moengage.com

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# MoEngage

> Execute your cross channel marketing strategy with MoEngage’s insights\-led customer engagement platform\. Leverage the power of personalization with MoEngage\.

## Posts
- [Inside \#GROWTH with RCS: The hottest new messaging channel for Indian Brands in 2025](https://www.moengage.com/blog/inside-growth-with-rcs-gurugram-2025-event-highlights/)
- [Digital Transformation Lessons from Tata Neu, Havells India and TTK Prestige: Balancing Trust with Technology](https://www.moengage.com/blog/digital-transformation-lessons-from-legacy-brands-balancing-trust-with-technology/)
- [Marketing de gerações: como fidelizar todos os perfis de consumidores](https://www.moengage.com/blog/marketing-de-geracoes-como-fidelizar-todos-os-perfis-de-consumidores/)
- [Insights from Airtel Digital on The Digital Commerce Revolution: Phygital Is the New Normal](https://www.moengage.com/blog/insights-from-airtel-digital-on-the-digital-commerce-revolution-phygital-is-the-new-normal/)
- [Deep Dive into Customer Loyalty: Strategies from Shaadi\.com, IndiGo, Yum\! Brands Zepto \& Gameskraft](https://www.moengage.com/blog/deep-dive-into-customer-loyalty-strategies-from-shaadi-com-indigo-yum-brands-zepto-gameskraft/)

## Pages
- [Partners](https://www.moengage.com/partners/)
- [Customer Engagement Summit](https://www.moengage.com/event/customer-engagement-summit/)
- [Careers](https://www.moengage.com/careers/)
- [Thank You\! Retail Growth Playbook: From Customer Insights to Driving Loyalty and Repeat Purchases](https://www.moengage.com/thank-you-retail-growth-playbook-from-customer-insights-to-driving-loyalty-and-repeat-purchases/)
- [Your Partner For Foundational Growth](https://www.moengage.com/foundational-growth/)

## Customer CaseStudy
- [Cómo Wayni usa Inform y gana autonomía, agilidad y seguridad en sus campañas y mensajes transaccionales](https://www.moengage.com/casestudy/como-wayni-usa-inform-y-gana-autonomia-agilidad-y-seguridad-en-sus-campanas-y-mensajes-transaccionales/)
- [The ENTERTAINER Achieves AED 5\.4 Million Savings with 60%\+ uplift in Redemptions for Visa Cardholders Using MoEngage](https://www.moengage.com/casestudy/the-entertainer-achieves-aed-5-million-savings-with-60-uplift-in-redemptions-for-visa-customers-via-moengage/)
- [Thomas Cook Achieves 90% Faster Campaign Go\-live Times with MoEngage's Merlin AI](https://www.moengage.com/casestudy/thomas-cook-achieves-faster-campaign-go-live-times-with-moengage-merlin-ai/)
- [MoEngage Enhances Tata Play Mobile App’s Campaign Efficiency with Personalization and Contextual Engagement](https://www.moengage.com/casestudy/tata-play-enhances-campaign-efficiency-using-moengage/)
- [How LINE Bank Hits the Personalization Sweet Spot with 86% Boost in CVR](https://www.moengage.com/casestudy/how-line-bank-boosts-cvr-by-86-percent/)

## Resources Industry Reports
- [Mind the AI Gap: What Consumers Expect from Brands by 2030](https://www.moengage.com/industry-reports/ai-gap-what-consumers-expect-from-brands/)
- [The State Of Transactional Messaging: 2025](https://www.moengage.com/industry-reports/state-of-transactional-messaging-inform-benchmarks/)
- [The State of Cross\-Channel Marketing 2025 Report: QSR](https://www.moengage.com/industry-reports/qsr-state-of-cross-channel-marketing-report-2025/)
- [The State of Cross\-Channel Marketing 2025 Report: Ecommerce \& Retail](https://www.moengage.com/industry-reports/the-state-of-cross-channel-marketing-retail/)
- [The State of Cross\-Channel Marketing 2025 Report: BFSI](https://www.moengage.com/industry-reports/the-state-of-cross-channel-marketing-2025-report-for-bfsi/)

## Resources Benchmarks
- [Email Marketing Benchmarks 2025](https://www.moengage.com/benchmarks/email-benchmarks-2025/)
- [Email Marketing Benchmarks Latin America](https://www.moengage.com/benchmarks/email-benchmarks-latin-america/)
- [Customer Engagement Benchmarks](https://www.moengage.com/benchmarks/customer-engagement/)

## Resources Ebooks
- [How Top Retail Brands Use Personalization and AI to Boost Engagement and Drive Growth](https://www.moengage.com/ebooks/retail-ecommerce-customer-success-stories/)
- [How Banking and Finance Brands Win With Customer Engagement](https://www.moengage.com/ebooks/banking-finance-customer-success-stories/)
- [Is Your Data Management Platform Costing You More Than It's Worth?](https://www.moengage.com/ebooks/warehouse-native-cdep/)
- [Why Businesses Choose MoEngage Over Legacy Platforms](https://www.moengage.com/ebooks/why-businesses-choose-moengage-over-legacy-platforms/)
- [CEP Migration Guide \- Featuring 12 Successful Migration Stories](https://www.moengage.com/ebooks/cep-migration-guide/)

## Resources Podcast
- [Don’t be a User Loser: Actionable Acquisition and Retention Strategies from Spotify, Starbucks, and More](https://www.moengage.com/podcast/acquisition-and-retention-strategies-from-top-brands/)
- [Critical Elements to Consider Before Making a Digital Play](https://www.moengage.com/podcast/critical-elements-to-consider-before-making-a-digital-play/)
- [CDP and CEP: The Winning Formula for Meaningful Customer Engagement](https://www.moengage.com/podcast/cdp-and-cep-winning-formula-for-meaningful-customer-engagement/)
- [Top Signs To Look Out for When Evaluating Marketing Tools](https://www.moengage.com/podcast/top-signs-to-look-out-for-when-evaluating-marketing-tools/)
- [Building and Managing Products that Stick: Tips from a Decade of Experience](https://www.moengage.com/podcast/building-and-managing-products-that-stick/)

## Resources Whitepaper
- [A Deeper Path to Personalization](https://www.moengage.com/whitepaper/rfm-segmentation-deeper-personalization-whitepaper/)
- [O como e o por quê do marketing preditivo](https://www.moengage.com/whitepaper/marketing-preditivo-pt/)
- [El cómo y por qué del marketing predictivo](https://www.moengage.com/whitepaper/marketing-predictivo-es/)
- [The How\-What\-Why of Predictive Marketing](https://www.moengage.com/whitepaper/predictive-marketing/)
- [Boost User Engagement By Maximizing Push Notification Delivery Rates](https://www.moengage.com/whitepaper/predict-push-notification-delivery-rates-2020/)

## Resources Videos
- [How AI \& Data Transform Healthcare Marketing: Sanofi's Brand Innovation Secrets](https://www.moengage.com/resources-videos/sanofis-innovation-secrets-on-how-ai-data-transform-healthcare-marketing/)
- [How Dream11's AI Cut Winner Payouts from 40 Mins to 4 Mins for 230M Users](https://www.moengage.com/resources-videos/how-dream11s-ai-cut-winner-payouts-from-40-mins-to-4-mins-for-230m-users/)
- [Building a Future\-Ready BFSI Tech Stack: Insights from PL Capital](https://www.moengage.com/resources-videos/insights-from-pl-capital-on-building-a-future-ready-bfsi-tech-stack/)
- [Borosil's Customer Experience Secret: Unifying Data Across Channels](https://www.moengage.com/resources-videos/borosils-excellent-customer-experience-secret/)
- [Policybazaar Shares The \#1 Benefit of Having a Unified MarTech Stack Copy](https://www.moengage.com/resources-videos/policybazaar-shares-the-key-benefits-of-a-unified-martech-stack-copy/)

## Glossary
- [3 Abandoned Cart Email Templates to Recover Lost Sales](https://www.moengage.com/learn/cart-abandonment-email-templates/)
- [Top B2C Omnichannel Marketing Trends for 2025](https://www.moengage.com/learn/omnichannel-trends/)
- [60\+ Email Marketing Statistics \& Trends You Need for 2025 \[Original Research\]](https://www.moengage.com/learn/email-marketing-statistics-by-industry/)
- [Mobile Marketing Automation: A Complete Guide](https://www.moengage.com/learn/mobile-marketing-automation/)
- [Omnichannel vs\. Multichannel Marketing: 5 Key Differences](https://www.moengage.com/learn/omnichannel-vs-multichannel/)

## In the News
- [The fight for customer loyalty in the Middle East](https://www.moengage.com/in-the-news/the-fight-for-customer-loyalty-in-the-middle-east/)
- [Apple WWDC 25 Day 3: Context, Immersion, and Real\-World Relevance](https://www.moengage.com/in-the-news/apple-wwdc-25-day-3-context-immersion-and-real-world-relevance/)
- [The Sharjah Co\-Op Society onboards MoEngage to personalize customer experiences with automation](https://www.moengage.com/in-the-news/the-sharjah-co-op-society-onboards-moengage-to-personalize-customer-experiences-with-automation/)
- [Jumia Ushers in a New Era of Personalized Experience for Customers With MoEngage](https://www.moengage.com/in-the-news/jumia-ushers-in-a-new-era-of-personalized-experience-for-customers-with-moengage-read-more-at-https-cxotoday-com-press-release-jumia-ushers-in-a-new-era-of-personalized-experience-for-customers-wi/)
- [Apple’s WWDC 25 Day 2 Updates: Wallets, CarPlay, and the Invisible Interface](https://www.moengage.com/in-the-news/apples-wwdc-25-day-2-updates-wallets-carplay-and-the-invisible-interface/)

## Whats New
- [Programmatically trigger Campaigns with Push Campaign API](https://www.moengage.com/whats-new-at-moengage/programmatically-trigger-campaigns-with-push-campaign-api/)
- [Ingest Customer Data with JSON Files](https://www.moengage.com/whats-new-at-moengage/ingest-customer-data-with-json-files/)
- [Trigger Flows on Business Events](https://www.moengage.com/whats-new-at-moengage/trigger-flows-on-business-events/)
- [Broadcast with iOS Live Activities](https://www.moengage.com/whats-new-at-moengage/broadcast-with-ios-live-activities/)
- [AI Generated Event \& Attribute Descriptions](https://www.moengage.com/whats-new-at-moengage/ai-generated-event-attribute-descriptions/)

## Interactive Demo
- [Warehouse Segment](https://www.moengage.com/interactive-demo/warehouse-segment/)
- [Explore Merlin AI Features](https://www.moengage.com/interactive-demo/explore-merlin-ai-features/)
- [Landing pages](https://www.moengage.com/interactive-demo/landing-pages/)
- [Turn Shopper Data into Smart, Actionable Segments](https://www.moengage.com/interactive-demo/turn-shopper-data-into-smart-actionable-segments/)
- [Stop Losing Revenue to Abandoned Carts](https://www.moengage.com/interactive-demo/stop-losing-revenue-to-abandoned-carts/)

## Partners
- [Customlytics](https://www.moengage.com/partner/customlytics/)
- [Appinventiv](https://www.moengage.com/partner/appinventiv/)
- [Dexata](https://www.moengage.com/partner/dexata/)
- [Digitas](https://www.moengage.com/partner/digitas/)
- [Hawkeye \- A Publicis Groupe Company](https://www.moengage.com/partner/hawkeye/)

## App Marketplace
- [Gameball](https://www.moengage.com/app-marketplace/gameball/)
- [Wyng](https://www.moengage.com/app-marketplace/wyng/)
- [Treasure Data](https://www.moengage.com/app-marketplace/treasure-data/)
- [Movable Ink](https://www.moengage.com/app-marketplace/movable-ink/)
- [Dove Soft](https://www.moengage.com/app-marketplace/dove-soft/)

## Resources Hub
- [Data Capabilities Hub](https://www.moengage.com/hub/data-capabilities/)
- [Personalization Resource Hub](https://www.moengage.com/hub/personalization-resource-hub/)
- [Transactional Messaging Resource Hub](https://www.moengage.com/hub/transactional-messaging-resource-hub/)
- [An A\-Z Guide To Deep Dive Into Email Marketing For B2C Brands](https://www.moengage.com/hub/email-marketing/)
- [Resource Library For All Financial Service Brands Across The Globe](https://www.moengage.com/hub/moengage-for-financial-services/)

## Categories
- [Marketing Strategies](https://www.moengage.com/blog/marketing/)
- [Engagement](https://www.moengage.com/blog/marketing/customer-engagement/)
- [Customer Engagement](https://www.moengage.com/blog/marketing/customer-engagement-marketing/)
- [Product Updates](https://www.moengage.com/blog/technology/product-updates/)
- [Personalization](https://www.moengage.com/blog/marketing/personalization/)

## Webinars Type
- [Webinar](https://www.moengage.com/blog/Webinars%20Type/webinar/)
- [Event](https://www.moengage.com/blog/Webinars%20Type/event/)

## Glossary Categories
- [Customer Engagement](https://www.moengage.com/blog/learn/customer-engagement/)
- [Email Marketing](https://www.moengage.com/blog/learn/email-marketing/)
- [Omnichannel Marketing](https://www.moengage.com/blog/learn/omnichannel-marketing/)
- [App Marketing](https://www.moengage.com/blog/learn/app-marketing/)
- [Mobile Marketing](https://www.moengage.com/blog/learn/mobile-marketing/)

## App Marketplace Categories
- [SMS](https://www.moengage.com/blog/app-marketplace/sms/)
- [Dynamic content](https://www.moengage.com/blog/app-marketplace/dynamic-content/)
- [Whatsapp providers](https://www.moengage.com/blog/app-marketplace/whatsapp-providers/)
- [Loyalty](https://www.moengage.com/blog/app-marketplace/loyalty/)
- [CDP](https://www.moengage.com/blog/app-marketplace/cdp/)

## Hub Categories
- [Analytics](https://www.moengage.com/blog/hub/analytics/)
- [Transactional Messaging](https://www.moengage.com/blog/hub/transactional-messaging/)
- [Personalization](https://www.moengage.com/blog/hub/personalization/)
- [Data Capabilities](https://www.moengage.com/blog/hub/data-capabilities/)

## Hub Page Type
- [Analytics](https://www.moengage.com/blog/hub/analytics/)
- [The Middle East \& Africa](https://www.moengage.com/blog/hub/the-middle-east-africa/)
- [Mythbusters](https://www.moengage.com/blog/hub/mythbusters/)
- [Financial Services](https://www.moengage.com/blog/hub/financial-services/)
- [Email Marketing](https://www.moengage.com/blog/hub/email-marketing/)