-powering-the-future-of-data-rich-events/): Blackthorn’s new brand is here. Discover how we’re reimagining Salesforce® event management with a clean new identity and deeper product focus.
- [Spreedly and Plaid Integration for Faster, Secure Payments.](https://blackthorn.io/content-hub/spreedly-and-plaid/): Connect bank accounts instantly with Plaid and access over 120 gateways via Spreedly. Enable faster, secure payments through Blackthorn’s seamless integration.
- [Is your event registration software ADA and WCAG 2.1 compliant?](https://blackthorn.io/content-hub/event-registration-software-ada-wcag-compliant/): Ensure your event registration software meets ADA and WCAG 2.1 compliance with Blackthorn Events. Improve accessibility and avoid legal risks.
- [Implementing Strong Customer Authentication: Technical Challenges and Solutions](https://blackthorn.io/content-hub/implementing-strong-customer-authentication-technical-challenges/): Discover the key technical challenges of implementing Strong Customer Authentication and learn practical solutions to ensure compliance and security.
- [Virtual Events for Admissions: 3 Proven Recruitment Strategies](https://blackthorn.io/content-hub/virtual-events-for-admissions/): Discover how universities use digital marketing and virtual events to boost student recruitment and admissions success with Blackthorn Events.
- [Blackthorn.io is a Great Place to Work-Certified Company](https://blackthorn.io/content-hub/blackthorn-io-is-a-great-place-to-work-certified-company/): Blackthorn.io is a Great Place to Work—officially certified for its strong culture, employee satisfaction, and people-first approach.
- [How to Waitlist Event Registrants in Salesforce Using Blackthorn Events](https://blackthorn.io/content-hub/how-to-waitlist-event-registrants-in-salesforce-using-blackthorn-events/): Easily waitlist event registrants in Salesforce with Blackthorn Events. Capture interest, automate emails, and convert leads into attendees effortlessly.
- [How UVA Frank Batten School of Leadership Streamlines Their Event Process](https://blackthorn.io/content-hub/uva-frank-batten-school-of-leadership-streamlines-their-event-process/): Discover how UVA’s Frank Batten School streamlined event planning and reporting using Blackthorn Events and Salesforce to unify and simplify event management.
- [Understanding Strong Customer Authentication and What to Expect](https://blackthorn.io/content-hub/understanding-strong-customer-authentication/): Learn what Strong Customer Authentication (SCA) means, who it applies to, key exemptions, and how Blackthorn supports SCA with Salesforce integration.
- [CDL Legal Before Blackthorn](https://blackthorn.io/content-hub/cdl-legal/): CDL Legal streamlined payments and eliminated manual processes by switching to Blackthorn’s Salesforce-native solution.
- [Create Zoom Webinars in Salesforce with Blackthorn Events](https://blackthorn.io/content-hub/create-zoom-webinars-in-salesforce/): Create Zoom webinars directly in Salesforce using Blackthorn Events. Save time, sync data, and manage everything in one place—no switching between platforms.
- [PayLink for Salesforce: Simplify Secure Payment Processing](https://blackthorn.io/content-hub/paylink-for-salesforce/): PayLink for Salesforce lets you send secure, mobile-friendly payment links and accept global payments with Stripe Checkout—no code, no complex setup required.
- [How AdventHealth Used Blackthorn & Salesforce for Vaccine Scheduling](https://blackthorn.io/content-hub/how-adventhealth-used-blackthorn-salesforce-for-vaccine-scheduling/): Discover how AdventHealth leveraged Salesforce and Blackthorn Events to streamline COVID-19 vaccine scheduling for thousands of patients across multiple locations.
- [When Speed Matters: How Blackthorn Events Helped AdventHealth](https://blackthorn.io/content-hub/how-blackthorn-events-helped-adventhealth/): Discover how AdventHealth used Blackthorn Events to manage 160K COVID vaccinations with automated scheduling, QR check-ins, and real-time tracking.
- [Blackthorn Events: Embed Event Pages and Forms Seamlessly](https://blackthorn.io/content-hub/embed-event-pages-and-forms-seamlessly/): Embed event pages, calendars, and forms directly into your site with Blackthorn Events to create a seamless, branded experience for every attendee.
- [The New Events Health Check Page is Live!](https://blackthorn.io/content-hub/the-new-events-health-check-page-is-live/): Quickly troubleshoot Blackthorn Events access issues in Salesforce. Check license, user permissions, and domain status—all in one simple Health Check page.
- [Build Custom Emails Directly in Salesforce](https://blackthorn.io/content-hub/build-custom-emails-directly-in-salesforce/): Design custom event emails inside Salesforce using a WYSIWYG editor. No coding needed. Build, personalize, and send branded messages with ease.
- [Blackthorn Events Mobile Check-In App](https://blackthorn.io/content-hub/blackthorn-events-mobile-check-in-app/): Blackthorn Events Mobile Check-In App makes on-site check-ins easy with QR scanning, offline mode, badge printing, and full Salesforce integration.
- [How IAB Uses Blackthorn Events to Simplify Event Management](https://blackthorn.io/content-hub/how-iab-uses-blackthorn-events/): Discover how IAB streamlined event management using Blackthorn Events, replacing multiple tools with a Salesforce-native, scalable event solution.
- [Maximizing Salesforce ROI with Blackthorn Events](https://blackthorn.io/content-hub/maximizing-salesforce-roi-with-blackthorn-events/): CRM managers boost Salesforce ROI with Blackthorn Events—manage, track, and analyze events seamlessly within your CRM for smarter engagement.
- [The Ultimate Hybrid Events Guide (Version 1)](https://blackthorn.io/content-hub/the-ultimate-hybrid-events-guide/): Explore this Hybrid Events Guide to plan, manage, and scale successful virtual and in-person experiences using Salesforce and Blackthorn.
- [Blackthorn’s Commitment to Stability & Quality](https://blackthorn.io/content-hub/blackthorns-commitment-to-stability-quality/): Learn how we're prioritizing stability, improving infrastructure, and scaling support to deliver reliable, high-performance event apps you can trust.
- [Finding Your “Return on Events” Mindset](https://blackthorn.io/content-hub/finding-your-return-on-events-mindset/): Discover how to cultivate a "Return on Events" mindset with insights from Matt Frank. Learn strategies to maximize the impact of your virtual events.
- [Disrupting the User Experience with Chris Federspiel](https://blackthorn.io/content-hub/disrupting-the-user-experience-with-chris-federspiel-disruption-interruption-podcast/): Chris Federspiel shares how simplifying enterprise software can disrupt UX standards. Hear his bold take on the Disruption/Interruption Podcast.  
- [Customer Spotlight: University of Arizona – A Seamless Events Experience](https://blackthorn.io/content-hub/customer-spotlight-university-of-arizona-a-seamless-events-experience/): Discover how the University of Arizona streamlined event management and scaled student engagement through a centralized, CRM-connected solution.
- [Blackthorn.io Acquires PCIFY](https://blackthorn.io/content-hub/blackthorn-io-acquires-compliance/): Blackthorn acquires Compliance to strengthen Salesforce PII data protection and help businesses combat rising data breach risks exceeding $1.5B annually.
- [The Premier Salesforce Event Management App for Universities](https://blackthorn.io/content-hub/salesforce-event-management-app-for-universities/): Event Management App built for universities using Salesforce. Streamline student, alumni, and admissions events with Blackthorn Events—easy, scalable, and fully native. 
- [PCIFY is Now Blackthorn Compliance](https://blackthorn.io/content-hub/pcify-is-now-blackthorn-compliance/): Pcify is now Blackthorn Compliance—delivering powerful Salesforce compliance solutions to help businesses better manage data privacy and regulatory needs.
- [Homecoming 2025: Blackthorn.io Kicks Off Salesforce Education Summit Week with Inaugural Customer Conference](https://blackthorn.io/content-hub/homecoming-2025-salesforce-education-summit/): Before the doors opened at the Salesforce Education Summit 2025, we set the tone for the week with our first-ever marquee customer event—Homecoming! Held on March 10th at the Marriott Marquis Chicago, this one-day conference was created exclusively for higher education institutions using Blackthorn’s event management solutions. With a playful nod to school spirit, the event leaned into the theme with custom sashes and a surprise high school marching band that closed out the day in unforgettable fashion. Want to see the energy for yourself? We’ve assembled a video with some of the best moments from Homecoming—check it out! Our […]
- [Blackthorn Doubles-Down on Events with New Product Offerings and Executive Hires](https://blackthorn.io/content-hub/blackthorn-doubles-down-on-events-with-new-product-offerings-and-executive-hires/): The event industry is evolving, and Blackthorn is leading the charge with new innovations designed to streamline event management, enhance engagement, and maximize impact. From powerful new product offerings to key executive hires, we’re doubling down on our mission to make event planning seamless for organizations using Salesforce®. Introducing Event Navigator: A Game-Changer for Attendees and Organizers Gone are the days of fragmented event management tools and disconnected attendee experiences. Event Navigator, our new mobile app, pulls event details directly from Blackthorn, eliminating the need for manual setup or third-party integrations. With Event Navigator, organizers can: Update agendas, send notifications, […]
- [Nonprofit CRM Software](https://blackthorn.io/content-hub/nonprofit-crm-software/): Discover the best nonprofit CRM software for donor management, fundraising, and engagement. Compare features, pricing, and integrations to find the right fit.
- [From Input to Impact - A First Look at Agentforce with Blackthorn Events](https://blackthorn.io/content-hub/from-input-to-impact-a-first-look-at-agentforce-with-blackthorn-events/): This webinar, hosted by Blackthorn’s very own Chris Federspiel and Adam Kebeck, provides an overview and demo of using Blackthorn Events with Salesforce’s new offering, Agentforce. We’ll give you a first look at how this AI-driven tool seamlessly integrates with Salesforce to revolutionize event management. From creating events and analyzing attendance data to managing registrations and automating communications, Agentforce simplifies complex tasks for planners and attendees alike. These include leveraging AI to streamline event logistics, manage registrations, and provide analytics for planners and attendees. Watch as we demo Agentforce’s impressive capabilities across industries like education, healthcare, finance, and more. See […]
- [Behind the Velvet Rope - Creating Unforgettable VIP Event Experiences](https://blackthorn.io/content-hub/behind-the-velvet-rope-creating-unforgettable-vip-event-experiences/): This webinar, hosted by Blackthorn’s very own Michael McDonnel and Ryan O’Leary, dives into strategies for delivering exceptional VIP experiences using Blackthorn’s Salesforce-native solutions. Discover how to create tailored event access, exclusive registration processes, and personalized communications that elevate your attendees’ experience. Watch as Ryan demonstrates real-world applications like RSVP tracking, visibility controls, and automated staff notifications designed to ensure seamless engagement for both guests and event organizers. Perfect for anyone looking to deliver a “white-glove” service and streamline event operations, this session shows how Blackthorn empowers you to make every VIP moment unforgettable.
- [The Event Management Journey of PMD Alliance and Blackthorn](https://blackthorn.io/content-hub/the-event-management-journey-of-pmd-alliance-and-blackthorn/): Witness firsthand how PMD Alliance, one of our valued customers at Blackthorn, has transformed event organization—making it more efficient, interconnected, and data-driven. Dive into the Parkinson and Movement Disorder Alliance’s (PMD Alliance) journey below. Their mission is to create supportive communities for those dealing with Parkinson’s and other movement disorders until a cure is found. To support this, Blackthorn’s event management solution has powered their website redesign, enabling ease of access to educational programs tailored for specific needs. We invite you to watch the video to explore how Blackthorn has streamlined their event registration, boosted outreach effectiveness through personalized platform […]
- [Planning for Gold - Your Guide to Uncovering and Boosting Event ROI](https://blackthorn.io/content-hub/planning-for-gold-your-guide-to-uncovering-and-boosting-event-roi/): In this webinar, Blackthorn’s Ryan O’Leary and Michael McDonnell show how to uncover and enhance event return on investment (ROI) by leveraging Blackthorn’s real-time budget and expense tracking, automated invoicing, and financial reporting tools. The session addresses common challenges faced by event planners, such as managing budgets, tracking payments, and understanding the profitability of sessions and events. Throughout this demo, you’ll see a number of Blackthorn Event features, including expense tracking, revenue forecasting, and flexible payment options, which provide event planners with valuable insights into financial health and facilitate informed decision-making on event elements that drive the highest ROI.
- [Message Received - Maximizing your Event Communications with SMS](https://blackthorn.io/content-hub/message-received-maximizing-your-event-communications-with-sms/): In this webinar, Michael McDonnell, Blackthorn.io’s Sales Engineer, discusses how to enhance event communication through SMS using Blackthorn’s Salesforce-native applications. He explains the advantages of SMS over email, especially for time-sensitive event updates, citing SMS’s 98% open rate and real-time message tracking. McDonnell demonstrates how Blackthorn’s Smart Scheduler and messaging templates streamline the creation and customization of SMS invitations, reminders, and follow-ups based on Salesforce CRM data. Additionally, he highlights Blackthorn’s two-way messaging capabilities, allowing attendees to respond directly, and showcases real-time dashboards that track engagement.
- [Dreamforce 2024 Recap - The Impact Hub Experience](https://blackthorn.io/content-hub/dreamforce-2024-recap-the-impact-hub-experience/): Dreamforce 2024 was a blast, and Blackthorn ensured our VIPs had an unforgettable time at the Impact Hub! We kicked off the fun with a lively Karaoke Welcome Party, where everyone sang their hearts out, getting pumped for the days ahead. We created a vibrant space for all Salesforce Dreamforce attendees, especially those from the Education, Healthcare, and Nonprofit sectors. Partnering with Apsona, GoMeddo, and DonorDrive, we brought top-notch Salesforce solutions and expertise. Our VIPs enjoyed exclusive perks, including a private workspace lounge for much-needed relaxation and recharging, where we kept energy levels up with hosted coffee hours, breakfasts, and […]
- [The Power of Nonprofit Cloud: Maximize Your CRM Investment](https://blackthorn.io/content-hub/maximize-nonprofit-cloud-investment/): Salesforce offers two main products for nonprofits to manage their operations: Nonprofit Success Pack (NPSP) and Nonprofit Cloud (NPC). Where NPSP is a series of managed packages, NPC offers solutions built on the Salesforce core and explicitly designed for nonprofits. While this solution is powerful, other tools and apps exist to extend its capabilities, which allows nonprofits to further their missions by boosting engagement, optimizing donations, streamlining event management, and more. By choosing tools like Blackthorn native to Salesforce, data flows seamlessly into your CRM to keep the dataset up-to-date. Additionally, partnerships between these products and technology consultants simplify finding […]
- [Blackthorn Achieves SOC 2 Type 2 Compliance!](https://blackthorn.io/content-hub/blackthorn-io-achieves-soc-2-type-2-compliance/): We’re thrilled to announce that Blackthorn is SOC 2 Type 2 compliant! Unrelenting Security: Passing with Flying Colors The SOC 2 audit is a rigorous, multi-month process. We partnered with the industry experts at SecureFrame to design custom tests that met every applicable SOC 2 control requirement. Then, independent auditors meticulously reviewed our systems and procedures, ensuring they align with the industry’s strictest data protection standards. Here’s the best part: we aced it! Zero exceptions. This achievement reflects our relentless dedication to building an impenetrable security fortress for our clients. Building on a Rock-Solid Foundation As a Salesforce-built app, Blackthorn […]
- [Interactive Advertising Bureau](https://blackthorn.io/content-hub/interactive-advertising-bureau/): IAB Before Blackthorn When IAB first discovered Blackthorn, they were using four separate apps some native to Salesforce, others not to manage all aspects of ALM. Attendee and conference information was scattered across those platforms, resulting in inconsistent data and extra work for the IAB team. They also wanted to provide a seamless experience for conference attendees that facilitated better communication, planning, and time management. Why IAB Chose Blackthorn IAB needed smoother processes and communication for their attendees and event organizers. Blackthorn began building a complete event management experience, 100% native to Salesforce after identifying what IAB needed the most: […]
- [Embed your event landing pages, calendars, and forms on your website with Blackthorn Events](https://blackthorn.io/content-hub/embed-your-event-landing-pages-calendars-and-forms-on-your-website-with-blackthorn-events/): Your brand is the story that connects people to your products and services. And individuals looking at your website and event information pages need to understand that story. That’s why we created an easy way for Salesforce users to embed Blackthorn Event landing pages, calendars, and forms directly into their organization’s website. What’s great about Blackthorn’s Event Management app is that it’s already easy to customize event elements. Out of the box, and entirely in Salesforce without any code, event planners can: Now planners can take branding one step further by iframing event elements directly into website pages. Check out […]
- [When Speed Matters: How Blackthorn Events Helped AdventHealth With COVID Vaccinations...Fast](https://blackthorn.io/content-hub/when-speed-matters-how-blackthorn-events-helped-adventhealth-with-covid-vaccinations-fast/): When AdventHealth needed an event management and registration app to organize events across their organization, they came to Blackthorn.
- [Integrating Blackthorn Events & Salesforce Education Cloud Timeline](https://blackthorn.io/content-hub/integrating-blackthorn-events-salesforce-education-cloud-timeline/): Maximizing Educational Event Outcomes with Blackthorn Events and Salesforce Education Cloud Are you looking to take your educational events to the next level? Imagine seamlessly tracking event attendees, analyzing outcomes, and driving impactful engagement. With the integration of Blackthorn Events and Salesforce Education Cloud, it’s not just a possibility—it’s a reality. In the fast-paced world of education, delivering impactful and successful events is crucial for driving progress and providing a holistic learning experience. Salesforce Education Cloud, combined with Blackthorn Events’ robust event management capabilities, empowers educational institutions to streamline event planning, track attendee engagement, and analyze outcomes efficiently. Let’s explore […]
- [Accelerating Evolution: New Milestones and Exciting Changes at Blackthorn](https://blackthorn.io/content-hub/accelerating-evolution-new-milestones-and-exciting-changes-at-blackthorn/): Greetings from Blackthorn! In the ever-adapting universe of event management, continuous innovation and agile adaptation hold the key. Today’s blog offers several exciting insights, from celebrating our journey and milestones to unveiling the reshaped support structure. In addition, we highlight our recent achievement – the hard-earned SOC 2 Type 2 accreditation. The Journey Thus Far: From Humble Roots to Innovative Expansion Our journey, starting as a humble player in the vast domain of event management, took off thanks to our innovative Salesforce-centric approach. Today, a necessity for over 300 organizations, our application is relied upon extensively for managing events efficiently. […]
- [Salesforce SMS Messaging](https://blackthorn.io/content-hub/salesforce-sms-messaging/): Salesforce SMS messaging, delivered by Blackthorn Messaging, empowers businesses to forge personalized relationships through streamlined text communication. This comprehensive, native app provides two-way SMS & MMS, automated conversation workflows, and country-specific compliance handling, allowing businesses to automate discussions, and manage interactions like event registration, dynamic marketing campaigns, and effortlessly maintain compliance. Blackthorn Messaging promotes event-based messaging, the ability to track and log messages within Salesforce, and detailed user role control. Drive engagement to higher levels, realize impressive response rates, and build relationships with contextually relevant SMS text messaging, always in Salesforce. Watch this overview video to learn more or contact […]
- [Infrastructure Enhancements](https://blackthorn.io/content-hub/infrastructure-enhancements/): We’ve been on an incredible journey of expansion and change over the last eight years with Blackthorn Events. It’s a natural step for businesses like ours, as we scale, to continually update and enhance our infrastructure. This ensures we’re always equipped to manage increased complexity and volume, ensuring you, our valued customers and partners, receive the seamless service you’ve come to expect. Transparency is fundamental to our values, and in the spirit of openness, we are providing you with detailed information about the recent challenges we’ve encountered, our strategies for addressing them, and an estimated timeline for resolution. Redis Cache: Short-term […]
- [AWS Placement Groups | The Lego Analogy](https://blackthorn.io/content-hub/aws-placement-groups-the-lego-analogy/): AWS has a lot of exciting features that you can utilize while building highly optimized applications. In this article, we’ll explore Placement Groups and their strategies to architect better-optimized applications, looking at it from a Lego perspective. What is AWS Placement Group? Placement groups let you choose the logical placement of your EC2 instances to achieve a more optimized communication, performance, or fault tolerance within a single Availability Zone(AZ). At heart, working with placement groups is similar to creating intricate structures with Lego blocks. Each block represents a component of your design, and how you place these blocks together can […]
- [Payment Gateways](https://blackthorn.io/content-hub/payment-gateways/): Stripe Checkout Expand your Global Reach Introducing Stripe Checkout for PayLink. Offer customers a quick, seamless checkout experience optimized for their device and location. Support More Currencies & Languages 25+ languages and 135+ currencies supported Optimized for Faster Conversion Auto-populates the payment method most likely to lead to conversion based on your customer’s location. Presents option to connect to either Apple Pay or Google Pay based on your customer’s device. Faster Input and Fewer Errors Reduce inefficiencies with buyer-friendly features: auto-completes address, validates card information in real-time, provides descriptive error messages, and auto-identifies card brand. No Limit on Gateway Connections […]
- [The HU helps 9,000 attendees connect to campus community through virtual sessions](https://blackthorn.io/content-hub/the-hu-helps-9-000-attendees-connect-to-campus-community-through-virtual-sessions/): About the HU HU University of Applied Sciences Utrecht (the HU) is one of the largest universities of applied sciences in the Netherlands. The HU hosts over 35,000 students from 125 countries, all with diverse languages and backgrounds. The individuals who partake in their educational programming and practice-oriented research, in partnership with governments, companies, and other institutions, make a significant impact on the region and society. Traditionally, the HU hosts thousands of prospective students on campus during their Open Days and Open Evenings events. Designed to give a preview of campus life and community, individuals learn about entry requirements and […]
- [How to Manage Online Events in Salesforce with Blackthorn Events](https://blackthorn.io/content-hub/manage-online-events-in-salesforce-with-blackthorn-events/): It’s safe to say that everyone is making changes due to the recent social distancing requests to help fight the spread of the Coronavirus. But we’re all in this together, and we are all doing our part to help each other, along with trying to help ourselves adapt. Our team knew right after seeing the first of many in-person event cancellations, we were going to need to help our customers and other Salesforce event planners transition to safer, online formats. I want to give a special pat on the back to Blackthorn’s awesome development team as they juggle kiddos at […]
- [Take PCI-compliant payments over the phone with Blackthorn's Payments and Compliance Apps](https://blackthorn.io/content-hub/use-salesforce-to-take-pci-compliant-payments-over-the-phone-with-blackthorn-payments-and-pcify/): With Blackthorn Payments, you can make taking payments from your customers both simple and secure. See the winning Salesforce Demo Jam featuring Blackthorn.io’s Matt Frank and Sue Mang and learn how to make taking payments over the phone a breeze.
- [Salesforce.org Webinar: Virtual Event Success- Unite Your Campus While Reaching Your Goals](https://blackthorn.io/content-hub/salesforce-org-webinar-virtual-event-success-unite-your-campus-while-reaching-your-goals/)
- [Best Volunteer Management Software for Nonprofits](https://blackthorn.io/content-hub/volunteer-management-software-nonprofits/): Discover the best Volunteer Management Software to streamline recruitment, scheduling, and communication for nonprofits. Find the right solution today!
- [Mobile Payments App](https://blackthorn.io/content-hub/mobile-payments-app/): Mobile Payments App Use Blackthorn’s Mobile Payments App in Salesforce’s Field Service Lightning Mobile, Salesforce Mobile, and more. Find it on the AppExchange Streamlined Process Start from Salesforce Mobile or Field Service Mobile. One tap opens our iOS-native app and pre-fills the data. Connect the reader automatically, process your payment, and tap back to your app. Card-Present, Check, & ACH Payment Methods EMV-certified card-present payments for reduced processing fees; mobile check capture; and ACH, cash, and check logging. Swipe, dip (EMV/chip), and NFC (Apple Pay, Google Pay, card tap) supported. PCI-Compliant Stay PCI-Compliant, tokenizing through Stripe. No sensitive card data […]
- [Example of a Live Embedded Event](https://blackthorn.io/content-hub/event-example/): This is an example of a live event that is embedded into a web page. You can see there are interactive tabs for navigating between the event Overview, Attendees, and Contact Us. An easily accessible Register button takes the user through the registration process while keeping them on the same page on your website. The user is also able to navigate to the event listing index for an Organization holding multiple events. On this view, the default is the list view, but a calendar view is also available.
- [Blackthorn.io Raises $16M to Fuel Growth and Innovation in the Salesforce AppExchange](https://blackthorn.io/content-hub/blackthorn-io-raises-16m-to-fuel-growth-and-innovation-in-the-salesforce-appexchange/): Blackthorn.io continues to focus on our evergreen stability initiatives to provide the best, most reliable events and payments experience on Salesforce. Salesforce users worldwide, from nonprofit organizations to higher education institutions, have implemented Salesforce technology into their operations to digitize processes and collect information critical for customer engagement, retention, and revenue in a modern application. But behind the scenes, collecting and using this information isn’t always an easy feat, let alone customizing it to fit business needs. Technology is crucial to organizations’ success, but not everyone is a technology guru. At Blackthorn.io, we continue to remind ourselves about one key […]
- [Event Management Tip: Attendee Experience](https://blackthorn.io/content-hub/event-management-tip-attendee-experience/): This event management tip focuses on the importance of the attendee experience. An event attendee experience is the sum of all direct and indirect experiences at an event. People may forget facts but the emotion evoked by an experience is hard to forget, whether negative or positive. Event attendees must perceive these experiences to be valuable, useful, enjoyable, unique and positive. These perceptions will vary by person; however, if the attendee’s perceptions are not favorable, they are likely to share their unfavorable perceptions with their family, friends, and even on social media, which will end up harming the event organizers […]
- [How to Create An Attendee Survey For Events](https://blackthorn.io/content-hub/how-to-create-an-attendee-survey-for-events/): How do you measure event success? Well, attendee feedback is the best way to gauge what went right and wrong during an event. Getting feedback from attendees allows adjustments to be made for future events and provides a guideline for what attendees expect. The best way to get feedback is through crafting an event feedback survey. That’s why it’s crucial to learn what questions to ask at a conference. If you don’t know what to ask, then you’ll likely collect information that won’t be relevant or helpful. Holding a meeting for feedback survey questions can help identify how to measure […]
- [Need Some Event Tracking Examples?](https://blackthorn.io/content-hub/need-some-event-tracking-examples/): Event tracking can most easily be done with Google Analytics tools that are free – or paid. Obviously, the paid tool is going to give you more information you need to get the best implementation results on your website. This tool measures the interactivity of the web page via something called variable and attribute (research). You are essentially assigning a variable to an attribute on your web page, such as a video or other information. And it’s a learning process, not a ‘this is what it is and there’s nothing else going on’ type of final statement. You could gain […]
- [Alumni Relationships and Database Software](https://blackthorn.io/content-hub/alumni-relationships-and-database-software/): The Benefit of Alumni Connectivity Alumni connections can be the backbone of your university. Who better to promote the success of your current students than students who have previously attended and graduated successfully? After entering the workforce, they have the benefit of their experience to showcase the results of achieving their educational goals. They can be beneficial assets to help motivate your current students to show them what they can achieve as well. Alumni can be contacted for help with job and career fairs, job postings that they may know about, and can even be approached for donations for special […]
- [Event Check-In Tips and Best Practices](https://blackthorn.io/content-hub/event-check-in-tips-and-best-practices/): When it comes to fundraising events or events for organizations of any kind, there’s a lot of information out there. But one of the most important tips that most people do not learn is that every event type, be it a conference or seminar, needs an on-site check-in. It is important that this process goes well too. The process of on-site check-in often makes or breaks the event because it is the participant’s first impression of your event. You want the attendees to walk in feeling excited about the event, which is why you need an event checklist and a […]
- [Suggestions for Your Onsite Event Check-In Day](https://blackthorn.io/content-hub/suggestions-for-your-onsite-event-check-in-day/): When you plan an event, it’s not enough just to plan the event itself such as the type of event, the type and location of the venue, the speakers, entertainment, refreshments, and other details. It is also important for you to plan the checking-in process. If you don’t, then it could turn out to be disastrous with guests becoming confused, not knowing where to go or what to do. Disorganization and confusion can create a negative tone for the event itself. First Impressions On the contrary, with organized planning and a smooth check-in process, a positive tone can be set […]
- [QR Codes in Event Check-Ins](https://blackthorn.io/content-hub/qr-codes-in-event-check-ins/): QR codes are quickly becoming a popular way for people to check in to events. By scanning a QR code with their smartphone, attendees can quickly and easily check in to an event. This can save time and hassle for both the attendee and the event organizer. These pieces of technology can also be used to provide additional information about an event. For example, a QR code could be used to direct attendees to a website where they can find more information about the event. Alternatively, a QR code could be used to provide a map of the event location. […]
- [Event Check-In Ideas: 6 Things to Plan Correctly](https://blackthorn.io/content-hub/event-check-in-ideas-6-things-to-plan-correctly/): Event planners say that in the mind of the guests at your event, it’s the check-in that is the first step of the event. It offers guests a first impression of your event, and sets the stage for everything that is to happen after that. That’s why event check-in shouldn’t be left to chance. There are lots of event check-in management software programs that can help you register participants, process ticketing, and ensure a smooth guest experience. Nevertheless, your staff should still be trained on what to do at the event, and the overall design of your check-in process is […]
- [Templates for Event Registration Pages](https://blackthorn.io/content-hub/templates-for-event-registration-pages/): Organizing an event can be a lot of work. One of the most important steps is setting up registration and ticketing so that people can sign up and purchase tickets. There are a few different ways to go about this, but using a template can make things a lot easier. There are many templates available for event managers to use when setting up their event’s registration page. Wix and Hubspot are some popular choices because they do the job and are free to use. When choosing a template for your event’s registration page, be sure to find one that is […]
- [Event Registration Covid-19 Safety Considerations](https://blackthorn.io/content-hub/event-registration-covid-19-safety-considerations/): As an organizer, you may be confronted with a whole series of new challenges in the “new normal”, ranging from complying with Covid-19 safety and social distancing regulations to marketing your event in a much more virtual way than before. In addition, there are fluctuating conditions associated with the Covid-19 pandemic, such as new variants and constantly evolving regulations, which can change the scope for action in event management. Flexibility and advance preparation for different scenarios are therefore required to be able to react promptly to new conditions. When Is Something an Event? An event is when there is a […]
- [Registration Ideas for Events: Getting Customers to Register and Making Them Feel Welcome](https://blackthorn.io/content-hub/registration-ideas-for-events-getting-customers-to-register-and-making-them-feel-welcome/): According to a recent HubSpot and Eventbrite survey of event organizers and attendees, 84% of respondents feel that attending events is an important part of their job, with 79% going to events specifically to learn something. Experts that ran a survey at PCMA found that 79% of event planners are going virtual for their events, so consider making your event a hybrid event with both live in-person activities and online for digital learning. One of the most common questions asked about events a company is planning is how to get more sign ups for their event. We will cover that […]
- [Event Registration with Payment](https://blackthorn.io/content-hub/event-registration-with-payment/): Deciding on the type of event you will have is just the first step in the long business process for creating and planning an event that is successful. Luckily with information technology and content management systems as well as tracking methods such as Google Analytics, marketing automation, professional certification generation, and engagement marketing, your public relations and marketing staff will have a much easier time getting the job done well. But one of the most important things you will need is event registration software for your event. What Is Event Registration? Event registration is a business process done by an […]
- [Effective Questions to Include in Your Event Registration](https://blackthorn.io/content-hub/effective-questions-to-include-in-your-event-registration/): Anyone planning an event knows that registration is a key part of the process. But what questions should you ask potential attendees when they sign up? In this blog post, we’ll provide a list of effective questions to include in your event registration form. By asking the right questions, you can get a better understanding of your audience and ensure that your event is as successful as possible. So without further ado, let’s get started! What Questions Are on the Registration Form? Before we give you a list of effective questions, let’s quickly go over the types of answers you […]
- [Registration Forms for Conferences and Events](https://blackthorn.io/content-hub/registration-forms-for-conferences-and-events/): In order to have successful events or conferences, some form of registration is needed for various reasons. It is essential to a business or organization to know who is coming to their event. Knowing how many people will be attending is also essential. This information can be used to determine what the interest is among certain groups of people and how many would attend such an event as yours! You need to know who to focus your advertising on so as not to waste valuable income on advertising to uninterested parties. Registration forms are the perfect way to do this. […]
- [The Most Common Event Registration Mistakes](https://blackthorn.io/content-hub/the-most-common-event-registration-mistakes/): Event managers often make several common mistakes when designing and implementing an event registration process, which is done through careful research of trends and challenges in event management. Event planning is a complex project with many variables to consider, including logistics, expenses, marketing, promotion, and participant experience. In addition, event management professionals must work together with the marketing team to ensure that attendees receive pertinent information about their event before it occurs. Also important is ensuring that consumers feel safe enough to purchase tickets from the company hosting the event, along with other unforeseen common event planning mistakes to avoid […]
- [Why Is Event Registration So Important?](https://blackthorn.io/content-hub/why-is-event-registration-so-important/): Event registration is a vital process for successful event planning. It only takes a few off-putting experiences to forego attending at the beginning of an event entirely. Due to this, it’s recommended that a business makes their registration hassle-free and easy to do. But, what elements can go wrong with the registration process? How does one know what aspects to focus on and what to prevent? As a business, some common errors happen during event registration. Some of these include invalid ticketing, no car parking, lack of first aid, and overall just a bad experience trying to purchase tickets. So, […]
- [Best Practices for a Successful Event Registration Desk](https://blackthorn.io/content-hub/best-practices-for-a-successful-event-registration-desk/): Conferences and events measure their success with three things: participant satisfaction, the actual production, and the ability for customers to make business contacts during these events. There is a lot of planning involved in events in order to get an event together. Event registration is one of the more important service options at an event, and the event registration desk offers the location to do it. What Is an Event Registration Desk? You may wonder, what is a registration table? The event registration desk is also known as an event registration table at a conference. The registration desk is essentially […]
- [Event Registration Best Practices for Higher Education](https://blackthorn.io/content-hub/event-registration-best-practices-for-higher-education/): Planning professional events is difficult enough when it comes to a workplace or conferences, but for higher education, it can prove even more intense. Higher education and learning services are essential to finding a career, and the experience depends on good planning, especially in the registration department. Whether the event is for recruiting, health, or medicine, or any other sector, there are a few things to keep in mind when planning an event. What Is Event Registration?  Event registration is an essential component of hosting an event for higher education. If you’re wondering what event registration is, or about the […]
- [Event Registration Best Practices for Nonprofits](https://blackthorn.io/content-hub/event-registration-best-practices-for-nonprofits/): Time and donor money goes into every event, but what goes on behind the scenes is more impressive. If you want to learn how to generate engagement, and to promote high event registration, you must have a carefully considered strategy. Event Registration Best Practices When it comes to nonprofit event fundraising, event registration is one of the most important parts. Your marketing practices will determine the social impact you make, by being able to accommodate more attendees. But how do you handle event registration? Event registration best practices include: Make it mobile-friendly Allowing guests to register through their mobile devices […]
- [What Type of Nonprofit Webinar Software Are You Using?](https://blackthorn.io/content-hub/what-type-of-nonprofit-webinar-software-are-you-using/): Isn’t it interesting that a decade ago very few nonprofit organizations used nonprofit webinar software but now none of them can do without it? Face-to-face peer-to-peer meetings don’t happen as much as they used to in the past, especially for business networking. Everything is automated if it possibly can be automated. The whole COVID-19 pandemic contributed greatly to the advent of webinar software being indispensable for every single professional business. You need webinars and interactive media for business-to-business and business-to-consumer relationships, and your presentation has to match your brand and value proposition. Your reputation depends on it! Everything is about […]

## Pages

- [Engage with Us - Var B](https://blackthorn.io/engage-with-us-var-b/): Complete Event Management – Powered by Salesforce Plan, track, and measure event performance—all within Salesforce. Tailored Solutions for Every Organization Designed to meet the unique needs of higher education, health and life sciences, nonprofits, and more. Higher Education Enhance events for student and alumni engagement. Healthcare Manage training programs, patient engagement, and staff development efficiently. Nonprofits Drive fundraising success through impactful donor events. Government Organize public meetings and community events with full transparency. Trusted by Leading Institutions and Organizations Empower Your Team to Deliver Unforgettable Event Experiences Everything you need to manage successful events—inside Salesforce Centralized Event Registration and Management […]
- [Event Navigator](https://blackthorn.io/event-navigator/): Interactive. Connected. Efficient. Blackthorn Event Navigator Make every event easier to navigate. Event Navigator is the mobile attendee app built for Blackthorn Events, designed to keep attendees informed and event teams in control. Book your demo All your event details. One simple app. With real-time sync, effortless setup, and quick updates, Event Navigator gives you a mobile experience that’s easy to launch and easy to love. Your event data flows directly from Salesforce, so your attendees always have thelatest details, without extra work from your team. A better event experience for everyone Attendees get what they need instantly. Organizers stay […]
- [Badge Generator](https://blackthorn.io/badge-generator/): Badges Made Simple Blackthorn Badge Generator Quickly pre-generate event badges directly from your Salesforce event and attendee records—using pre-built Blackthorn templates and flows powered by Nintex automation. Book your demo Built for Salesforce Events Move from “printing parties” to a simple, reliable, point-and-click process inside Salesforce—no custom DIY build required. Everything You Need to Generate Badges, Fast From templates to automation, Blackthorn Badge Generator gives you the tools to create professional, branded badges directly from your Salesforce environment. Prebuilt Templates & Flows Start generating badges immediately from either the Event or Attendee record—no setup required. Design Flexibility Customize badge layouts, […]
- [Engage with Us - Smart Capture](https://blackthorn.io/engage-with-us-smart-capture/): Complete Event Management – Powered by Salesforce Plan, track, and measure event performance—all within Salesforce. Tailored Solutions for Every Organization Designed to meet the unique needs of higher education, health and life sciences, nonprofits, and more. Higher Education Enhance events for student and alumni engagement. Healthcare Manage training programs, patient engagement, and staff development efficiently. Nonprofits Drive fundraising success through impactful donor events. Government Organize public meetings and community events with full transparency. Trusted by Leading Institutions and Organizations Empower Your Team to Deliver Unforgettable Event Experiences Everything you need to manage successful events—inside Salesforce Centralized Event Registration and Management […]
- [Smart Capture](https://blackthorn.io/smart-capture/): Capture. Enrich. Sync. Blackthorn Smart Capture Your Salesforce-connected universal lead capture app that scans any badge or business card — no QR codes, no delays, no third-party tools. Book your demo Try it now Capture smarter with universal lead scanning​ Start follow-ups while conversations are still fresh. Blackthorn Smart Capture lets your team scan badges or business cards anywhere, enrich the record instantly, and sync to Salesforce in real-time. Why teams choose Blackthorn Smart Capture Own your data No third-party gatekeepers or post-event delays. Save money Skip expensive scanner rentals or licensing fees. Move faster Capture, enrich, and act while […]
- [Engage with Us - Var A](https://blackthorn.io/engage-with-us/): Complete Event Management – Powered by Salesforce Plan, track, and measure event performance—all within Salesforce. Tailored Solutions for Every Organization Designed to meet the unique needs of higher education, health and life sciences, nonprofits, and more. Higher Education Enhance events for student and alumni engagement. Healthcare Manage training programs, patient engagement, and staff development efficiently. Nonprofits Drive fundraising success through impactful donor events. Government Organize public meetings and community events with full transparency. Trusted by Leading Institutions and Organizations Empower Your Team to Deliver Unforgettable Event Experiences Everything you need to manage successful events—inside Salesforce Centralized Event Registration and Management […]
- [Thank You](https://blackthorn.io/thank-you/): Thanks for reaching out to Blackthorn. We’re excited to connect and learn more about what you’re working on. Someone will be in touch soon. Before you go, check out our content hub for customer stories, product guides, and more. Explore our Content Hub
- [Careers](https://blackthorn.io/careers/): Careers at Blackthorn Our team is building a powerful Salesforce-native events platform for the most complex businesses. And we’re doing it from around the globe. View current job openings Why Work at Blackthorn? Work from almost anywhere Flexible working hours Quiet Fridays Paid holidays Health insurance (Location-specific) Dental & vision insurance (Where available) Retirement plan support (Where available) Educational & entertainment reimbursements Home office stipends for new team members Ready for your dream job? Join the team Our Values Aim higher We push the boundaries of what’s expected, and we work to cultivate a space where groundbreaking ideas can come […]
- [Data Security and Compliance](https://blackthorn.io/data-security-and-compliance/): Data security and compliance Blackthorn does not store user data. When your organization uses our apps, all PII (personally identifiable information) and financial details remain safely stored in Salesforce. Get an overview of our data security and compliance practices below, or visit our Trust Center for more details. Visit our Trust Center Our practices Data storage To support certain Blackthorn functionality, specific data may be temporarily stored outside of Salesforce. This is done in accordance with industry standards defined by the AICPA. To review our SOC 2 report providing independent, third-party validation that Blackthorn’s information security practices meet AICPA standards, […]
- [Partners](https://blackthorn.io/partners/): Partner with Blackthorn Work with us as we help organizations unlock the full potential of their Salesforce investment. Types of partnerships IMPLEMENTATION PARTNERS​ Blackthorn Implementation Partners are trusted experts who help teams successfully adopt and deploy Blackthorn apps across a wide range of industries and use cases. We work closely with these partners through product training, enablement sessions, and customer success alignment to ensure every shared customer is set up to meet their goals. TECHNOLOGY PARTNERS Blackthorn Technology Partners offer complementary tools that enhance Blackthorn apps for users who need functionality beyond what we offer today. With these partners, we […]
- [Built for Salesforce](https://blackthorn.io/built-for-salesforce/): Transform your CRM with Blackthorn Event management tools built for Salesforce Book your demo Maximize your Salesforce investment Blackthorn is purpose-built to transform any Salesforce CRM into complete event management software from the inside out. ACCESS Native to Salesforce Build and manage events right inside Salesforce—no tricky integrations or external apps. DATA Connect your data Blackthorn brings event management functionality directly to your existing client data for faster, more personalized planning. WORKFLOWS No retrofitting required Blackthorn works easily with the custom Salesforce objects, fields, and flows your organization already uses. Make Salesforce feel like home for your events team With […]
- [Support Plans](https://blackthorn.io/support-plans/): Invest in success with Blackthorn Support Blackthorn’s support plans provide guidance from our onboarding, customer success, and product support teams to help you meet your specific business goals Choose your support plan Blackthorn’s support plans are designed to set up teams of
every size for long-term events program success. Standard Support Limited help for hands-on, self-directed teams Get started now Premium Support Fully guided help from implementation to operations Get started now Work for a non-profit or community college? Your organization is eligible for discounts. Talk to our team Plan Comparison Choose the option that makes the most sense for your […]
- [Nonprofit Event Management](https://blackthorn.io/nonprofit/): Nonprofit event management, right in Salesforce Blackthorn Events turns your Salesforce CRM into a complete nonprofit event registration and management platform powered by your connected data. Book your demo One secure tool to manage all your events Plan events, text with donors, process payments, and more, right alongside your existing Salesforce workflows and data. Plan, promote, manage, measure all in Salesforce Build branded event websites Track registration, check-ins, and attendance in real time Automate communications, reminders, and more via SMS Access detailedreporting dashboards Ready to stop juggling tools? Get the guide that shows nonprofit teams how to choose one secure, […]
- [Healthcare Event Management](https://blackthorn.io/healthcare/): Healthcare event management, right in Salesforce Blackthorn Events turns your Salesforce CRM into a complete event registration and management platform powered by your connected data. Book your demo One secure tool to manage all your events Plan events, text with patients, process payments, and more, right alongside your existing Salesforce workflows and data. Plan, promote, manage, measure all in Salesforce Build branded event websites Track registration, check-ins, and attendance in real time Automate communications, reminders, and more via SMS Access detailedreporting dashboards Ready to stop juggling tools? Get the guide that shows healthcare teams how to choose one secure, efficient […]
- [Higher Education](https://blackthorn.io/higher-education/): Higher education event management, right in Salesforce Blackthorn Events turns your Salesforce CRM into a complete campus event registration and management platform powered by your connected data. Book your demo Manage all your campus events with one secure tool Plan events, text with patients, process payments, and more, right alongside your existing Salesforce workflows and data. Plan, promote, manage, measure all in Salesforce Build branded event websites Track registration, check-ins, and attendance in real time Automate communications, reminders, and more via SMS Access detailedreporting dashboards Ready to stop juggling tools? Get the guide that shows higher education teams how to […]
- [Salesforce Data Privacy](https://blackthorn.io/salesforce-data-privacy/): Protect. Secure. Automate. Eliminate Salesforce compliance risks Book your demo Enterprise-grade Salesforce data security Our native app runs right inside Salesforce to identify and secure business-critical data. Proactive protection Spot payment method security data (PCI-DSS) and personally identifiable information (PII) in emails, attachments, and SMS before it ever enters Salesforce. Ongoing compliance Automatically scan and secure existing PCI-DSS and PII data across your organization’s Salesforce objects, including records, support cases, and custom fields. Risk reduction Protect your organization from data breaches, theft, penalties, and fraud with compliance tools built right into your CRM. Built-in Salesforce data protection Ensure compliance with […]
- [Salesforce Text Messaging](https://blackthorn.io/salesforce-text-messaging/): Engage. Automate. Grow. Salesforce messaging—right from your CRM Book your demo Drive engagement with native Salesforce messaging Easily send, receive, and track text messages right alongside your other Salesforce tools with the Blackthorn Messaging app.​ Personalized, scalable texting Target customers with both individual SMS communication and bulk campaigns. Use templates with merge fields to send customized messages to multiple recipients for maximum engagement. Centralized conversation tracking Keep every customer interaction organized and accessible. Blackthorn Messaging stores all inbound and outbound texts directly in Salesforce, ensuring real-time conversation tracking and historical insights. Filter and manage messages by phone number, status, ownership, […]
- [Salesforce Payment Processing](https://blackthorn.io/salesforce-payment-processing/): Fast. Secure. Centralized. Level up your Salesforce payments processing Book your demo Process payments without leaving Salesforce Our native app runs inside Salesforce to make every transaction faster and more secure.​ Effortless processing Accept payments through 120+ gateways. Customize invoices, schedule and automate billing, and support local currencies and digital wallets. Instant reconciliation Reduce errors and improve cash flow management with detailed, automatic transaction reconciliation built right in. Reliable infrastructure Secure your data, reduce workflow complexity, and ditch unnecessary integrations for a more efficient financial system. Modern Salesforce payments tools, built to scale Accept Apple Pay, Google Pay, ACH, and […]
- [Event Registration Platform](https://blackthorn.io/salesforce-event-management-and-registration/): Blackthorn Event Registration Platform Event registration and management, right in Salesforce Book your demo The native Salesforce event registration platform Skip the tricky integrations. Blackthorn Events runs within Salesforce, bringing event planning tools directly to the workflows and data you already use. STEP 1 Plan Plan in-person, virtual, and hybrid events with branded websites, attendee registration, and payments functionality. STEP 2 Promote Promote upcoming events and maximize engagement with personalized, scalable SMS messaging. STEP 3 Manage Manage event registration, ticketing, attendance, and check-ins. The Navigator app helps event-goers maneuver maps and schedules. STEP 4 Measure Measure effectiveness with detailed reporting […]
- [About](https://blackthorn.io/about/): About Blackthorn Who is Blackthorn? Blackthorn turns any organization’s Salesforce® CRM into event management software powered by their connected data. With Blackthorn’s native apps, teams can unlock the full potential of their data to plan, manage, and measure events directly within Salesforce—no tricky integrations required. Features like secure payment processing, SMS messaging, and real-time analytics make it easy to engage attendees and measure success. From one-off webinars to annual in-person conferences, Blackthorn helps teams simplify planning, improve efficiency, and quantify the business impact of all kinds of events, right from the comfort of their existing CRM system. Ready to learn […]
- [Pricing](https://blackthorn.io/pricing/): Blackthorn Pricing Level up your Salesforce® CRM with the native apps that fit your business.  Get started Blackthorn Events Our Salesforce app brings event management, payments, and messaging tools directly to the workflows and data you already use. Event builder Onsite management Virtual management Audience builder AttendeeLink Attendee registration Promotion & engagement Real-time attendance monitoring Lead tracking Detailed reporting dashboards Feedback surveys AI-powered analytics Ticketing Payments Messaging Event Navigator Get Blackthorn Events Work for a non-profit or community college? Your organization is eligible for discounts. Talk to our team Individual Apps Our Salesforce app brings event management, payments, and messaging […]
- [Customer Stories](https://blackthorn.io/customer-stories/): Envision your own event success story with Blackthorn Discover how organizations across healthcare, higher education, nonprofits, and more are transforming their operations with Blackthorn’s Salesforce-native solutions. From streamlining event management to enhancing payment processing, our customers are achieving remarkable outcomes. Explore their journeys and see how Blackthorn is driving success across industries. ​ 630 + Customers (and counting) across Blackthorn’s Engagement Suite 31 million SMS messages sent (and counting) since 2019 From scattered data to a cohesive journey The Purdue for Life Foundation is Purdue University’s dedicated alumni and advancement organization. With a mission to deepen alumni relationships through personalized […]
- [Content Hub](https://blackthorn.io/content-hub/): Popular Posts Blog August 12, 2025 Ditch Spreadsheets: Master Event Registration in Salesforce Blog August 7, 2025 Salesforce Event Tech Guide: What to Know Before You Buy Higher Education July 23, 2025 Campus Event Planning Checklist: 14 Proven Essentials Higher Education July 14, 2025 Fix Gaps in Student Journey Event Planning with Salesforce Higher Education July 23, 2025 Prove Higher Ed Event ROI to Leadership Higher Education July 15, 2025 Event Attendance Tracking: 6 Ways to Boost Advancement ROI Higher Education July 29, 2025 The Complete Guide to Event Management Software for Universities Latest Posts Your events. Your data. All […]
- [Home](https://blackthorn.io/): Your events. Your data.All in Salesforce. Blackthorn Events turns your existing Salesforce® CRM into event registration and management software powered by your connected data. Book your demo Salesforce event management without integrations Unlike other solutions, our award-winning native apps work within Salesforce, bringing event management tools directly to your existing workflows and customer data—no tricky integrations required. PLAN Events Coordinate event registration and management with comprehensive planning tools and analytics. Learn more about Events TRANSACT Payments Accept secure payments online, via mobile pay, through Salesforce Communities, and more. Learn more about Payments CONNECT Messaging Draft, send, schedule, and automate personalized […]


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