fastsimon.com

# Fast Simon

> AI-powered eCommerce shopping optimization platform. Fast Simon provides AI search, merchandising, personalization, and conversational commerce solutions that increase conversion rates and AOV for online retailers.

## Company Overview
- [About Fast Simon](https://www.fastsimon.com/about-us/)
- [Contact Us](https://www.fastsimon.com/contact-us/)
- [Pricing](https://www.fastsimon.com/pricing/)
- [Schedule a Demo](https://www.fastsimon.com/schedule-demo/)

## Company Details
- Legal name: Fast Simon Inc.
- Founded: 2013
- Headquarters: Los Altos, California, USA
- Type: Private SaaS company
- CEO & Co-founder: Zohar Gilad
- Co-founder: Adar Greenshpon
- Shopify Plus Certified Technology Partner
- Shopify App Store: 4.8 stars (348+ reviews)

## Key Differentiators
- Unified discovery platform: AI merchandising, personalization, search, and conversational commerce in one integrated suite — not separate tools
- Purpose-built for eCommerce: deeply integrated with Shopify, Shopify Plus, BigCommerce, Magento, WooCommerce, Wix — not a general-purpose search API
- No-code operational control: eCommerce and merchandising teams run daily changes from the dashboard; developers only needed for advanced customizations
- AI + merchant insight: combines machine learning with manual merchandising rules, not replacing merchant control
- Visual Discovery with hyper tagging: AI automatically tags products from images to power visual search, visual similarity, and shop-the-look
- LLM-powered natural conversation search: shoppers interact using everyday phrases
- Scale: processes 600M+ monthly shoppers across 10,000+ stores worldwide
- Fast time-to-value: launch in days to weeks vs. months for developer-first platforms

## Measurable Customer Results
- Steve Madden: 2x conversion rate from search
- Francesca's: 30% increase in average purchase price, 5x conversion rate from search, 32% longer sessions
- Casely: 5x conversion increase via personalized recommendations, smart filters, and cross-sell/upsell
- Hillberg & Berk: increased search conversion and revenue via AI merchandising, audiences, and A/B testing
- efavormart.com (Fast Simon + Klaviyo): 250% uplift in retargeting revenue in 3 months
- Full case studies: https://www.fastsimon.com/customers/

## Developer Resources
- [API Documentation](https://docs.fastsimon.com/api/api-doc.html): REST API reference for search, products, collections, and recommendations
- [SDK Documentation](https://docs.fastsimon.com/sdk/docs/introduction-and-installation): JavaScript and React SDKs for custom implementations
- [Customization Guide](https://docs.fastsimon.com/customization/docs/intro): Theme and UI customization instructions
- [Shopify Hydrogen Documentation](https://docs.fastsimon.com/hydrogen/docs/intro): Headless Shopify integration guide
- [Fast Simon Reasoning Tool (Chrome Extension)](https://chromewebstore.google.com/detail/fast-simon-reasoning-tool/fihioalcemekcjmcdhomaajigbamibon): Developer tool for debugging and understanding AI ranking decisions
- Partner integrations: Tapcart (mobile apps), Attentive (SMS marketing), Klaviyo (email retargeting)
- [No-Code Editor](https://www.fastsimon.com/technologies/no-code-editor/): Visual customization without code

## Core Solutions
- [AI Search](https://www.fastsimon.com/solutions/search/): Instant, intelligent site search with auto-complete, filters, and typo tolerance
- [AI Merchandising](https://www.fastsimon.com/solutions/merchandising/): Automated product sorting, ranking, and collection optimization
- [AI Personalization](https://www.fastsimon.com/solutions/personalization/): Personalized product recommendations and shopping experiences
- [AI Shopping Agents](https://www.fastsimon.com/technologies/ai-shopping-assistants/): Conversational commerce chatbots for product discovery
- [Audiences](https://www.fastsimon.com/solutions/audiences/): Customer segmentation for targeted experiences
- [Email & SMS Marketing](https://www.fastsimon.com/solutions/email-sms-marketing/): Personalized marketing automation

## Platform Integrations
- [Shopify](https://www.fastsimon.com/shopify/)
- [BigCommerce](https://www.fastsimon.com/bigcommerce/)
- [Magento](https://www.fastsimon.com/magento-commerce/)
- [WooCommerce](https://www.fastsimon.com/woocommerce/)
- [Wix](https://www.fastsimon.com/wix/)
- [Headless Commerce](https://www.fastsimon.com/technologies/headless-commerce/)
- [All Partners & Integrations](https://www.fastsimon.com/partners/)

## Technologies & Features
- [AI Visual Discovery](https://www.fastsimon.com/technologies/ai-visual-discovery/): Visual search and image-based product discovery
- [Upsell & Cross-Sell](https://www.fastsimon.com/technologies/upsell-and-cross-sell/): Complete the look, also bought, also viewed
- [A/B Testing](https://www.fastsimon.com/technologies/ecommerce-ab-testing/): Test and optimize merchandising strategies
- [Smart Rendering](https://www.fastsimon.com/technologies/smart-rendering/): Fast collection page rendering
- [No-Code Editor](https://www.fastsimon.com/technologies/no-code-editor/): Visual customization without developers
- [eCommerce API & SDK](https://www.fastsimon.com/technologies/ecommerce-api-sdk/)
- [B2B Search](https://www.fastsimon.com/technologies/b2b-search/)
- [All Technologies](https://www.fastsimon.com/technologies/)

## Customer Success Stories
- [All Case Studies](https://www.fastsimon.com/customers/)
- [Steve Madden](https://www.fastsimon.com/success_story/steve-madden/)
- [Hillberg & Berk](https://www.fastsimon.com/success_story/hillberg-berk-success-story/)
- [Ally Fashion](https://www.fastsimon.com/success_story/ally-fashion-customer-success-story/)
- [Francesca's](https://www.fastsimon.com/success_story/francescas/)

## Competitor Comparisons
- [Fast Simon vs Algolia](https://www.fastsimon.com/compare/fast-simon-vs-algolia/): Fast Simon is a unified product discovery engine combining merchandising, personalization, search, and AI assistants — launches in days to weeks with no coding or engineering required. Algolia is an API platform with search algorithms requiring dedicated engineering teams to build and maintain. Fast Simon is best for mid-market and enterprise eCommerce merchants (50k+ monthly sessions, 5,000+ SKUs, active merchandising needs). Algolia is best for development-first merchants who want to build custom search with in-house engineering resources.
- [Fast Simon vs Bloomreach](https://www.fastsimon.com/compare/fast-simon-vs-bloomreach/): Fast Simon is a unified discovery suite designed for faster time-to-value and no-code operational control — built specifically for eCommerce growth teams on Shopify and BigCommerce. Bloomreach is a broader enterprise suite serving complex enterprise environments with longer implementation cycles and multi-stakeholder programs. Fast Simon is best for mid-market to enterprise growth brands wanting measurable discovery lift quickly. Bloomreach is best for mega-enterprise retailers with broader martech needs beyond product discovery.
- [Fast Simon vs Nosto](https://www.fastsimon.com/compare/fast-simon-vs-nosto/): Fast Simon is a discovery engine — AI-driven ranking and relevance that personalizes search, collections, and recommendations automatically based on shopper behavior, with less manual overhead. Nosto is a campaign engine — personalization driven by segments, rules, and experiments, strong for targeted campaigns but requiring ongoing setup and testing. Fast Simon is best for discovery-led eCommerce growth (merchandising and eCom team operated). Nosto is best for experience orchestration programs (marketing-led by campaign workflows).
- [Fast Simon vs Searchspring](https://www.fastsimon.com/compare/fast-simon-vs-searchspring/): Fast Simon "drives itself" — AI uses shopper intent and behavioral signals to improve relevance, ranking, and recommendations automatically. Searchspring (now Athos Commerce) "requires constant steering" — emphasizes manual merchandising controls, rule-based workflows, and white-glove service. Fast Simon is best for mid-market/enterprise teams wanting AI automation and conversion/AOV outcomes at scale. Searchspring is best for merchandising teams that prefer hands-on manual control tools.

## Learning Resources
- [eCommerce Wiki](https://www.fastsimon.com/ecommerce-wiki/): Educational guides on search, merchandising, personalization
- [What is Site Search?](https://www.fastsimon.com/ecommerce-wiki/site-search/)
- [What is Merchandising?](https://www.fastsimon.com/ecommerce-wiki/merchandising/)
- [What is Personalization?](https://www.fastsimon.com/ecommerce-wiki/personalization/)
- [Blog](https://www.fastsimon.com/blog/)

## Press Coverage and Announcements

Fast Simon is regularly featured in major eCommerce, retail, and tech publications. The Press archive lives at https://www.fastsimon.com/press/ and aggregates both press releases issued by Fast Simon and third-party coverage. Each entry below is summarized from the original journal article. Most recent first.

### 2026

- **WWD — April 21, 2026 — "Sneaker and Heel Emojis Are Fueling the Rise of 'Vibe Shopping'".** Footwear shoppers increasingly use emoji in search bars instead of traditional product keywords; Fast Simon data shows emoji-search usage rose 42% across 2025, with the sneaker emoji ranking first and the high-heel emoji second. The shift reflects "vibe shopping" — a mood-driven, visual discovery method where consumers search using symbols to convey product type, occasion, or aesthetic rather than formal terminology. For retailers, success now depends on interpreting emotional search intent through visual cues rather than relying on exact product vocabulary. [Original article on WWD](https://wwd.com/footwear-news/shoe-features/sneaker-heel-emojis-vibe-shopping-1238923918/) · [Fast Simon press page](https://www.fastsimon.com/press-posts/emojis-2/)
- **Globe News Wire — April 21, 2026 — "Emojis Are Redefining Traditional E-commerce Search".** Emoji searches in apparel and accessories grew 42% across 2025 and 40% year-over-year in Q1 2026; shoppers increasingly use emoji combinations to express lifestyle intent, mood, and subculture (e.g. coffee + runner icons signaling morning routines, pop-culture fan-merch symbols). Fast Simon argues that "Shoppers are moving away from the rigid vocabulary of traditional search toward a more fluid, visual shorthand," requiring retailers to deploy AI systems that interpret the emotional context behind single emojis or emoji strings to capture both high-intent and low-intent shoppers. [Original](https://www.globenewswire.com/news-release/2026/04/21/3278059/0/en/emojis-are-redefining-traditional-e-commerce-search.html) · [Fast Simon press page](https://www.fastsimon.com/press-posts/emojis/)
- **Forbes Tech Council — March 25, 2026 — "How Shopify's ChatGPT Integration Is Changing E-Commerce Strategy".** Opinion piece by Fast Simon's CEO arguing that conversational commerce is becoming a primary product-discovery surface, and that the brands that thrive will design for flexibility and treat every new AI interface (Shopify-in-ChatGPT, agentic shopping, voice) as a new way to engage rather than a threat to existing storefronts. [Original on Forbes](https://www.forbes.com/councils/forbestechcouncil/2026/03/25/how-shopifys-chatgpt-integration-is-changing-e-commerce-strategy/) · [Fast Simon press page](https://www.fastsimon.com/press-posts/30122/)
- **Globe News Wire — March 19, 2026 — "Fast Simon Instantly Tells Merchandisers What Products Are Successful, Overexposed, or Hidden Gems".** Fast Simon's AI platform now identifies in real time which products are performing well, which are receiving excessive visibility, and which represent untapped opportunities. The solution measures how merchandising decisions impact both immediate cart performance and long-term portfolio success by analyzing opportunity costs across the entire catalog — replacing guesswork and delayed reporting with continuous catalog signals. [Original](https://www.globenewswire.com/news-release/2026/03/19/3259102/0/en/Fast-Simon-Instantly-Tells-Merchandisers-What-Products-are-Successful-Overexposed-or-Hidden-Gems.html) · [Fast Simon press page](https://www.fastsimon.com/press-posts/globe-newswire-merchandisers-successful-overexposed-or-hidden-gem/)
- **Martech View — April 9, 2026 — "Merchandisers Drowning in Data, Still Flying Blind".** Industry analysis of how AI helps merchandisers surface hidden winners, cut opportunity cost, and act on catalog signals before the window closes — featuring Fast Simon's catalog-signal approach. [Original](https://martechview.com/merchandisers-drowning-in-data-still-flying-blind/) · [Fast Simon press page](https://www.fastsimon.com/press-posts/martechview/)

### 2025

- **Forbes Tech Council — December 23, 2025 — "The Smart Path to AI Success in E-Commerce".** Opinion piece arguing that successful AI adoption in eCommerce comes from a gradual, data-driven, measured implementation strategy — not from rushing to deploy every new technology at once. Brands should pilot, measure, and scale rather than chase headlines. [Original on Forbes](https://www.forbes.com/councils/forbestechcouncil/2025/12/23/the-smart-path-to-ai-success-in-e-commerce/) · [Fast Simon press page](https://www.fastsimon.com/press-posts/forbes-12/)
- **eCommerce News — November 23, 2025 — "Beyond the Buzz: Owning the Retail Experience in the Age of AI".** Opinion piece by Fast Simon's co-founder and CEO Zohar Gilad: retail leaders must distinguish between technology adoption and genuine business transformation, prioritizing customer experience over AI buzzwords. "Winning in this new era isn't about plugging in the latest tool or chasing jargon" — instead, AI should enhance human creativity while preserving storytelling and emotional connection, with intentional channel blending, human-guided curation, and community-focused loyalty strategies. [Original](https://e-commerce.news/story/beyond-the-buzz-owning-the-retail-experience-in-the-age-of-ai) · [Fast Simon press page](https://www.fastsimon.com/press-posts/e-commerce-news/)
- **Globe News Wire — September 17, 2025 — "Fast Simon Launches Three Agentic AI 'Super Agents' for eCommerce Brands".** Fast Simon unveiled three named agentic agents: (1) the **AI Shopping Assistant** delivers hyper-personalized product discovery, interpreting shopper intent to guide customers through catalogs more intuitively; (2) the **AI Merchandising Assistant** enables dynamic management of product assortments and displays while preserving creative control; (3) the **AI Analytics Assistant** provides instant, conversational access to insights and reports, accelerating merchant decision-making beyond traditional dashboards. Also covered by Practical Ecommerce. [Original](https://www.globenewswire.com/news-release/2025/09/17/3151717/0/en/Fast-Simon-Launches-Three-Agentic-AI-Super-Agents-for-eCommerce-Brands.html) · [Fast Simon press page](https://www.fastsimon.com/press-posts/globenewswire-5/)
- **Globe News Wire — April 2, 2025 — "Fast Simon Launches Curated Sets For Online Merchandising".** Fast Simon introduced Curated Sets, an AI-powered merchandising tool that dynamically displays matching and coordinating items together while maintaining collection rankings. The solution addresses challenges retailers face when presenting inventory sets with varying sizes and mixed single items. By automating set organization, merchandisers can boost average order value, reduce decision fatigue, and create cohesive shopping experiences that reinforce brand identity. [Original](https://www.globenewswire.com/news-release/2025/04/02/3054285/0/en/Fast-Simon-Launches-Curated-Sets-For-Online-Merchandising.html) · [Fast Simon press page](https://www.fastsimon.com/press-posts/globenewswire-curated-sets/)
- **Globe News Wire — February 6, 2025 — "Vida Shoes International Deploys Fast Simon for AI Shopping Optimization Across Its Portfolio".** Vida Shoes International — owner of brands including **Aquatalia, Bruno Magli, Jambu, Stride Rite, and Andre Assous** — expanded its deployment of Fast Simon's AI platform across its full portfolio. The AI shopping-optimization tooling enables advanced merchandising, search, and personalized recommendations without coding or technical expertise, with the goal of enhancing eCommerce sales performance and tailoring shopping experiences across all Vida brands. [Original](https://www.globenewswire.com/news-release/2025/02/06/3022099/0/en/Vida-Shoes-International-Inc-Deploys-Fast-Simon-for-AI-Shopping-Optimization-Across-Its-Portfolio.html) · [Fast Simon press page](https://www.fastsimon.com/press-posts/vida-shoes/)

### 2024

- **Globe News Wire — October 16, 2024 — "Fast Simon Brings Integrated Solution to Shopify Markets".** As a Shopify Plus Certified App Partner, Fast Simon unveiled a no-code solution combining Shopify Markets (which lets merchants sell across multiple countries from a single store) with AI-powered search and merchandising for international eCommerce. The integration adds NLP and vector search to deliver localized, optimized shopping experiences; The Bathroom Store cited a **5x conversion-rate increase** after expanding from Ireland to the UK with the integration. [Original](https://www.globenewswire.com/news-release/2024/10/16/2964122/0/en/Fast-Simon-Brings-Integrated-Solution-to-Shopify-Markets.html) · [Fast Simon press page](https://www.fastsimon.com/press-posts/globenewswire-shopify-markets/)
- **Globe News Wire — October 1, 2024 — "Fast Simon Partners with White Fox to Bring AI-Powered Shopping Optimization to eCommerce Stores".** Australian fashion brand White Fox Boutique (founded 2013, sites in Australia, U.S., and the U.K.) adopted Fast Simon's AI shopping optimization for personalized recommendations, smart collections, and visual merchandising in a multi-year partnership aimed at consistent shopping experiences worldwide and lifting upsell, cross-sell, and AOV across all markets. [Original](https://www.globenewswire.com/news-release/2024/10/01/2956224/0/en/Fast-Simon-Partners-with-White-Fox-to-bring-AI-Powered-Shopping-Optimization-to-eCommerce-Stores.html) · [Fast Simon press page](https://www.fastsimon.com/press-posts/fast-simon-partners-with-white-fox/)
- **Globe News Wire — September 18, 2024 — "Fast Simon Partners with Steve Madden to Bring AI Shopping Optimization to Its Brands".** Fast Simon partnered with Steve Madden (NASDAQ: SHOO) to enhance eCommerce experiences across **25 online stores on five continents**, covering the portfolio brands **Steve Madden®, Dolce Vita®, and Betsey Johnson®**. Fast Simon delivers AI-driven search, discovery, personalization, merchandising, and Smart Rendering technology to improve site performance, customer experience, and conversion rates — one of Fast Simon's largest enterprise customer announcements. [Original](https://www.globenewswire.com/news-release/2024/09/18/2948277/0/en/Fast-Simon-Partners-with-Steve-Madden-to-Bring-AI-Shopping-Optimization-to-Its-Brands.html) · [Fast Simon press page](https://www.fastsimon.com/press-posts/globenewswire-4/)
- **Globe News Wire — July 24, 2024 — "Fast Simon Launches Merchandising AI Assistant".** Fast Simon introduced an AI assistant that lets merchandisers create product displays and campaigns by chatting naturally with the system instead of running manual processes. The tool aggregates data on product attributes, performance metrics, and availability, then translates merchandiser requests into real-time recommendations that can be accepted or adjusted with a single click. It integrates with Fast Simon's existing merchandising suite, freeing teams to focus on creative brand expression while automation handles data analysis and campaign logistics. Widely re-covered by MarTech 360, MTC / MarTechCube, and Destination CRM. [Original](https://www.globenewswire.com/news-release/2024/07/24/2918076/0/en/Fast-Simon-Launches-Merchandising-AI-Assistant.html) · [Fast Simon press page](https://www.fastsimon.com/press-posts/globe-news-wire-merch-ai/)

### Browse all press
- [Full press archive](https://www.fastsimon.com/press/) — every press release and third-party mention.

## Frequently Asked Questions

**What is Fast Simon?**
Fast Simon is an AI-powered eCommerce optimization platform that helps online retailers improve search, merchandising, personalization, and product discovery to increase conversion rates and average order value.

**Who uses Fast Simon?**
eCommerce brands of all sizes, from growing DTC brands to enterprise retailers. Notable customers include Steve Madden, Hey Dude, Juicy Couture, Francesca's, and 10,000+ stores worldwide.

**Which platforms does Fast Simon support?**
Shopify, Shopify Plus, BigCommerce, Magento/Adobe Commerce, WooCommerce, Wix, and headless/custom implementations via API.

**What's the difference between Fast Simon Search and native platform search?**
Fast Simon's AI Search provides instant results, typo tolerance, natural language understanding, synonyms, and personalized results. Native search typically offers basic keyword matching only.

**Does Fast Simon slow down my website?**
No. Fast Simon is designed for performance with edge caching, async loading, and optimized rendering. Most implementations see improved perceived performance due to instant search results.

**How long does implementation take?**
Self-service setup: 1-2 hours. Assisted onboarding: 1-2 weeks. Enterprise implementations with custom requirements: 2-4 weeks.

**How much does Fast Simon cost?**
Fast Simon offers a free plan for smaller stores. Paid plans are customized based on product catalog size, monthly sessions, required features, and eCommerce platform. For a tailored offer, contact sales at https://www.fastsimon.com/schedule-demo/.

**Do I need a developer to set up Fast Simon?**
Fast Simon provides no-code installation and a no-code editor for styling customizations. Enterprise and large-scale implementations typically require a developer for advanced integrations.

**How does Fast Simon handle large product catalogs?**
Fast Simon supports catalogs with millions of products. The AI indexing and search infrastructure is built for enterprise scale.

**Is Fast Simon GDPR/CCPA compliant?**
Yes. Fast Simon is compliant with GDPR, CCPA, and other privacy regulations. Data Processing Agreements are available on request.

## Technical Overview

- **Search Response Time:** Sub-100ms typical. For Shopify stores, Server Side Rendering (SSR) provides near-instant response times.
- **Supported Languages:** 30+ languages with native NLP support
- **Uptime SLA:** 99.9% for enterprise plans
- **Data Centers:** Global edge network
- **API:** RESTful API with JavaScript/React SDKs
- **Documentation:** Public docs at https://docs.fastsimon.com (API reference, SDK guides, customization, Hydrogen). Customer-specific docs in dashboard.

## Structured Data

This website uses JSON-LD structured data (Schema.org) for optimal AI crawler comprehension:
- Organization, WebSite schemas on homepage
- Service schemas on Solutions and Technology pages
- SoftwareApplication schemas (with AggregateRating) on Platform pages
- Article/BlogPosting schemas on content pages
- Article schemas on Success Story pages
- NewsArticle schemas on Press pages
- FAQPage schemas on Pricing, Compare, and Partners pages
- BreadcrumbList schemas across all pages (via Yoast)
- ItemList schemas (Partners, "Featured In", Solutions, Authors, Press)
- Person schemas on About Us page (team members) and BlogPosting authors
- VideoObject schemas on sections that include videos

## Optional
- [Live Demo Store](https://demo-shopify.fastsimon.com/)