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Generated by All in One SEO v4.9.5.1, this is an llms.txt file, used by LLMs to index the site. # PGM Solutions Full-Service Marketing Data & Technology Solutions ## Sitemaps - [XML Sitemap](https://porchgroupmedia.com/sitemap.xml): Contains all public & indexable URLs for this website. ## Posts - [Why Buying a Home Has Become the Ultimate Life Milestone ](https://porchgroupmedia.com/blog/why-buying-a-home-has-become-the-ultimate-life-milestone/) - Homeownership has morphed into the essential first step into adulthood. Let's explore why buying a home has become the ultimate life milestone. - [6 Ways to Integrate First‑Party Data with Third‑Party Data ](https://porchgroupmedia.com/blog/6-ways-to-integrate-firstparty-data-with-thirdparty-data/) - Discover 6 proven ways to integrate first and third‑party data to gain a deeper understanding of your customers, sharper segmentation, and better campaign performance. - [The 2025 Guide to Trigger Marketing](https://porchgroupmedia.com/blog/trigger-marketing/) - Trigger marketing is a powerful tool for capturing attention, fostering brand loyalty, and boosting conversions in 2024. Learn more. - [5 Data Enrichment Strategies for 2026](https://porchgroupmedia.com/blog/data-enrichment-strategies/) - Integrate these data enrichment strategies to better understand your customers and enhance your targeting. Learn more. - [7 Market Segmentation Mistakes and How to Fix Them](https://porchgroupmedia.com/blog/market-segmentation-mistakes/) - Market segmentation is crucial to personalize your marketing efforts. Explore some common market segmentation mistakes and how to fix them. - [12 Audience Segmentation Examples and How to Use Them](https://porchgroupmedia.com/blog/audience-segmentation-examples/) - Audience segmentation divides your audience into distinct groups based on specific criteria. Explore these audience segmentation examples and how to use them. - [8 Holiday Shopping Audiences You Should Target this Season (2024)](https://porchgroupmedia.com/blog/holiday-marketing-audiences/) - Now is the time to start preparing your holiday campaigns. Check out these high-performing holiday shopping audiences we recommend targeting this season. - [Consumer Shopping Trends in 2026 and How Your Data Strategies Should Evolve ](https://porchgroupmedia.com/blog/consumer-shopping-trends/) - In 2026, shoppers will be more connected, intentional, and value-driven than ever. Lets discover the consumer shopping trends and how your data strategies should adapt. - [Life Event Marketing and How to Target Consumers When it Matters Most](https://porchgroupmedia.com/blog/life-event-marketing-and-how-target-consumers-when-it-matters-most/) - Brands who reach out during key life moments reduce churn and create loyal customers. Learn about how you can leverage life event marketing in your strategy. - [5 High-Impact Audience Segments to Reach](https://porchgroupmedia.com/blog/audience-segments-types/) - Segmentation allows you to personalize your marketing. Learn how these 5 high-impact audience segment types can help enhance your marketing performance. - [Winning Gen Z Hearts: 15 Tips to Rock Your Marketing](https://porchgroupmedia.com/blog/gen-z-marketing-tips/) - Gen Z's digital fluency and tech-savvy nature influence the way they engage with brands. Check out these Gen Z marketing tips to drive engagement and sales. - [America on the Move: The 2026 Migration Trends ](https://porchgroupmedia.com/blog/american-migration-trends/) - HireAHelper’s 2026 Migration Report examines how, where, and why Americans moved in 2025. Let's discuss these American migration trends, and what they mean for you. - [Marketing to the Generations – 90% of Parents Say Their Kids Influence Purchase Decisions](https://porchgroupmedia.com/blog/marketing-to-the-generations-kids-influence-purchase-decisions/) - America's youngest generation is influencing purchase decisions now and brands need to rethink their strategies for a new age of digitally-native consumers. - [First-Time Homebuyers Hit a New Age Record: What It Means for Marketers in 2026 ](https://porchgroupmedia.com/blog/first-time-buyer-trends/) - The typical first-time homebuyer in the U.S. is now 40 years old, the oldest on record. Let's discuss first‑time buyer trends and how to reach these movers with relevance. - [New Movers Are Your Highest Churn Risk … and Your Biggest Opportunity ](https://porchgroupmedia.com/blog/new-movers-churn-risk/) - Let's discuss why new movers are your biggest churn risk, and how to turn them into a huge opportunity. - [How a High-End Furniture Retailer Leveraged Custom Blended Audiences to Achieve $1.5MM in Sales in 30 Days](https://porchgroupmedia.com/blog/how-a-high-end-furniture-retailer-leveraged-custom-blended-audiences/) - What happens when a brand taps into a highly specific segment? Lets explore the success of using custom blended audiences for furniture brands. - [Homeowners, Renters, and the Property Signals Brands Can’t Ignore in 2026 ](https://porchgroupmedia.com/blog/homeowners-renters-and-property-signals-in-2026/) - Lets discover why homeowners, renters, and property signals can't be ignored by your brand in 2026. - [5 Social Media Strategies for Car Dealerships](https://porchgroupmedia.com/blog/10-social-media-strategies-car-dealerships/) - With more and more consumers turning to social, the automotive industry needs to develop social media strategies that drive engagement. Learn more. - [Mobile Friendly Email Design Best Practices](https://porchgroupmedia.com/blog/mobile-friendly-email-design-guidelines/) - Here are 10 tips to help you produce a better looking email creative that’s more accessible and will render for both desktop and mobile email clients. - [Younger Generations Are Gaining Spending Power. They’re Just Spending It Differently. ](https://porchgroupmedia.com/blog/younger-generations-are-gaining-spending-power/) - Younger Generations Are Gaining Spending Power. This shift creates real opportunity, but only for brands that understand how younger consumers actually make decisions. - [Why Retirees and Downsizers Are One of the Most Overlooked High-Intent Audiences for 2026 ](https://porchgroupmedia.com/blog/why-retirees-and-downsizers-are-one-of-the-most-overlooked-high-intent-audiences-for-2026/) - Lets explore why retirees and downsizers are one of the most overlooked high-intent audiences for 2026. - [The “Gleamers” - Why Small Wins Matter More Than Ever in 2026 ](https://porchgroupmedia.com/blog/gleamers-and-small-wins-in-2026/) - Lets discuss the newest audience on the scene, The “Gleamers” and why small wins matter more than ever in 2026. - [Why Movers Still Matter in 2026, Even When the Economy Feels Uncertain ](https://porchgroupmedia.com/blog/why-movers-still-matter-in-2026-even-when-the-economy-feels-uncertain/) - Lets discover why movers still matter in 2026 when the economy feels uncertain. - [What is Data Enhancement?](https://porchgroupmedia.com/blog/what-is-data-enhancement/) - Data enhancement, also known as data enrichment, improves data quality by adding additional information to make it more valuable. Learn more. - [10 Data Hygiene Best Practices to Keep Your Data Clean](https://porchgroupmedia.com/blog/data-hygiene-best-practices/) - Poor data hygiene hinders the quality and effectiveness of your marketing campaigns. Check out these 10 data hygiene best practices to get your data in order. - [What Makes “Good” Consumer Data? How to Spot Accurate and Actionable Data](https://porchgroupmedia.com/blog/accurate-and-actionable-data/) - What exactly makes data “good,” and how do you spot it? Let’s discover the importance of having accurate and actionable data and why it matters more than ever. - [30 Data Hygiene Statistics for 2026](https://porchgroupmedia.com/blog/data-hygiene-statistics/) - Data hygiene is the foundation for your marketing success. Explore data hygiene statistics and their relationship to your marketing and business goals. - [PGM Solutions Partners with Habitat for Humanity to Build a Veteran's Dream Home](https://porchgroupmedia.com/blog/pgm-2025-habitat-for-humanity-sponsored-veteran-build/) - In honor of our veterans, PGM partnered with Habitat for Humanity to build a home for a local veteran and their family. - [10 Top Trends in Homeowner Readiness to Spend on Home Improvement Projects in 2025 and 2026 ](https://porchgroupmedia.com/blog/10-top-trends-in-home-improvement-projects/) - If you’ve been keeping tabs on the home improvement space lately, you know that marketers really need to have a strategy. Let's explore the 10 Top Trends in Home Improvement Projects. - [4 Personalization Strategies to Beat AI Fatigue in 2026](https://porchgroupmedia.com/blog/ai-fatigue/) - Week after week, AI has been in the headlines. And in marketing, AI promises faster campaigns, better automation, and hyper-personalization that can’t be beat. And while all of this is true, 2026 will likely be a year of consumer backlash. Marketing that feels bot-driven, tone-deaf, or intrusive is turning people off. As a result, consumers are increasingly looking for more genuine experiences. The AI Trust Gap Is Growing Marketers are facing a dilemma. On one hand, marketing teams - [How to Enrich Your First-Party Data with Third-Party Sources ](https://porchgroupmedia.com/blog/enrich-your-first-party-data/) - Discover how enriching your first-party data with trusted third-party sources can give you deeper customer insights, boost segmentation accuracy, and drive more impactful marketing campaigns. - [The Hidden Signals Inside Homes That Marketers Can’t Afford to Miss ](https://porchgroupmedia.com/blog/predictive-home-signals/) - Homes reveal powerful buying signals. Discover how marketers can use property-level insights to predict intent, personalize outreach, and drive smarter engagement. - [5 Types of Intent Signals to Guide Your 2026 Targeting Strategy](https://porchgroupmedia.com/blog/5-types-of-intent-signals-to-guide-your-2026-targeting-strategy/) - Intent signals offer valuable behavioral and life-stage clues for your marketing. Here are five types of intent signals to guide yoru 2026 targeting strategy. - [Why Homeowner Data Matters More Than Marketers Realize ](https://porchgroupmedia.com/blog/homeowner-data-for-marketing/) - Homeowner data reveals real-life intent behind major purchases. Learn how property insights help marketers, insurers, and brands target smarter, reduce risk, and drive higher ROI. - [Lemon Homes in 2025: Where Hidden Repairs Are Draining Wallets](https://porchgroupmedia.com/blog/lemon-homes-in-2025/) - Moving into your new home should be exciting—not stressful. But with lemon homes on the rise, you have to stay aware and informed. - [How to Optimize Marketing Campaigns with Consumer Data ](https://porchgroupmedia.com/blog/how-to-optimize-marketing-campaigns-with-consumer-data/) - You need to understand who your audience is and how best to market to them. Let's explore how to optimize marketing campaigns with consumer data insights. - [7 Questions to Ask Before You Buy Consumer Data ](https://porchgroupmedia.com/blog/buying-consumer-data/) - Choosing the right data partner isn’t just a box to check—it’s a decision that can make or break your results. Lets explore 7 questions you should ask before buying consumer data. - [Personalization at Scale: Leveraging Predictive Analytics for Hyper-Relevant Customer Experiences](https://porchgroupmedia.com/blog/hyper-relevant-customer-experiences/) - Today's customers expect hyper relevant customer experiences. Let's explore five ways predictive analytics can help you personalize at scale—without losing your human touch. - [Which Segmentation Strategies Are Working for Email Marketers? ](https://porchgroupmedia.com/blog/segmentation-strategies-for-email-marketers/) - Email marketing is all about relevance, and relevance starts with segmentation. Let's explore some winning segmentation strategies for email marketers. - [What Are Predictive Models and Why Do Marketers Need Them? ](https://porchgroupmedia.com/blog/what-are-predictive-models/) - What are predictive models? Let's define them and discover why they're a must-have for marketers who are ready to stop guessing and start making data-driven decisions. - [24 Amazing Social Commerce Statistics](https://porchgroupmedia.com/blog/social-commerce-statistics/) - Social commerce allows users to shop online without leaving their favorite social platforms. Check out these social commerce statistics to learn more. - [25 Amazing Statistics on How Consumers Shop for Cars](https://porchgroupmedia.com/blog/25-amazing-statistics-on-how-consumers-shop-for-cars/) - Check out these 25 insights into how Americans shop for a car and ways that automotive marketers can use these insights to improve the car shopping experience. - [Generational Marketing: How to Target Different Age Groups](https://porchgroupmedia.com/blog/generational-marketing/) - Today's audiences span multiple generations. Learn how generational marketing helps you engage your target audience more effectively. - [Contextual Advertising 101: What It Is And How It Works](https://porchgroupmedia.com/blog/contextual-advertising/) - Learn what contextual advertising is, how it works, the benefits it provides advertisers and consumers, and its significance in a cookieless world. - [100 Compelling Email Statistics for 2026](https://porchgroupmedia.com/blog/100-compelling-email-statistics-to-inform-your-strategy-in-2023/) - Need to ramp up your email marketing in 2026? Check out the latest email marketing statistics to stay up-to-date on the latest trends. - [Consumer Shopping Trends and Statistics by the Generation: Gen Z, Millennials, Gen X, and Boomers](https://porchgroupmedia.com/blog/generational-consumer-shopping-trends/) - Learn about differences in how generations shop and the tactics marketers are using to reach different age groups such as Gen millennials, Gen X and Boomers. - [Top 9 Factors Marketers Prioritize When Choosing a Consumer Data Provider](https://porchgroupmedia.com/blog/choose-the-right-consumer-data-provider/) - Data is the backbone of modern marketing—but only if it’s accurate, compliant, and actionable. Let's discover how you can choose the right consumer data provider. - [2026 Data Strategy Outlook Report: Who’s Spending Next Year? ](https://porchgroupmedia.com/blog/data-strategy-outlook/) - 2026 Data Strategy Outlook Report: Discover key audiences for your targeting and tap into shifting consumer behaviors that will define your 2026 data strategy. - [3 Strategies to Overcome Audience Saturation in 2026 ](https://porchgroupmedia.com/blog/audience-saturation-strategies/) - 75% of B2C marketers feel intense competition. Discover the data-driven strategies marketers are using to combat audience saturation and reach high-value customers in 2026. - [6 Essential Elements to Build High-Impact Audiences in 2026 ](https://porchgroupmedia.com/blog/6-essential-elements-to-build-high-impact-audiences-in-2026/) - Explore how to use data to build high impact audiences and enhance your targeting in 2026. - [More Than a Catch: Reeling in Support for Veterans Through Habitat for Humanity ](https://porchgroupmedia.com/blog/more-than-a-catch-reeling-in-support-for-veterans-through-habitat-for-humanity/) - Discover the inspiration behind Habitat for Humanity of Hillsborough County’s Veterans Inshore Slam Fishing Tournament, one of PGM’s favorite annual events. - [45 Holiday Shopping Statistics (2025)](https://porchgroupmedia.com/blog/holiday-shopping-statistics/) - The holiday season is a magical time for brands to connect with consumers. Explore the latest holiday shopping statistics and trends to prepare your campaigns. - [How Marketers are Using Data to Build High-Impact Audiences in 2026 ](https://porchgroupmedia.com/blog/how-marketers-use-data-to-build-audiences-2026/) - 2026 B2C Marketing Audience Building Report - New research explores how B2C marketers use data to build high-impact audiences in 2026. - [5 Spooktacular Halloween Marketing Ideas ](https://porchgroupmedia.com/blog/halloween-marketing-ideas/) - In 2024, Americans planned to spend a total of 11.5 billion U.S. dollars on costumes, decorations, and candies. Lets discover these 5 spooktacular Halloween marketing ideas. - [4 Must-Know Holiday Shopping Trends for 2025 ](https://porchgroupmedia.com/blog/holiday-shopping-trends/) - What's impacting the 2025 holiday season? Explore the 2025 holiday shopping trends and how they impact your holiday marketing strategies. - [Home Improvement Trends to Watch in 2026 – And How Marketers Can Respond ](https://porchgroupmedia.com/blog/home-improvement-trends-to-watch/) - The remodeling market shows no signs of slowing down, but what people are remodeling—and why—is shifting. Here’s a look at the home improvement trends for 2026. - [Consumer Data vs. Customer Data: What’s the Difference? ](https://porchgroupmedia.com/blog/consumer-vs-customer-data/) - Often times, the terms “customers” and "consumers” are used interchangeably, and while similar, there are some key differences that make them different. Consumers are people who could be your customers, and customers are people who are your customers. Seems straightforward enough, right? But in reality, it is very important to know how each is used - [Why Home Improvement Retailers Need to Market to New Movers](https://porchgroupmedia.com/blog/why-home-improvement-retailers-need-to-market-to-new-movers/) - For home improvement retailers, new movers present a major opportunity to boost customer acquisition. Learn more in this informative infographic. - [How To Attract More Millennial Car Shoppers to Your Dealership in 2025](https://porchgroupmedia.com/blog/how-attract-more-millennials-your-dealership/) - Despite the slowed growth in auto retail sales this past year, there is one segment that is continuing to buy – the Millennials. - [What Is Consumer Data and Why Does It Matter ](https://porchgroupmedia.com/blog/what-is-consumer-data/) - Are you ready to take your marketing from guesswork to precision? Let's discover what consumer data is, where it comes from, and how to use it strategically. - [5 Strategies to Master the Omnichannel Shopping Experience and Boost ROI](https://porchgroupmedia.com/blog/5-strategies-engage-and-convert-todays-omnichannel-shopper/) - Retailers that embrace an omnichannel mindset will find loyal brand advocates who will be more engaged and who will deliver word of their positive experience. - [7 Direct Mail Strategies for 2025 ](https://porchgroupmedia.com/blog/direct-mail-strategies/) - Direct mail is often overlooked, but can be a powerful driver of ROI. Let's explore these top direct mail strategies to help you win over new customers. - [Why the Homeowner Journey Matters](https://porchgroupmedia.com/blog/why-the-homeowner-journey-matters/) - Watch this short video, adapted from the Movers & Shakers podcast, as our experts discuss how household composition impacts marketing strategies. - [What do Consumers Really Think About Personalization?](https://porchgroupmedia.com/blog/consumer-pesonalization-marketing/) - Personalization is a top priority for marketers. Check out these stats to really drill in the importance of marketing personalization. - [How to Use Consumer Data Across Channels (Email, Social, Direct Mail)](https://porchgroupmedia.com/blog/how-to-use-consumer-data-across-channels/) - Shoppers want a brand experience that feels connected. Lets explore how to use consumer data across channels, like email, social media and direct mail. - [Timing Is Everything: Why Reaching Movers Early Makes All the Difference ](https://porchgroupmedia.com/blog/reaching-movers-early/) - Discover why timing is everything when marketing to movers. Learn how early engagement drives brand loyalty, boosts conversions, and gives your business a competitive edge. - [4 Consumer Data Types to Enhance Your Targeting ](https://porchgroupmedia.com/blog/consumer-data-types/) - Let's explore the four consumer data types, why they're valuable and important role they each play in helping you build and deliver personalized campaigns. - [The 2025 Guide to Omnichannel Marketing](https://porchgroupmedia.com/blog/omnichannel-marketing/) - An omnichannel approach is key to providing personalized experiences. Check out our guide to set your omnichannel marketing up for success - [American Moving Trends: The Hottest ZIP Codes of 2025](https://porchgroupmedia.com/blog/american-moving-trends/) - Explore the latest American moving trends and gain insights on the most popular zip codes new movers are moving to in 2025. - [Building More Than a Home: PGM Attends Habitat for Humanity Home Dedication ](https://porchgroupmedia.com/blog/building-more-than-a-home-pgm-attends-habitat-for-humanity-home-dedication/) - At PGM, giving back to our community is important to us. That’s why we were honored to attend a recent Habitat for Humanity home dedication ceremony, celebrating the completion of a new home, which we were lucky to be a part of building. The keys were handed over to a very deserving new owner, and - [3 Costly Holiday Marketing Mistakes & How to Avoid Making Them](https://porchgroupmedia.com/blog/holiday-marketing-mistakes/) - We highlight three of the most critical holiday marketing mistakes, plus expert tips from our team on how to avoid making them altogether. - [Email Marketing: Still the Giant of Marketing in 2025](https://porchgroupmedia.com/blog/email-marketing-still-giant-digital-marketing/) - Email marketing is not dead. Email is still alive and well, and is a vital channel for your multichannel marketing strategy. Learn more. - [Personalization vs. Privacy - How to Deliver What Privacy-Conscious Consumers Really Want ](https://porchgroupmedia.com/blog/personalization-vs-privacy/) - Balancing personalization and privacy is key. Explore how you can deliver tailored experiences, while earning their trust and respecting their data. - [What does Google's Cookie Reversal Mean for Your Marketing Strategy?](https://porchgroupmedia.com/blog/cookieless-targeting-solutions/) - Cookie deprecation is on the horizon. Is your marketing preparedCheck out the top 3 cookieless targeting solutions marketers are considering in 2024. - [Why is Data Quality Important?](https://porchgroupmedia.com/blog/why-is-data-quality-important/) - Maintaining a clean database can be challenging, but is key to the success of your marketing initiatives. Learn more about the importance of data quality. - [10 Effective Direct Marketing Tips for 2025](https://porchgroupmedia.com/blog/direct-marketing-tips/) - Need to ramp up your personalized marketing strategy? Learn how to stay competitive and deploy successful direct marketing campaigns with these top 10 tips. - [Beyond Products & Prices: The 2025 Guide to Winning Customer Loyalty](https://porchgroupmedia.com/blog/customer-experience-key-to-consumer-loyalty/) - Customer loyalty is everything.Check out this guide to improve your customer experience and earn customer loyalty. - [Key Insights into Understanding the Car Buyer’s Journey](https://porchgroupmedia.com/blog/key-insights-understanding-2016-car-buyers-journey/) - Car shoppers today are online before they ever step onto your dealership’s lot. And while this is not new news, dealerships must embrace this new norm. - [PGM Cleans Up Sandy Hook Beaches to Support the Gateway National Recreation Area](https://porchgroupmedia.com/blog/helping-hands-v12data-beach-cleanup/) - PGM lends “Helping Hands” at Clean Ocean Action (COA) for a beach clean up. Learn how our team dove in to help! - [PGM Packs 27,000 Meals at Feed My Starving Children](https://porchgroupmedia.com/blog/helping-hands-v12data-feed-starving-children/) - PGM lends “Helping Hands” at Feed My Starving Children. Learn how our team rolled up their sleeves to help out - [PGM Ramps Up Helping Hands Volunteer Initiative Across the United States](https://porchgroupmedia.com/blog/v12-helping-hands-volunteer-initiative/) - During our “Helping Hands” days, PGM teams all around the country volunteered to clean parks and beaches, pack boxes at food banks, and more. - [PGM's Helping Hands Initiative Champion Community Support Nationwide](https://porchgroupmedia.com/blog/v12-data-lends-helping-hands/) - PGM (PGM) recently demonstrated its unwavering commitment to community support through a series of impactful initiatives across the United States. PGM employees dedicated their time and resources to various local causes, embodying the company's dedication to giving back to the communities where they live and work. "Giving back to the community is deeply ingrained in - [PGM Packs Thousands of Meals for Families in Need with Feeding Tampa Bay](https://porchgroupmedia.com/blog/porch-group-media-packs-thousands-of-meals-with-feeding-tampa-bay/) - PGM joined forces with Feeding Tampa Bay to make a significant impact on the local community. - [If Consumer Data Could Talk - What It Would Say About Your Customers ](https://porchgroupmedia.com/blog/if-consumer-data-could-talk/) - Are you hearing what your customers are saying? Meet Lifestage Larry, Intent Ivy, Property Patty, and Behavioral Ben – discover how this data dream team can transform your marketing campaigns. - [Your Email Has Just Seconds to Shine: How to Grab Attention in 2025](https://porchgroupmedia.com/blog/your-marketing-email-has-only-3-seconds-capture-readers-attention-5-tips-how-make-it-count/) - You only have 3 seconds to capture attention with your email. Check out these 5 email marketing tips to increase your email click-through rates and boost ROI. - [Top 5 Enticements to Encourage New Movers to Try a New Brand](https://porchgroupmedia.com/blog/top-5-enticements-to-encourage-new-movers-to-try-a-new-brand/) - Check out this article, showcasing new mover marketing research. Learn about the top 5 ways to encourage new movers to try your brand. - [Postmover Data Insights](https://porchgroupmedia.com/blog/postmover-data-insights/) - Movers exhibit different browsing and shopping behaviors depending on which mover phase they are in. Learn more about postmovers. - [Pre-Move Purchase Insights](https://porchgroupmedia.com/blog/pre-move-purchase-insights/) - Watch this short video, adapted from the Movers & Shakers podcast, as our experts discuss the importance of marketing to premovers. - [Pre-Mover Data Insights](https://porchgroupmedia.com/blog/pre-mover-data-insights/) - Movers exhibit different browsing and shopping behaviors in different phases of the move cycle. Check out this infographic to learn about pre-moversavailable. - [The Importance of Data Quality in Your Email Marketing](https://porchgroupmedia.com/blog/the-importance-of-data-quality-in-your-email-marketing/) - Email marketing is only as successful as the data that drives it. Learn how to get your email marketing database in shape. - [Customer Retention Marketing Trends and Tactics](https://porchgroupmedia.com/blog/customer-retention-marketing-tactics/) - Brands understand the importance of acquisition, but for those not already doing so, customer retention must become a priority. - [The Shift from Media Planning to Audience Planning](https://porchgroupmedia.com/blog/the-shift-from-media-planning-to-audience-planning/) - Watch this short video, adapted from the Movers & Shakers podcast, as our experts discuss the shift from media planning to audience planning. - [The Three Stages of Mover Marketing](https://porchgroupmedia.com/blog/the-three-stages-of-mover-marketing/) - This article discusses the different stages of moving and how it impacts a consumer's purchase decisions. - [What are 2 Things You Should Do to Market to Movers?](https://porchgroupmedia.com/blog/things-you-should-do-to-market-to-movers/) - Watch this short video, adapted from the Movers & Shakers podcast, as our experts discuss ways to market to new movers. - [Top 13 Reasons for Moving in 2021](https://porchgroupmedia.com/blog/top-13-reasons-for-moving-in-2021/) - According to new research, Americans move for numerous reasons - upsizing to a bigger home tops the list for 35% of new movers. Check out the full list. - [Owning vs Renting Behaviors](https://porchgroupmedia.com/blog/owning-vs-renting-behaviors/) - Watch this short video, adapted from the Movers & Shakers podcast, as our experts discuss new mover shopping and spending behaviors - owners and renters. - [Personalization and Customer Experience Strategies for Success](https://porchgroupmedia.com/blog/personalization-and-customer-experience-strategies-for-success/) - Personalizing the customer experience is key in determining which brands come out ahead. Learn more in this informative blog. - [Personalized Marketing & The Household](https://porchgroupmedia.com/blog/personalized-marketing-the-household/) - Watch this short video, adapted from the Movers & Shakers podcast, as our experts discuss using personalized marketing strategies - [Pet Ownership and New Movers](https://porchgroupmedia.com/blog/pet-ownership-and-new-movers/) - Watch this short video, adapted from the Movers & Shakers podcast, as our experts discuss movers and pet ownership - [Email Reactivation – Strategies to Win Back Dormant Customers](https://porchgroupmedia.com/blog/email-reactivation-strategies-to-win-back-dormant-customers/) - While many marketers focus more heavily on acquisition and retention, win back campaigns and email reactivation are just as crucial. - [Top Trends of Today’s Car Buying Journey](https://porchgroupmedia.com/blog/top-trends-of-todays-car-buying-journey/) - With channels like social media, digital display, email marketing and direct mail constantly evolving, car brands must work to stay relevant. - [50 Statistics About Retail Marketing and Consumer Shopping Trends](https://porchgroupmedia.com/blog/50-statistics-about-retail-marketing-and-consumer-shopping-trends/) - With so many changes in the world of retail and the ways consumers shop, here are 50 amazing statistics on consumer shopping trends the state of retail today. - [6 Tips to Skyrocket Your Email Marketing Click-Through Rates](https://porchgroupmedia.com/blog/6-tips-to-skyrocket-your-email-marketing-click-through-rates/) - If your email performance is not on track, here are 6 strategies to help get your subscriber list engaged and clicking-through. - [A Guide to Email Append Best Practices](https://porchgroupmedia.com/blog/a-guide-to-email-append-best-practices/) - Email appending is the process of adding or updating a missing email address into a customer record within your database. - [Are Consumers Ditching the Dealership? How to Improve the Car Buyer's Shopping Experience.](https://porchgroupmedia.com/blog/are-consumers-ditching-dealership-how-improve-car-buyers-shopping-experience/) - Using data and technologies to create exceptional experiences, dealerships can make the experience one that consumers enjoy. - [Are You Delivering the Experiences Your Customers are Demanding?](https://porchgroupmedia.com/blog/are-you-delivering-the-experiences-your-customers-are-demanding/) - Brands today must focus on optimizing every interaction with customers, from initial research, mobile interactions, customer service and product purchase. - [Are You Wasting Your Marketing Dollars? Strategies To Personalize Customer Touchpoints With Better Data](https://porchgroupmedia.com/blog/are-you-wasting-your-marketing-dollars-strategies-to-personalize-customer-touchpoints-with-better-data/) - Implementing smarter strategies to use customer data can help companies deliver experiences with a human touch, at scale. - [A New Generation of Mover Marketing](https://porchgroupmedia.com/blog/movertech-a-new-generation-of-mover-marketing/) - Introducing a new generation of mover marketing. MoverTech is a suite of proprietary technology and data solutions, fueled by Porch technology - [The Data-Driven Advantage of First and Third-Party Data](https://porchgroupmedia.com/blog/the-data-driven-advantage-of-first-and-third-party-data/) - When first and third-party data are used together, marketers can develop rich customer insights to improve their marketing campaigns. Learn more. - [Top Furniture Customer Acquisition Strategies to Boost Sales and Brand Loyalty](https://porchgroupmedia.com/blog/top-furniture-customer-acquisition-strategies-to-boost-sales-and-brand-loyalty/) - Furniture shopping is done across multiple channels and marketers need to put innovative strategies in place to target and convert shoppers. Learn more. - [Who Uses Mover Marketing?](https://porchgroupmedia.com/blog/who-uses-mover-marketing/) - New research unveils who uses mover marketing today and what brands can learn from organizations that are leveraging mover marketing programs. - [Why Financial Service Providers Need New Mover Marketing](https://porchgroupmedia.com/blog/why-financial-service-providers-need-new-mover-marketing/) - Learn how financial service providers can leverage new mover marketing to minimize attrition and boost customer acquisition. - [Why Solar Energy Providers Should Market to New Movers](https://porchgroupmedia.com/blog/why-solar-energy-providers-should-market-to-new-movers/) - Learn more about why solar energy providers should market to new movers. - [Why Your Brand Should Invest In New Mover Marketing](https://porchgroupmedia.com/blog/why-your-brand-should-invest-in-new-mover-marketing/) - New mover marketing helps you acquire and retain customers. Learn about the value of reaching new movers and why new mover marketing is worth the investment. - [2021 Moving Trends](https://porchgroupmedia.com/blog/2021-moving-trends/) - With the increase in remote work opportunities and the desire to leave densely populated states – a nationwide moving boom is happening. Learn more. - [2021 New Mover Trends Report Overview](https://porchgroupmedia.com/blog/2021-new-mover-trends-report-overview/) - The 2021 New Mover Trends Report examines new mover trends and statistics including types of purchases and how movers are spending. Download the report. - [Auto Shoppers Are In Market Longer Than Ever – 5 Ways to Target and Convert New Customers](https://porchgroupmedia.com/blog/auto-shoppers-are-market-longer-ever-5-ways-target-and-convert-new-customers/) - Today’s auto consumers are in-market longer than ever, with the majority of shoppers in market for 2 months or longer. Here are 5 ways to target car shoppers. - [The Marketer's Perspective on Mover Marketing Research](https://porchgroupmedia.com/blog/2022-marketers-perspective-on-mover-marketing-research/) - The 2022 Marketer’s Perspective on Mover Marketing Report explores how brands use mover marketing to increase customer acquisition and retention. Download now. - [The Automotive Aftermarket – Top Strategies to Acquire Shoppers Online and In-Store](https://porchgroupmedia.com/blog/automotive-aftermarket-marketing-customer-acquisition-strategies/) - Automotive aftermarket brands rands must optimize both online and offline strategies to meet the needs of today’s evolving consumers. - [Strategies to Target and Convert Today’s Omnichannel Automotive Shopper](https://porchgroupmedia.com/blog/target-convert-automotive-shoppers/) - Automotive brands need every edge to remain competitive. Targeting consumers online while they are actively shopping and researching is key. Learn more. - [Marketing to the Millennials – How Do They Purchase and What Do They Really Want?](https://porchgroupmedia.com/blog/retail-millennials-how-do-they-purchase-and-what-do-they-really-want/) - Millennials are setting new trends in retail shopping. Check out this list of 10 ways to market to the millennials. - [Powerful Omnichannel Mover Marketing](https://porchgroupmedia.com/blog/omnichannel-mover-marketing/) - MoverTech powers your mover marketing campaigns with robust targeting and audience capabilities. Learn more. - [New Technology Brought to Mover Marketing](https://porchgroupmedia.com/blog/new-technology-brought-to-mover-marketing/) - The move is one of the most economically impactful life triggers. Learn about MoverTech, a new generation of mover marketing. - [New Movers & Social Media Purchase Power](https://porchgroupmedia.com/blog/new-movers-social-media-purchase-power/) - Social media advertising plays an important role in customer acquisition. Learn how new movers' purchase decisions are influenced by social media advertising. - [New Mover Trends: Marketing to Today's Mover](https://porchgroupmedia.com/blog/new-mover-trends-marketing-to-todays-mover/) - New research is unveiled, showcasing the latest trends of today's new movers and how brands should be marketing to today's new movers. - [New Mover Marketing for the Financial Industry](https://porchgroupmedia.com/blog/new-mover-marketing-success-kit-for-the-financial-industry/) - This New Mover Marketing Success Kit was developed specifically for financial service brands. Access our most informative resources discussing new movers. - [New Mover Targeting, Powered by Data Science: See How it Works](https://porchgroupmedia.com/blog/movertech-science-how-it-works/) - With MoverTech Science, you can now target movers most likely to buy your goods and services. - [New Mover Marketing: The Untapped Opportunity That Will Transform Your Customer Acquisition](https://porchgroupmedia.com/blog/new-mover-marketing-customer-acquisition/) - New movers are an audience every brand should be targeting. Check out this article of top statistics showcasing the power of the mover audience. - [New Mover Marketing for Financial Service Providers](https://porchgroupmedia.com/blog/new-mover-marketing-for-financial-service-providers/) - Learn how new mover marketing and data help financial service providers attract and retain customers. - [New Mover Marketing Solutions for Solar Energy Providers](https://porchgroupmedia.com/blog/new-mover-marketing-solutions-for-solar-energy-providers/) - Learn how solar energy providers can identify and engage with today's new movers to increase customer acquisition and retention. - [Movers as a Marketing Segment](https://porchgroupmedia.com/blog/movers-as-a-marketing-segment/) - Jennifer Renaud, SVP and CMO of Masonite, joins us to discuss movers as a marketing segment and how the moving journey influences how brands need to engage. - [Programmatic Advertising 101](https://porchgroupmedia.com/blog/programmatic-advertising/) - Programmatic advertising has become a significant part of the advertising industry, with marketers spending billions of dollars on programmatic ad campaigns every year. Just how big is the programmatic advertising market? According to eMarketer: Programmatic advertising spending is projected to reach an incredible $187.7 billion worldwide by 2024. In the US alone, this spend is - [New Movers: How Digital Advertising Influences Purchase Decisions](https://porchgroupmedia.com/blog/new-movers-how-digital-advertising-influences-purchase-decisions/) - Research shows that new movers respond favorably to social media advertising and Search Engine Marketing (SEM) campaigns. Learn more about how new movers are... - [New Movers: Home Improvement Trends](https://porchgroupmedia.com/blog/new-mover-home-improvement-trends/) - New movers are actively involved in home improvement projects. Learn about the top home improvement trends for new movers and how to best reach them with your marketing campaigns. - [New Movers: Shopping Behaviors](https://porchgroupmedia.com/blog/new-mover-shopping-behaviors/) - During a move, consumers embark on an experience of fresh beginnings. Learn how brands can leverage the shopping behaviors of new movers to drive customer acquisition. - [New Movers: Top Enticements Driving Purchase Decisions](https://porchgroupmedia.com/blog/new-movers-top-enticements-driving-purchase-decisions/) - Explore the research methods and enticements driving purchase decisions for new movers - [Is Connected TV Advertising Right for You?](https://porchgroupmedia.com/blog/is-connected-tv-advertising-right-for-you/) - Time spent watching traditional TV has been on the decline for some time now. And while linear is not dead, streaming is quickly gaining momentum and taking over. Streaming is on the Rise In fact, according to Insider Intelligence, 2023 will be the first year that U.S. consumers will watch more video on digital sources - [How to Reach Car Buyers First](https://porchgroupmedia.com/blog/how-to-reach-car-buyers-first/) - Many consumers are doing their research online ahead of their buying experience. With today's internet capabilities, we are many times able to target those looking for a car at the perfect time in their future journey. *This content has been adapted from a podcast recording Luci: Amy, tell us more about how to leverage, reach, - [The Ultimate Guide of Digital Marketing Statistics Every Marketer Should Know](https://porchgroupmedia.com/blog/digital-marketing-statistics/) - Digital marketing is constantly evolving - take a look at this collection of stats to find out the latest trends to keep you informed and on top of your game. - [Email Hygiene Tips](https://porchgroupmedia.com/blog/email-hygiene-tips/) - A clean email list will greatly improve your email deliverability and engagement. Check out these email hygiene tips to help improve your marketing performance. - [Email Remains One of the Top Revenue Generating Channels – How Do Your Email Strategies Stack Up?](https://porchgroupmedia.com/blog/email-remains-one-of-the-top-revenue-generating-channels-how-do-your-email-strategies-stack-up/) - For those companies who are keeping up with the email revolution, email marketing remains one of the top revenue generating channels. - [Email Remains One of the Top Revenue Generating Channels – How Do Your Email Strategies Stack Up?](https://porchgroupmedia.com/blog/email-remains-one-top-revenue-generating-channels-how-do-your-email-strategies-stack/) - For those companies who are keeping up with the email revolution, email marketing brings in a hefty ROI. - [How to Grow Your Customer Base by Marketing to New Movers](https://porchgroupmedia.com/blog/how-grow-your-customer-base-marketing-new-movers/) - Targeting new movers who are looking to establish a new relationship with businesses should be an important strategy for industries and businesses of any type. - [How Long Before Moving Do Millennials Research Services?](https://porchgroupmedia.com/blog/how-long-before-moving-do-millennials-research-services/) - With the influx of millennials entering the homebuying market, new research showcases the amount of time this generation spends researching services prior to moving. - [How to Make Your Millennial Marketing Strategy More Engaging](https://porchgroupmedia.com/blog/how-make-your-millennial-marketing-strategy-more-engaging/) - With an annual buying power of $200 billion, marketers must pay attention to millennials and adapt their marketing strategies to engage this audience. - [Acquire New Customers With New Mover Marketing](https://porchgroupmedia.com/blog/how-to-acquire-new-customers-with-new-mover-marketing/) - New movers represent a lucrative segment for many businesses. Movers are a high-spending group which makes them more open to developing new brand loyalties. - [[Infographic] How Today's New Movers Are Spending On Services](https://porchgroupmedia.com/blog/how-todays-new-movers-are-spending-on-services/) - Get a snapshot of how today's new movers are spending on services, including insights into top providers sought within the first 12 months of moving, , and more. - [In Market Insights for Automotive Companies](https://porchgroupmedia.com/blog/in-market-insights-for-automotive-companies/) - Watch this short video from the Movers & Shakers podcast to learn about in-market automotive audiences. - [Why You Should Invest in Mover Marketing Today](https://porchgroupmedia.com/blog/investing-in-mover-marketing/) - In order to reach movers, marketers need deeper insights, dynamic data, and omnichannel campaigns. Learn about Movertech to power your mover strategies. - [Home Improvement Trends](https://porchgroupmedia.com/blog/home-improvement-trends/) - Homeowners' behavior has changed significantly in the past few years.Check out this list of home improvement trends we are seeing. - [Need-to-Know Email Marketing Trends](https://porchgroupmedia.com/blog/email-marketing-trends-for-2023/) - “Your current marketing strategy may not be relevant tomorrow.” Marketing trends change, new ones are developed, and marketing technology comes and goes. However, one channel has withstood the test of time and that is email. Did you know that the first email was sent in 1971? The first network email was sent by computer engineer - [Gen X Movers: Stats & Trends](https://porchgroupmedia.com/blog/gen-x-mover-statistics/) - New research on Gen X uncovers key insights on Gen X's spending habits during the move journey. Check out the latest Gen X mover trends in this comprehensive infographic. - [New Mover Marketing Success Kit](https://porchgroupmedia.com/blog/2022-new-mover-marketing-success-kit/) - New Mover Marketing Success Kit: Get the latest new mover marketing insights and trends - all in one download. - [Gen X New Mover Report](https://porchgroupmedia.com/blog/gen-x-new-mover-report/) - Gen X New Mover Report Gen X, or Generation X, is the demographic group of people born between the mid-1960s to 1980. As of 2022, they are between 42 and 57 years old. Like every generation, this demographic is marked by a unique set of characteristics, traits, and values. Research uncovers key insights on this - [Gen Z New Mover Report](https://porchgroupmedia.com/blog/gen-z-new-mover-report/) - Gen Z New Mover Report Gen Z refers to the current generation, who according to the Pew Research Center, consists of people born between 1997 and 2012. The oldest of this generation are now turning 25 years of age, marking a time when many are now out of college, getting married, and beginning to start - [Marketers are Feeling Greater Pressure When It Comes to Customer Acquisition](https://porchgroupmedia.com/blog/marketers-customer-acquisition/) - Learn about targeted customer acquisition strategies to help you acquire new customers in the most cost-effective way. - [The State of Mover Marketing](https://porchgroupmedia.com/blog/leadership-insights-the-state-of-mover-marketing/) - Michelle Taves shares insights on how mover marketing has evolved digitally and how brands are leveraging consumer insights to turn movers into customers. - [Marketing to the First-Time Homebuyer](https://porchgroupmedia.com/blog/marketing-to-the-first-time-homebuyer/) - New movers make major purchase decisions, especially those in the first-time homebuyer segment. Learn what to consider when marketing to this valuable audience. - [Are You Meeting Your Customers’ Expectations for Truly Great Experiences?](https://porchgroupmedia.com/blog/meeting-customer-expectations-for-great-experiences/) - Customer expectations are higher than ever and businesses must learn to compete on customer experience to remain competitive. - [Millennial New Mover Statistics](https://porchgroupmedia.com/blog/millennial-new-mover-statistics/) - Millennial New Mover Statistics. Check out the latest millennial new mover statistics to better understand the purchase habits of this generation. - [What New Mover Data Says About Millennial New Movers’ Shopping Behavior](https://porchgroupmedia.com/blog/millennial-new-mover-shopping-statistics/) - Explore the latest millennial new mover statistics to understand this generation’s shopping habits throughout the moving journey. - [Millennial New Movers: Home Improvement Statistics](https://porchgroupmedia.com/blog/millennial-new-movers-home-improvement-statistics/) - Millennials are largely buying fixer-upper homes that need renovations. Check out these insights on the home improvement projects they're involved with. - [Mover Marketing Challenge #7: Integrating with Existing Programs](https://porchgroupmedia.com/blog/mover-marketing-challenge-7-integrating-with-existing-programs/) - Luci Rainey, former SVP of marketing for Comcast and PODS discusses how to successfully integrate mover marketing with your existing marketing programs. - [Mover Marketing: Direct Mail vs. Digital](https://porchgroupmedia.com/blog/mover-marketing-direct-mail-vs-digital/) - While direct mail is a key part of mover marketing programs, digital channels have become increasingly effective at targeting and engaging new movers. Learn more. - [Mover Marketing Myths](https://porchgroupmedia.com/blog/mover-marketing-myths/) - We asked executive marketing professionals what was preventing them from implementing a mover marketing program. These were their top reasons why. - [Mover Marketing: Top 5 Insights Marketers Rely On](https://porchgroupmedia.com/blog/mover-marketing-top-5-insights-marketers-rely-on/) - We partnered with Ascend2 to ask marketers about the insights they're relying on for their mover marketing programs. Learn how brands are engaging with movers. - [81% of Digital Retailers Rank Customer Acquisition as the Highest Marketing Priority](https://porchgroupmedia.com/blog/customer-acquisition-highest-priority/) - Customer acquisition is a top priority for many industries, and this is certainly no exception for ecommerce retail brands. Learn more. - [Customer Acquisition: Brand Trust is a Driving Factor for Two-Thirds of Consumers](https://porchgroupmedia.com/blog/brand-trust-driving-factor-for-two-thirds-of-consumers/) - Check out this blog as PGM discusses how brand trust establishes loyalty and brand advocacy. - [Brand Trust is More Important Than Ever for Consumers](https://porchgroupmedia.com/blog/brand-trust/) - In such a fiercely competitive environment where consumers have more choices than ever, brand trust has become an important competitive differentiator. - [The Car Shopper’s Journey - Tactics to Reach In-Market Buyers](https://porchgroupmedia.com/blog/car-shopper-journey-in-market-buyers/) - Most automakers have been experiencing flat or declining growth over the past few years. Check out these tactics to reach consumers in the market for a vehicle. - [Car Shoppers Prefer the Digital Path to Purchase](https://porchgroupmedia.com/blog/car-shoppers-prefer-digital-path-purchase/) - Automotive marketers must maintain a strong online presence across a variety of digital channels to influence consumers along the purchase journey. Learn more. - [National retailer increased brand reach and engagement through reactivation program](https://porchgroupmedia.com/blog/case-study-a-national-retailer-increased-brand-reach-and-engagement-through-v12-datas-reactivation-program/) - A national retailer reactivated a large file of lapsed email addresses, achieving a 7:1 ROI in terms of conversions/purchases. - [Retail Grocery Chain Achieves a 28% Increase in Loyalty with Email Acquisition Program](https://porchgroupmedia.com/blog/case-study-email-acquisition/) - Learn how a grocery chain achieved a 28% increase in loyalty with email acquisition programs. - [What are CMOs’ Most Important Media Channels?](https://porchgroupmedia.com/blog/cmo-important-media-channels/) - As the world continue to shift online, CMOs are doing the same, prioritizing digital marketing and media more so than other traditional channels. - [Connecting with Today’s Digital Consumer](https://porchgroupmedia.com/blog/connecting-with-todays-digital-consumer/) - Read this article for insights into how the pandemic has shaped the modern consumer and how brands in turn should respond. - [25 Stats on Consumer Shopping Trends](https://porchgroupmedia.com/blog/consumer-shopping-trends-stats/) - Consumer shopping behaviors are continuously evolving and brands must continuously adapt to meet their expectations. - [Consumer Trends: Connecting In-Store and Online Experiences](https://porchgroupmedia.com/blog/consumer-trends-connecting-in-store-and-online-experiences/) - Consumers do not view offline and online channels as separate extensions of a brand. Learn about the importance of optimizing the customer shopping experience. - [The Do’s and Don’ts of Email Marketing](https://porchgroupmedia.com/blog/the-dos-and-donts-of-email-marketing/) - Are you following email marketing best practices? Learn the dos and don'ts of email marketing to help maximize success and avoid common pitfalls. - [11 Reasons Why Your Customers Aren't Responding to Your Emails and How to Win Them Back](https://porchgroupmedia.com/blog/reasons-why-your-customers-arent-responding-to-your-emails/) - Discover the top 11 reasons why your customers aren't responding to your emails and learn effective strategies to improve your email marketing success. - [5 Expert Tips for Creating a Successful CTV Advertising Campaign](https://porchgroupmedia.com/blog/ctv-advertising-tips/) - Viewers are increasingly turning to CTV devices to stream content. Learn how to set up your CTV advertising campaigns for success with these expert tips. - [Top 6 Customer Acquisition Strategies for Retailers](https://porchgroupmedia.com/blog/customer-acquisition-strategies-for-retailers/) - Need to acquire new customers? Check out these customer acquisition strategies designed specifically for retailers to help you increase traffic and boost sales. - [PGM Leadership Insights: What is Mover Marketing?](https://porchgroupmedia.com/blog/leadership-insights-what-is-mover-marketing/) - What is mover marketing? Michelle Taves, leader of PGM, discusses how mover marketing has evolved and why it's important for brands to engage with movers. - [Why Mover Marketing Matters](https://porchgroupmedia.com/blog/leadership-insights-why-mover-marketing-matters/) - Michelle Taves of PGM discusses why mover marketing matters and how it helps brands ramp up their customer retention and acquisition efforts. - [Millennial New Movers: Pre-Move Shopping Insights](https://porchgroupmedia.com/blog/millennial-new-movers-premove-shopping-insights/) - Learn how soon millennials are making purchases for their new home and how you can ensure your brand reaches them when it matters most. - [Top Items New Movers Purchase in the First 12 Months](https://porchgroupmedia.com/blog/top-items-new-movers-purchase-in-the-first-12-months/) - Learn about the top items new movers purchase before and after the move and download the free New Mover Marketing report. - [Automotive Aftermarket Trends and Statistics](https://porchgroupmedia.com/blog/trends-and-statistics-in-the-automotive-aftermarket-industry/) - Explore the latest automotive aftermarket trends and statistics, from the rise of e-commerce and digital platforms to the growing demand for EVs. Learn more. - [5 New Marketing Strategies to Avoid the Summer Slowdown](https://porchgroupmedia.com/blog/5-new-marketing-strategies-to-avoid-the-summer-slowdown/) - Want to avoid the dreaded summer slowdown? Check out these 5 new and innovative marketing strategies to heat up summer sales. - [2025 Automotive Marketing Trends](https://porchgroupmedia.com/blog/automotive-marketing-overview-current-marketing-trends-statistics-and-strategies/) - Learn more about the latest automotive marketing trends. - [1st Party Data Hygiene Best Practices – Your Mother Was Right!](https://porchgroupmedia.com/blog/1st-party-data-hygiene-best-practices-your-mother-was-right/) - Struggling with dirty data? It turns out that Mom taught us everything we need to know about best practices for 1st party data hygiene! Learn more. - [An Introduction to Data-Driven Marketing for the Auto Industry](https://porchgroupmedia.com/blog/introduction-data-driven-marketing-auto-industry/) - Automotive brands who implement data-driven marketing will improve customer acquisition and retention, enhance customer experiences, and grow higher revenue. - [5 Benefits of CTV Advertising](https://porchgroupmedia.com/blog/ctv-advertising-benefits/) - CTV advertising reaches wide audiences and allows for precise targeting. Learn about the benefits of CTV advertising and why you should be leveraging this channel.. - [Are You Optimizing Your Social Media Marketing to Reach Today’s Consumers?](https://porchgroupmedia.com/blog/are-you-optimizing-your-social-media-marketing-to-reach-todays-consumers/) - Social platforms offer an ideal way for brands to connect with consumers. Check out the latest stats and trends. - [Social Media Marketing: Trends and Opportunities](https://porchgroupmedia.com/blog/social-media-marketing/) - Social media today continues to grow, providing tremendous opportunities for brands to reach their customer base. - [Which Industries Do Customers Remain Loyal to During a Move?](https://porchgroupmedia.com/blog/which-industries-do-customers-remain-loyal-during-move/) - Whether trying to retain customers during a move or focusing acquisition strategies on displaced consumers, new movers are a risk and opportunity for brands. - [Why Auto Dealers Must Embrace Digital Marketing](https://porchgroupmedia.com/blog/why-auto-dealers-must-embrace-digital-marketing/) - In 2023, digital marketing for auto dealers is still a top priority. Check out these strategies to effectively reach shoppers throughout the car-buying journey. - [New Mover Statistics](https://porchgroupmedia.com/blog/new-mover-statistics/) - The New Mover Trends Report explores different aspects of today’s new movers. Check out some of our most compelling findings on new mover. - [[Podcast] Part 1: 4 Advantages & Methods of Focusing on Customer Retention](https://porchgroupmedia.com/blog/podcast-part-1-4-advantages-methods-of-focusing-on-customer-retention/) - Customer retention is key to driving revenue. Learn how first-party data and AI help produce better customer retention or churn outcomes for your business. - [[Podcast] Part 2: 4 Advantages & Methods of Focusing on Customer Retention](https://porchgroupmedia.com/blog/podcast-part-2-4-advantages-methods-of-focusing-on-customer-retention/) - Need to improve customer retention? Learn about the 4 advantages and methods of focusing on customer retention to create loyal customers. - [Reactivation Emails: Why You Need to Re-engage Inactive Subscribers](https://porchgroupmedia.com/blog/email-marketing-reactivation-and-why-you-need-to-focus-on-inactive-customers/) - A reactivation email is an email sent to inactive subscribers. Learn how a reactivation email campaign helps re-engage inactive customers. - [How Pet Retailers Can Leverage CTV Advertising to Drive Sales](https://porchgroupmedia.com/blog/how-pet-retailers-can-leverage-ctv-advertising-to-drive-sales/) - Use of streaming services has skyrocketed. As more consumers cut out cable, pet retailers can use this opportunity to leverage CTV advertising to drive sales. - [3 Steps to Turn New Movers into New Customers](https://porchgroupmedia.com/blog/3-steps-turn-new-movers-new-customers/) - Mover marketing offers an effective strategy for businesses looking to increase revenue. Explore how to turn new movers into new customers in 3 steps. - [7 Marketing and Advertising Predictions for 2024](https://porchgroupmedia.com/blog/2024-marketing-advertising-predictions/) - Marketing has evolved to focus on a more personalized approach driven by technology and data. Check out these 7 marketing and advertising predictions for 2024. - [5 Must-Know CTV Advertising Trends](https://porchgroupmedia.com/blog/2024-ctv-advertising-trends/) - With its ability to deliver targeted, immersive content to viewers, CTV has gained significant momentum. Here are five CTV advertising trends to watch for 2024. - [Accelerating Sales: Automotive Dealership Marketing Across Channels](https://porchgroupmedia.com/blog/automotive-dealership-marketing-across-channels/) - Multi-channel marketing is key for automotive dealership success. Learn how to leverage these top 4 marketing channels to rev up engagement and drive sales. - [Email Marketing Automation – Tips and Strategies for Success to Boost Your Bottom Line](https://porchgroupmedia.com/blog/email-marketing-automation-tips-strategies/) - Email marketing automation is a strategic imperative for brands. Explore the latest email marketing automation tips and strategies to boost ROI and drive sales. - [Demystifying Audience Segmentation: A Beginner's Guide](https://porchgroupmedia.com/blog/demystifying-audience-segmentation-a-beginners-guide/) - In today's digital-first world, reaching the right audience with the right message at the right time is paramount. Learn how audience segmentation can help. - [Navigating the New Social Media Landscape](https://porchgroupmedia.com/blog/navigating-the-new-social-media-landscape/) - Social media platforms have transformed from mere networking spaces into powerful arenas for brands to connect with consumers. Learn how social media... - [How to Launch a Successful Multichannel Marketing Strategy](https://porchgroupmedia.com/blog/multichannel-marketing-strategy/) - Learn how a multichannel marketing strategy connects your brand with new customers on a multitude of platforms, both online and offline. - [New Mover Marketing: Reaching Your Audience at the Right Moment](https://porchgroupmedia.com/blog/new-mover-marketing-reaching-your-audience-at-the-right-moment/) - New movers are actively purchasing services and products throughout the move process. Learn how new mover marketing can help you turn them into new customers - [The Future of Advertising: Navigating the Connected TV Landscape](https://porchgroupmedia.com/blog/navigating-the-connected-tv-landscape/) - Connected TV represents a fresh opportunity to reach audiences in more personalized and effective ways. Learn how to navigate the CTV landscape in 2024. - [6 Dealership Marketing Strategies to Reach Online Car Shoppers](https://porchgroupmedia.com/blog/5-dealership-marketing-strategies-to-reach-online-car-shoppers/) - Online search is a big part of the car buying journey. Learn how to leverage dealership marketing strategies to reach online car shoppers and drive more sales. - [What is Customer Acquisition? 8 Strategies for Growth](https://porchgroupmedia.com/blog/customer-acquisition/) - Customer acquisition refers to the process of attracting and converting potential customers into customers for your business. Here are 8 top strategies to... - [What is Customer Retention? 8 Strategies to Reduce Customer Churn](https://porchgroupmedia.com/blog/customer-retention/) - Customer retention refers to the strategies and efforts that businesses employ to keep existing customers engaged, satisfied, and loyal over an extended... - [What is a Single Customer View?](https://porchgroupmedia.com/blog/what-is-a-single-customer-view/) - At its core, a Single Customer View (SCV) is a comprehensive, unified, and real-time representation of an individual customer's data from various touchpoints... - [Customer Journey Mapping: A Step-by-Step Guide](https://porchgroupmedia.com/blog/customer-journey-map/) - The customer journey is the path that a potential customer takes from their first interaction with your brand to the point of conversion and beyond. It... - [Automotive Marketing Success Kit](https://porchgroupmedia.com/blog/automotive-marketing-success-kit/) - Download PGM’s Automotive Marketing Success Kit – full of blogs, articles, videos and webinars to help you bost your marketing success. - [Dealership Marketing: Audience Segmentation Guide](https://porchgroupmedia.com/blog/dealership-marketing-audience-segmentation/) - Long gone are the days of one-size-fits-all advertising campaigns. Savvy dealerships are leveraging audience segmentation techniques to connect with... - [A Guide to Customer Loyalty Analytics](https://porchgroupmedia.com/blog/customer-loyalty-analytics/) - Customer loyalty analytics is the process of using data analysis and insights to gain a deep understanding of customer loyalty behavior. It involves... - [What is a Customer Persona?](https://porchgroupmedia.com/blog/what-is-a-customer-persona/) - A customer persona, also known as a buyer persona or marketing persona, is a semi-fictional representation of your ideal customer. It's a detailed and... - [More Consumers are Willing to Share Data in Return for Personalization](https://porchgroupmedia.com/blog/more-consumers-are-willing-to-share-data-in-return-for-personalization/) - Striking the right balance between data collection and personalization is the challenge marketers face. According to recent research, more consumers are... - [How to Leverage First Party-Data to Power Your Email Marketing Performance](https://porchgroupmedia.com/blog/how-to-leverage-first-party-data-to-power-email-marketing-performance/) - First-party data enables you to create highly personalized and targeted email marketing campaigns that resonate with your audience. Since first-party data is... - [The Cord-Cutting Revolution: How Connected TV is Changing the Game for Advertising](https://porchgroupmedia.com/blog/how-connected-tv-is-changing-advertising/) - Cord-cutting has gained tremendous momentum in recent years. As more consumers turn to streaming platforms, learn how connected TV is changing advertising. - [Good News for Advertisers – More Consumers Prefer Ad-Supported Streaming Services](https://porchgroupmedia.com/blog/good-news-for-advertisers-more-consumers-prefer-ad-supported-streaming-services/) - Ad-supported streaming services are growing in popularity. Learn how CTV offers advanced targeting and personalization opportunities for advertisers to... - [The Power of Direct Mail](https://porchgroupmedia.com/blog/the-power-of-direct-mail/) - Personalization in advertising is now easier than ever. Utilizing companies like Welcome Wagon, help to focus direct mail marketing efforts into the hands of the right people in your community. Adding direct mail to your current marketing strategy will lift your performance overall. *The following transcript was adapted from a podcast Luci: There's a couple - [The Evolution of Direct Mail and How to Leverage It Today](https://porchgroupmedia.com/blog/the-evolution-of-direct-mail-and-how-to-leverage-it-today/) - Today, an incredible 74% of marketers say that direct mail delivers the best ROI and highest response rate of any channel. Integrating direct mail with... - [The Power of AI in Email Marketing: 5 Strategies to Elevate Your Campaigns](https://porchgroupmedia.com/blog/ai-email-marketing/) - AI plays a crucial role in email marketing by automating and optimizing various aspects of the process. Learn how to leverage AI to elevate your email... - [Top 10 Audience Segmentation FAQs](https://porchgroupmedia.com/blog/audience-segmentation-faqs/) - Here are 10 faqs to help you better understand audience segmentation, its significance in modern marketing, and how you can harness its power to... - [Email Personalization: 8 Ways to Drive Engagement](https://porchgroupmedia.com/blog/email-personalization-ways-to-drive-engagement/) - Email personalization is key to successful email campaigns. Learn about the different ways to drive engagement with email personalization strategies. - [CTV Advertising FAQs](https://porchgroupmedia.com/blog/ctv-advertising-faqs/) - An increasing number of consumers are moving away from linear TV and embracing streaming on CTV platforms. Learn about the top CTV advertising FAQs. - [From Snake Oil to Super Bowl: The Whimsical History of Marketing and Advertising](https://porchgroupmedia.com/blog/history-marketing-advertising/) - Explore the history of marketing and advertising and how it has transformed over the decades to influence how we promote products and ideas in the modern world. - [Direct Mail + Digital: An Omnichannel Powerhouse](https://porchgroupmedia.com/blog/direct-mail-digital-an-omnichannel-powerhouse/) - Learn how direct mail and digital channels are used together as part of an omnichannel marketing program, and how brands can elevate their marketing strategy... - [What is a Data Clean Room?](https://porchgroupmedia.com/blog/data-clean-room/) - A data clean room is a secure environment where data from different sources can be processed and analyzed without allowing any dataset to be fully... - [What Impacts Brand Loyalty?](https://porchgroupmedia.com/blog/what-impacts-brand-loyalty/) - Consumers have more choices than ever. As a result, brands must go the extra mile to cultivate the loyalty of their customer base. Learn more. - [6 Display Advertising Trends to Watch in 2025](https://porchgroupmedia.com/blog/display-advertising-trends/) - With the right data and strategy, display advertising can be a major driver of csales. Check out these display advertising trends. - [Customer Acquisition vs. Retention: Striking the Right Balance](https://porchgroupmedia.com/blog/customer-acquisition-vs-retention/) - Striking the right balance between customer acquisition and customer retention is key to sustainable growth and long-term success. Learn how to manage your... - [Marketing to Gen Z: Appeal to Partnership](https://porchgroupmedia.com/blog/2024-marketing-to-gen-z/) - Gen Z’s buying power is growing, and soon this generation will become the largest audience of shoppers and purchasers. Learn how to best engage this.. - [Niche Marketing: How to Reach Specialized Audiences for Success](https://porchgroupmedia.com/blog/niche-marketing/) - Niche marketing involves focusing your marketing efforts on a specific, well-defined segment of the market. Rather than trying to appeal to a broad audience... - [Connected TV Advertising on the Rise in 2024](https://porchgroupmedia.com/blog/connected-tv-advertising-on-the-rise-in-2024/) - Advertising budgets allocated for Connected TV are on the rise in 2024, while those for traditional linear TV are on the decline. Learn what this means for... - [Almost 7 in 10 CMOs See Rivalry for Customers Heating Up in the Next Year](https://porchgroupmedia.com/blog/almost-7-in-10-cmos-see-rivalry-for-customers-heating-up-in-the-next-year/) - In a study by the CMO Survey, 68% of CMOs see more intense rivalry for customers on the horizon. Learn what this means for advertisers. - [What is Customer Data Integration (CDI)?](https://porchgroupmedia.com/blog/customer-data-integration/) - Customer Data Integration involves the collection, cleaning, and analysis of data from various sources, such as CRM systems, social media, and transactional... - [5 Innovative Ways to Use Direct Mail](https://porchgroupmedia.com/blog/ways-to-use-direct-mail/) - Direct mail cuts through the digital noise and engages your audience. Explore five innovative ways to use direct mail to achieve exceptional marketing outcomes. - [5 New Year's Resolutions for CMOs](https://porchgroupmedia.com/blog/new-years-resolutions-for-cmos/) - As we approach 2024, CMOs are gearing up for fresh challenges and opportunities. Here are New Year's resolutions for CMOs to ensure a successful year ahead. - [The Ultimate Guide to Data Cleansing](https://porchgroupmedia.com/blog/data-cleansing/) - Data cleansing is the process of identifying and correcting errors, inconsistencies, and inaccuracies in a dataset. Learn more. - [CTV Advertising: 3 Strategies for Reaching Your Audience](https://porchgroupmedia.com/blog/ctv-advertising-strategies-for-reaching-audience/) - As more households cut the cord and shift to streaming, marketers need to understand how to reach audiences effectively through CTV. Here are stategies to... - [Almost 3 in 4 Consumers Feel They Have Little or No Control Over Their Data Privacy](https://porchgroupmedia.com/blog/almost-3-in-4-consumers-feel-they-have-little-or-no-control-over-their-data-privacy/) - Consumers are increasingly aware of the digital footprint they leave behind. With every click, like, purchase, and app download, personal data is... - [The Importance of First-Party Data in a Cookieless World](https://porchgroupmedia.com/blog/the-importance-of-first-party-data-in-a-cookieless-world/) - As the era of third-party cookies comes to an end, marketers must adapt to a cookieless world driven by first-party data. Learn how to navigate this new... - [5 Best Practices to Elevate Your YouTube Advertising Performance](https://porchgroupmedia.com/blog/youtube-advertising-best-practices/) - YouTube is a powerful platform for reaching a vast and diverse audience. Supercharge your YouTube advertising campaigns by following these 5 best practices. - [6 Data-Driven Strategies to Improve Your Customer Experience](https://porchgroupmedia.com/blog/data-driven-strategies-to-improve-customer-experience/) - A seamless customer journey is crucial to providing a good customer experience. Learn how to leverage data-driven insights to improve your customer experience. - [Everything You Need to Know About Customer Lifecycle Management](https://porchgroupmedia.com/blog/customer-lifecycle-management/) - Learn how customer lifecycle management helps you gain more insight into your customers for improved targeting and engagement. - [5 Marketing Strategies for Car Dealerships to Drive Success](https://porchgroupmedia.com/blog/marketing-strategies-for-car-dealerships/) - Digital marketing plays an important role in the car-buying journey. Check out these 5 marketing strategies to help your dealership sell more cars, faster. - [The Ultimate Guide to Customer Analytics](https://porchgroupmedia.com/blog/the-ultimate-guide-to-customer-analytics/) - Customer analytics is the process of collecting, analyzing, and interpreting data related to customer behavior, interactions, and preferences. Learn more. - [5 Audience Segmentation Pitfalls to Avoid (and How to Fix Them)](https://porchgroupmedia.com/blog/audience-segmentation-pitfalls/) - Audience segmentation can be fraught with pitfalls that may hinder marketing efforts. Here are 5 audience segmentation mistakes and how to fix them - [1st Party Data: How to Navigate the Consumer Privacy Landscape](https://porchgroupmedia.com/blog/1st-party-data-how-to-navigate-the-consumer-privacy-landscape/) - First-party data has emerged as a powerful tool for brands to maintain effective marketing strategies while respecting consumer privacy. Learn more. - [8 Ways to Use First-Party Data to Understand Consumer Intent](https://porchgroupmedia.com/blog/how-to-use-first-party-data-to-understand-consumer-intent/) - The phasing out of third-party cookies is forcing brands to adapt to a new digital landscape. Learn how to use first-party data to understand consumer intent. - [4 Pet Industry Marketing Strategies](https://porchgroupmedia.com/blog/pet-industry-marketing-strategies/) - Need to target pet owners and drive sales? Differentiate yourself from the competition by using these proven pet industry marketing strategies. - [A Guide to Building Your Target Audience](https://porchgroupmedia.com/blog/guide-to-building-target-audience/) - Your target audience is the cornerstone upon which your marketing strategy is built. Learn how to build your target audience for more impactful campaigns. - [A Guide to Cookieless Advertising](https://porchgroupmedia.com/blog/cookieless-advertising-guide/) - With cookie deprecation underway, advertising is undergoing a major shift. Explore our guide to cookieless advertising to prepare your campaigns for the future. - [Segmentation Strategies for Every Stage of the Customer Journey (with Examples)](https://porchgroupmedia.com/blog/segmentation-strategies/) - Understanding consumers' needs and preferences is vital for marketing success. One effective way to achieve this is through segmentation strategies. Learn more. - [Email Marketing vs Social Media: Choosing the Right Channel](https://porchgroupmedia.com/blog/email-marketing-vs-social-media/) - Email marketing and social media both offer unique benefits. Learn how they compare and how to choose the right channel for your marketing initiatives. - [Email Re-Engagement Strategies for Success](https://porchgroupmedia.com/blog/email-re-engagement-strategies-for-success/) - Did you know that the probability of selling to an existing customer is 60-70%, while the probability of selling to a new customer is only 5-20%? Developing an email re-engagement strategy can help rekindle lost relationships, recover revenue, and breathe new life into your customer base. Kym Vance, Head of Business Development, and Larisa Bedgood, - [6 Types of Customer Journeys](https://porchgroupmedia.com/blog/customer-journey-types/) - From initial discovery to post-purchase engagement, each journey has its unique characteristics and touchpoints. Learn about the 6 types of customer journeys. - [How Technology is Changing the Home Buying Process](https://porchgroupmedia.com/blog/how-technology-is-changing-the-home-buying-process/) - With online information and digital tools geared to simplify the home search process, homebuyers can take more control than ever before. - [Email Re-Engagement: How to Win Back Your Audience](https://porchgroupmedia.com/blog/email-re-engagement/) - Email reactivation or email re-engagement is a strategy to reconnect with subscribers or customers who have gradually become disengaged. It's an attempt to... - [Your Guide to Data-Driven Personalization](https://porchgroupmedia.com/blog/guide-to-using-data-to-drive-personalization/) - Data-driven personalization enhances the customer experience and drives brand loyalty. Learn how to get started with our comprehensive guide. - [The Power of First-Party Data](https://porchgroupmedia.com/blog/first-party-data/) - Learn about the power of first-party data and how you can leverage these insights as part of an all-party data solution to drive engagement and revenue. - [Top 12 First-Party Data FAQs](https://porchgroupmedia.com/blog/first-party-data-faqs/) - First-party data has become more important than ever. Check out our FAQs to help you learn more about first-party data and how to leverage it in your campaigns. - [The Future of Direct Mail: Strategies to Stay Ahead in 2024](https://porchgroupmedia.com/blog/the-future-of-direct-mail-strategies-to-stay-ahead-in-2024/) - Direct mail is making a comeback in 2024. Get insights and actionable takeaways to help you achieve exceptional results in your direct mail campaigns. - [Top 3 Social Media Platforms for 2024](https://porchgroupmedia.com/blog/top-social-media-platforms/) - Consider combining the strengths of these social media platforms or selecting the one that aligns most closely with your brand's objectives. Learn more. - [10 Email Marketing Segmentation Strategies (With Examples)](https://porchgroupmedia.com/blog/email-marketing-segmentation-strategies/) - Explore these email marketing segmentation strategies with examples to help you enhance your campaigns and create meaningful connections with your audience. - [How Retail Marketers Use Mover Marketing for Growth](https://porchgroupmedia.com/blog/how-retail-marketers-use-mover-marketing-for-growth/) - Download the free report: Retail CMO’s Perspective on Mover Marketing which explores how retail marketers are using mover marketing strategies. - [Top Services New Movers Purchase in the First 12 Months](https://porchgroupmedia.com/blog/top-services-new-movers-purchase-in-the-first-12-months/) - Approximately 31 million people move in America every year. They represent a highly lucrative audience who are making numerous purchase decisions, spending approximately $11,000 for products and services during the move. They are also making an overwhelming percentage of their purchase decisions before the move occurs. For example, 47% of consumers are changing their bank - [What is New Mover Marketing?](https://porchgroupmedia.com/blog/what-is-new-mover-marketing/) - New mover marketing targets consumers who are in the moving process or have moved within the last 12 months. Learn how they shop and how to target them - [Top Data-Driven Strategies for Dealerships to Connect with Vehicle Shoppers](https://porchgroupmedia.com/blog/how-the-auto-industry-can-reach-vehicle-shoppers-with-data-driven-strategies/) - Learn about top data-driven strategies for dealerships to better target and convert today's car shoppers. - [Shocking Millennial Marketing Statistics & Trends for 2025](https://porchgroupmedia.com/blog/millennial-marketing-statistics/) - Need to reach millennials with your marketing campaigns? Learn about these shocking millennial marketing statistics and trends for 2025. - [5 Stages of the Customer Journey](https://porchgroupmedia.com/blog/customer-journey-stages/) - Consumers exhibit unique behaviors along the journey to purchase. Learn how to navigate the customer journey stages to better engage your audience. - [15 Customer Experience Statistics](https://porchgroupmedia.com/blog/15-statistics-on-why-you-need-to-be-focused-on-the-customer-experience/) - Check out these 15 statistics on the customer experience, what it means and why it is so important. - [How to Improve Email Personalization with Data](https://porchgroupmedia.com/blog/how-to-improve-email-personalization-with-data/) - As inboxes become increasingly crowded, brands must become more sophisticated to cut through the noise. Learn how to use data to enhance email personalization. - [Top 3 Strategies To Personalize Your Email Campaigns](https://porchgroupmedia.com/blog/top-strategies-to-personalize-your-email-campaigns/) - Email personalization provides an experience that caters to consumer needs. Learn about the top 3 email personalization strategies to boost engagement. - [5 Marketing Strategies to Engage and Convert Today’s Omnichannel Shopper](https://porchgroupmedia.com/blog/5-strategies-to-engage-and-convert-todays-omnichannel-shopper/) - Today's shoppers move seamlessly between online and offline channels. Here are 5 strategies retailers can leverage to reach today's shoppers more effectively. - [New Mover Trends Report - Meet Today's New Movers](https://porchgroupmedia.com/blog/new-research-2022-new-mover-trends-report-meet-todays-new-movers/) - The New Mover Trends Report dives into the profile of the modern mover, what motivates them, and how they spend. - [10 Tips for Creating Successful Direct Mail Marketing Campaigns](https://porchgroupmedia.com/blog/direct-mail-marketing-tips/) - In the digital age, direct mail is still a proven channel to help you reach your audience and drive conversions. Check out these direct mail marketing tips. - [The Evolution of CTV in the New Media Landscape](https://porchgroupmedia.com/blog/podcast-the-evolution-of-ctv-in-the-new-media-landscape/) - CTV has evolved significantly over the years. In this podcast, we explore the evolution of CTV and its impact on the media and advertising landscape. - [How to Improve Email Deliverability](https://porchgroupmedia.com/blog/how-to-improve-email-deliverability/) - Many factors that affect email deliverability are within your control. Learn how to improve email deliverability with these helpful tips to increase sales and customer engagement. - [Multichannel vs. Omnichannel Marketing](https://porchgroupmedia.com/blog/multichannel-vs-omnichannel-marketing/) - Multichannel marketing and omnichannel marketing both use multiple channels. However, there are a few key differences between the two. Learn more. - [How to Boost Your Brand in 2024 with TikTok Advertising](https://porchgroupmedia.com/blog/how-to-boost-your-brand-with-tiktok-advertising/) - TikTok is an effective platform to reach Gen Z and millennial audiences. Learn how to boost your brand with TikTok advertising in 2024. - [25 Amazing Omnichannel Marketing Statistics Every Marketer Should Know](https://porchgroupmedia.com/blog/25-amazing-omnichannel-statistics-every-marketer-should-know/) - Check out these 25 statistics on the benefits of omnichannel marketing. - [4 Strategies to Optimize Your Direct Mail Automotive Campaigns](https://porchgroupmedia.com/blog/how-optimize-your-direct-mail-automotive-campaigns/) - Here are 4 strategies to get your automotive prospects from the mailbox to the showroom. - [Items Millennials Purchase in the First 12 Months of Moving](https://porchgroupmedia.com/blog/items-millennials-purchase-in-the-first-12-months-of-moving/) - Learn what items millennials are purchasing in the first 12 months of moving and how their spending habits compare to other generations of moving consumers. - [Millennial New Mover Report](https://porchgroupmedia.com/blog/millennial-new-mover-report/) - Download this free report and learn about key insights on the spending habits of millennial movers across the entire moving journey. - [Drive More Sales at Your Dealership with Data-Driven Email Marketing](https://porchgroupmedia.com/blog/drive-more-sales-at-your-dealership-with-data-driven-email-marketing/) - Personalized email strategies for dealerships to drive traffic to your inventory page and prospects onto your lot. - [2025 Holiday Calendar Guide: Connect with Customers All Year Long](https://porchgroupmedia.com/blog/holiday-audiences-to-target-from-january-to-december/) - Throughout the year, each month presents opportunities for brands to think outside the box and connect to audiences across cultural, historical, and... - [5 Holiday Email Marketing Tips to Power Your Seasonal Campaigns](https://porchgroupmedia.com/blog/holiday-email-marketing-tips/) - Check out these holiday email marketing tips to ensure your messages stand out in crowded inboxes and bring joy to your customers this season. - [Leveraging First-Party Data for the Homeowner Segment](https://porchgroupmedia.com/blog/leveraging-first-party-data-on-the-homeowner-segment/) - Learn about the advantage of the first-party data that PGM offers in the homeowner journey and how it supports mover marketing strategies. - [MoverMatch: How to Retain Your Moving Customers](https://porchgroupmedia.com/blog/movermatch-how-to-retain-your-moving-customers/) - How to Retain Your Moving Customers: With MoverMatch, you'll know if your customers are moving before they move so you can retain them at their new locations. - [30 Happy Holiday Promotion and Marketing Campaign Ideas](https://porchgroupmedia.com/blog/holiday-promotion-and-marketing-campaign-ideas/) - The holiday season is a wonderful time to connect with your audience. Check out these holiday promotion and marketing ideas to help you get started. - [Marketing Attribution: Cracking the Code](https://porchgroupmedia.com/blog/marketing-attribution/) - Marketing attribution assigns credit to touchpoints in a customer's journey, helping you determine which marketing strategies are effective. Learn more. - [1 in 3 Consumers use Social Media to Discover New Products and Brands](https://porchgroupmedia.com/blog/1-in-3-consumers-use-social-media-to-discover-new-products-and-brands/) - If you aren’t investing in social media for your brand, you risk getting left behind. One in three consumers use social media to learn about new brands. - [23 Data-Driven Marketing Statistics on How B2Cs Build Audiences](https://porchgroupmedia.com/blog/data-driven-marketing-statistics-on-how-b2cs-build-audiences/) - Data is the foundation of successful marketing. Check out these statistics to discover how B2Cs use data to build audiences and refine their targeting in 2024. - [Audience Segmentation 101: What It Is, How It Works, Examples, & More](https://porchgroupmedia.com/blog/audience-segmentation/) - Audience segmentation divides a target audience into distinct segments based on specific characteristics, preferences, and behaviors. Learn more. - [4 Tips to Improve Business Data Quality](https://porchgroupmedia.com/blog/business-data-quality/) - Is poor data quality holding you back? 70% who struggle to trust their data say data quality is the biggest issue. Here are 4 tips to improve your business data quality. - [5 Ways to Use Marketing Data to Drive Personalization](https://porchgroupmedia.com/blog/marketers-increasingly-using-data-to-drive-personalization/) - 60% of consumers say they’ll become repeat customers after a personalized shopping experience. Check out this blog on data-driven personalization tactics. - [The Ultimate Audience Segmentation Guide](https://porchgroupmedia.com/blog/audience-segmentation-guide/) - Reaching your audience with a one-size-fits-all approach is no longer effective. Learn how our audience segmentation guide can help you get started. - [Direct Mail Marketing: 3 Proven Tips and Strategies for Success](https://porchgroupmedia.com/blog/direct-mail-marketing-tips-strategies/) - Direct mail offers a tangible and impactful way to connect with customers. Learn how to leverage direct mail marketing with these proven tips and strategies. - [How to Target Consumers at Key Moments in the Purchase Journey](https://porchgroupmedia.com/blog/how-target-consumers-moments-influence-across-purchase-journey/) - Marketers must manage and automate engagement with consumers uniquely at every touch point, based on each individual’s behavior. - [New Movers: 4 Shocking Financial Trends](https://porchgroupmedia.com/blog/new-mover-statistics-for-financial-service-providers/) - New movers present a valuable opportunity for financial service providers. Check out these financial trends on new movers. - [Are Third-Party Cookies Ever Going Away? The Latest Update (June 2025)](https://porchgroupmedia.com/blog/how-to-prepare-for-the-demise-of-third-party-cookies/) - Cookies will be phased out, forcing marketers to find alternatives. Here's how to prepare for the demise of third-party cookies to adapt your marketing. - [Email Appending 101: What It Is, How It Works, & More](https://porchgroupmedia.com/blog/what-is-email-appending/) - Email appending adds missing email addresses to existing customer databases by cross-referencing with external sources. Learn more. - [7 Challenges of Mover Marketing & How to Overcome Them](https://porchgroupmedia.com/blog/mover-marketing-challenges/) - Faced with these mover marketing challenges? Our solution-based tips and strategies help you overcome these common obstacles. - [New Mover Data: Transform Your Customer Acquisition Campaigns](https://porchgroupmedia.com/blog/new-movers-the-untapped-opportunity-to-transform-your-customer-acquisition/) - Moving is one of the most economically powerful life events. Learn how to grow your business and retain existing customers by leveraging new mover data. - [Email Marketing Benchmarks, Trends, and Statistics (2025)](https://porchgroupmedia.com/blog/email-marketing-benchmarks-trends-and-statistics/) - Nearly 72 percent of consumers say emails are their number one choice in brand communication. Explore these top email marketing trends to inform your strategy. - [Case Study: Full-Funnel Connected TV & Omnichannel Programmatic Ad Campaign](https://porchgroupmedia.com/blog/case-study-full-funnel-connected-tv-omnichannel-programmatic-ad-campaign/) - Case study on how a home services brand used connected TV marketing. - [Top 6 Marketing Trends in the Furniture Industry](https://porchgroupmedia.com/blog/marketing-trends-furniture-industry/) - Explore these top six furniture marketing trends and tips to learn how furniture retailers can adapt to meet the evolving needs of modern furniture shoppers. - [2025 Social Media Advertising Statistics and Trends](https://porchgroupmedia.com/blog/social-media-advertising-trends/) - Social media advertising has become an essential part of modern advertising. Check out some of these top statistics on social media usage and why you should integrate social media into your media mix. - [Millennial New Movers: Shopping Statistics & Online Behavior Trends](https://porchgroupmedia.com/blog/millennial-new-mover-shopping-statistics-online-behavior-trends/) - This infographic is full of great stats showcasing new research onthe spending habits of the Millennial New Mover. - [How to Target New Movers Throughout the Entire Move Journey](https://porchgroupmedia.com/blog/targeting-new-movers-throughout-the-entire-move-journey/) - Explore how new technology and insights enable marketers to identify and engage new mover audiences throughout the move journey. - [PGM Consistently Recognized for Highly Accurate Data by Truthset](https://porchgroupmedia.com/blog/porch-group-media-consistently-recognized-for-highly-accurate-data-by-truthset/) - PGM was ranked highest among our peers for data accuracy by data intelligence company Truthset in their Q1 2024 Data Quality Truthscore™ Report. - [5 Data-Driven Marketing Strategies for 2024](https://porchgroupmedia.com/blog/data-driven-marketing-investments/) - Data-driven insights give you a deeper understanding of your customers and competitive landscape. Explore five strategies to power your data-driven marketing. - [8 Email List Cleaning Tactics for Successful Campaigns](https://porchgroupmedia.com/blog/email-list-cleaning-tactics/) - Email list cleaning is key to successfcampaign performance. Check out these top email list cleaning tactics to boost engagement and conversions. - [7 Social Media Advertising Do's and Don'ts for 2024](https://porchgroupmedia.com/blog/dos-donts-social-media-advertising/) - It's important to know the dos and don'ts of social media advertising to avoid wasting time and money. Learn more about the best practices for social media ads. - [Omnichannel Marketing: 3 Strategies to Wow Your Customers in 2024](https://porchgroupmedia.com/blog/3-strategies-to-wow-your-customers-with-omnichannel-experiences/) - Today's shoppers expect a seamless omnichannel experience. Here are 3 omnichannel marketing strategies that will help you exceed their expectations in 2024. - [The State of Omnichannel Marketing in 2024](https://porchgroupmedia.com/blog/the-state-of-omnichannel-marketing/) - Dive in to learn about omnichannel strategies, how consumers are shopping today, and strategies to implement. - [Data-Driven Marketing: Using Marketing Data to Make Better Decisions](https://porchgroupmedia.com/blog/data-driven-marketing-using-marketing-data-to-make-better-decisions/) - Data-driven marketing relies on collecting and analyzing data to inform every aspect of a marketing strategy. Learn how to leverage it for stronger campaigns - [Top 3 Customer-First Marketing Strategies](https://porchgroupmedia.com/blog/how-to-align-your-strategy-to-a-customer-first-approach/) - A customer-first strategy prioritizes the customer experience above all else. Check out these top 3 strategies for a customer-first approach. - [How Marketers are Using 1st and 3rd Party Data to Optimize Performance](https://porchgroupmedia.com/blog/how-marketers-are-using-1st-and-3rd-party-data-to-optimize-performance/) - First and third-party data are important assets to your marketing. 64% of marketing executives strongly agree that data-driven marketing is crucial. - [5 Strategies to Drive Customer Engagement](https://porchgroupmedia.com/blog/how-to-drive-customer-engagement/) - Customer-centric brands report profits 60% higher than those that fail to provide great experience. Learn about 5 strategies to drive customer engagement - [5 Data-Driven Marketing Strategies to Better Understand Your Customers](https://porchgroupmedia.com/blog/data-driven-marketing-strategies/) - In this article, you'll learn how to incorporate data-driven strategies to answer these questions and better understand your customers. - [5 Ways to Optimize the Customer Experience – Strategies and Trends](https://porchgroupmedia.com/blog/how-optimize-customer-experience/) - Customer expectations are at an all-time high. Check out these five strategies to learn how to optimize the customer experience and drive loyalty. - [The Power of Email Marketing - 5 Ways Optimize Your Email Campaigns](https://porchgroupmedia.com/blog/the-power-of-email/) - Consumers who purchase products through email spend 138% more than those that don’t receive email offers. Learn about 5 ways to boost your email strategies. - [Retail for the Generations: How to Market to Baby Boomers, Gen X and the Millennials](https://porchgroupmedia.com/blog/retail-generations-how-market-baby-boomers-gen-x-and-millennials/) - Check out this article featuring key characteristics of the generations, including Baby Boomers, Gen X and the Millennials. Insights to inform your marketing. - [The Importance Of Investing In First-Party Data: What It Is, How To Leverage It, & More](https://porchgroupmedia.com/blog/the-importance-of-investing-in-first-party-data/) - 9 out of 10 marketers say investing in first-party data is more important than ever. Learn about the top ways to collect and leverage first-party data. - [Why Marketers Still Use Direct Mail](https://porchgroupmedia.com/blog/why-marketers-use-direct-mail/) - With 9 out of 10 consumers engaging with promotional mail, direct mail is a highly effective marketing channel. Learn about best practices to drive success. - [8 Email Marketing Tips To Win In Crowded Inboxes](https://porchgroupmedia.com/blog/email-marketing-tips-tricks-and-ways-to-win-in-crowded-inboxes/) - Inboxes are crowded, making it difficult for your message to stand out. Optimize your email campaigns with these top 8 email marketing tips and tricks. - [Top 8 Methods New Movers Use to Make Purchase Decisions](https://porchgroupmedia.com/blog/top-8-methods-new-movers-use-to-make-purchase-decisions/) - New movers spend thousands of dollars on new products and services. Learn about the top 8 methods new movers use to make purchase decisions. - [The Power of Property Data for Insurance Companies](https://porchgroupmedia.com/blog/the-power-of-property-data-for-insurance-companies/) - Home insurers are facing increasing claims costs, climate change, and high customer expectations. Learn how property data is helping address these challenges. - [6 Strategies to Increase Customer Lifetime Value](https://porchgroupmedia.com/blog/strategies-to-increase-cltv/) - Learn more about strategies to increase your Customer Lifetime Value, which can dramatically impact your revenue, customer loyalty and overall business success. - [Direct Mail: What You Need to Know for 2025](https://porchgroupmedia.com/blog/direct-mail-what-you-need-to-know-for-2024/) - In this digital-first world, direct mail is still an effective way to reach your audience. Here's how to leverage direct mail marketing in 2025 to drive... - [PGM Sets the Standard in Consumer Data Accuracy](https://porchgroupmedia.com/blog/porch-group-media-sets-the-standard-in-consumer-data-accuracy/) - PGM continues to excel within the Truthset Collective, achieving remarkable results in Q3 of 2024. Learn more about the results. - [Direct Mail Myths: Why It’s Still Relevant ](https://porchgroupmedia.com/blog/direct-mail-myths/) - Direct mail remains a powerful marketing tool. Learn about the direct mail myths holding marketers back and why direct mail is still a relevant channel. - [5 Ways to Use First-Party Data for Intent-Based Targeting in 2025](https://porchgroupmedia.com/blog/first-party-data-intent-based-targeting/) - In this article, we'll cover what intent data is, why it matters, and 5 ways to leverage first-party data in your intent-based targeting strategies. - [50 Marketing Trends & Strategies You Need to Know in 2025](https://porchgroupmedia.com/blog/50-statistics-on-the-latest-marketing-trends-and-strategies/) - As marketers, we all want to know the numbers. Here are the latest marketing trends and strategies you need to know in 2025. - [4 Ways Furniture Companies Can Boost Growth by Marketing to Millennials and Gen Z](https://porchgroupmedia.com/blog/5-ways-furniture-companies-can-boost-growth-by-marketing-to-millennials/) - Learn how furniture brands can reach millennials and gen z in 2025. - [50 Email Marketing Statistics You Need to Know (Updated for 2025)](https://porchgroupmedia.com/blog/50-unbelievable-email-statistics-you-need-to-know/) - Email marketing is alive and well. Explore these 50 amazing email marketing statistics that showcase just how strong this marketing channel is. - [6 Gen Z Traits Brands Need to Know](https://porchgroupmedia.com/blog/gen-z-traits-brands-need-to-know/) - Gen Z has grown up in a rapidly changing world, shaped by technology. Learn about these six traits brands need to know to engage with Gen Z more effectively. - [Why Your Auto Dealership Needs to Focus on Delivering Exceptional Customer Experiences](https://porchgroupmedia.com/blog/why-your-automotive-dealership-needs-focus-delivering-exceptional-customer-experiences/) - No matter the industry, dealerships included, brands need to know their customers in order to deliver a highly personalized experience. Learn more. - [Home Improvement Industry Trends](https://porchgroupmedia.com/blog/home-improvement-industry-trends/) - Home improvement projects enable homeowners to customize and increase the value of their homes Looking at the statistics and trends, 2021 is proving to be a great year for the home improvement industry. - [100+ Must-Know Email Marketing Statistics for 2025](https://porchgroupmedia.com/blog/email-marketing-statistics/) - Supercharge your ampaigns by checking out these 100+ email marketing stats. Gain valuable insights and trends to set up your marketing for success - [69% of Companies Rate Personalizing the Customer Experience as Top in Priority](https://porchgroupmedia.com/blog/69-companies-rate-personalizing-customer-experience-top-priority/) - Providing a highly personalized cross-channel experience are elements that can really wow your customers and get them coming back for more. Learn more. - [A Retailers Guide to Today’s Shopping Trends and How to Target Multi-Channel Consumers](https://porchgroupmedia.com/blog/retailers-guide-todays-shopping-trends-and-how-target-multi-channel-consumers/) - Marketers are under more pressure to unify the customer journey and prioritize the right person with the right message and across the channels consumers prefer - [What is a Retail Media Network?](https://porchgroupmedia.com/blog/retail-media-network/) - Retail media is one of the fastest-growing channels available today. Learn what a retail media network is and how it can benefit your advertising strategy. - [Only 9% of U.S. Consumers Say They’re Brand Loyal](https://porchgroupmedia.com/blog/consumers-brand-loyalty/) - In an age where brand loyalty is scarce, ensuring your brands is top of mind when consumers are actively seeking to purchase will bring in higher conversions and ultimately more sales. - [40 Amazing Retail Shopper Statistics You Need to Know](https://porchgroupmedia.com/blog/40-amazing-retail-shopper-statistics-you-need-to-know/) - Over the last decade, retail shopping has evolved from primarily in-store to online. Learn about these retail shopping statistics for 2025. - [Consumers Expect Personalized Experiences: Is Your Brand Delivering?](https://porchgroupmedia.com/blog/consumers-are-looking-for-personalized-experiences-is-your-brand-delivering/) - What types of personalization are consumers looking for and how effective are personalization techniques? - [Baby Boomer Marketing Tips](https://porchgroupmedia.com/blog/marketing-to-baby-boomers/) - Baby boomers are getting tech-savvy and shopping online. Check out these marketing tips to optimize your engagement with this generation and increase revenue. - [Marketing to Millennials vs. Gen Z](https://porchgroupmedia.com/blog/marketing-to-millennials-vs-gen-z/) - While Gen Z and Millennials share a digital upbringing, their marketing preferences and behaviors differ in meaningful ways. Learn more. - [The 11 Most Popular Home Improvements](https://porchgroupmedia.com/blog/the-11-most-popular-home-improvements-of-2021/) - The home is one of the biggest investments a consumer makes in their lifetime. Learn about the type of home improvement projects consumers are doing. - [2025 Health and Fitness Marketing Trends and Statistics](https://porchgroupmedia.com/blog/health-fitness-marketing-trends/) - Having a strong health and fitness marketing strategy is key to growing your member base and retaining members. Check out the latest trends and statistics. - [How Do US Consumers Choose Their Cars ](https://porchgroupmedia.com/blog/factors-influencing-car-purchase-decisions/) - Selecting a new car is a major commitment, and every customer has their own personal motivations. Let's explore the factors influencing car purchase decisions. - [8 Factors Impacting Home Improvement Purchases in 2025 ](https://porchgroupmedia.com/blog/factors-impacting-home-improvement-purchases/) - Let's explore the factors impacting the home improvement market in 2025, and learn more about how homeowners are investing in their living spaces. - [10 Fun Ways to Captivate Your Audience Through Direct Mail](https://porchgroupmedia.com/blog/ways-to-captivate-your-audience-through-direct-mail/) - To truly stand out, businesses must reimagine their direct mail approaches. Here are 10 fun ways to captivate your audience through direct mail. - [The Modern Homeowner: 5 Ways To Reach Them](https://porchgroupmedia.com/blog/marketing-to-homeowners/) - Buying a home is the biggest investment a consumer can make. Learn why marketing to homeowners matters and how to can engage with this audience across channels. - [PGM Lends a Helping Hand to the Homeless Community with Metropolitan Ministries](https://porchgroupmedia.com/blog/pgm-lends-a-helping-hand-to-metropolitan-ministries/) - On Friday, April 11, 2025, the PGM team volunteered at Metropolitan Ministries to help provide essential services for at-risk and homeless families. - [New Movers: The Secret to Skyrocketing Solar Energy Sales](https://porchgroupmedia.com/blog/new-movers-solar-energy-sales/) - New mover marketing is an effective way for solar energy providers to increase brand awareness and customer acquisition. Learn more. - [Customer Acquisition: 2025 Strategies for Home Improvement Marketers ](https://porchgroupmedia.com/blog/home-improvement-customer-acquisition-strategies/) - The State of Customer Acquisition Report: Explore the key customer acquisition strategies that home improvement companies are using to drive success in 2025. - [PGM's Q4 2024 Truthset Report: Key Highlights](https://porchgroupmedia.com/blog/q4-2024-truthset-report-key-highlights/) - PGM (PGM) is extremely proud to announce that we were ranked high among our peers for data accuracy in key categories by data intelligence company Truthset in their Q4 2024 Data Quality Truthscore™ Report. - [PGM Builds a Brighter Future for Veterans with Habitat for Humanity](https://porchgroupmedia.com/blog/porch-group-media-builds-a-brighter-future-for-veterans-with-habitat-for-humanity/) - PGM joined forces with Habitat for Humanity of Hillsborough County Florida to build two homes for veterans in need. - [[Podcast] Part 2: The Slow Death of the Cookie (and what to do instead)](https://porchgroupmedia.com/blog/podcast-part-2-the-slow-death-of-the-cookie-and-what-to-do-instead/) - The demise of third-party cookies is marching toward advertisers, slowly but surely. Learn what steps to take to advertise effectively in the cookieless future. - [[Podcast] Part 1: The Slow Death of the Cookie (and what to do instead)](https://porchgroupmedia.com/blog/podcast-part-1-the-slow-death-of-the-cookie-and-what-to-do-instead/) - Third-party cookies are being phased out in 2024. Learn what advertisers can do to prepare for advertising in a cookieless world. - [3 Ways the Automotive Industry Can Reach Mobile-First Consumers](https://porchgroupmedia.com/blog/3-ways-automotive-industry-can-reach-mobile-first-consumers/) - Automotive marketers need to start planning for the future as consumers shift from the showroom to the “online mobile room.” Learn more. - [[Podcast] Types of CTV Ads](https://porchgroupmedia.com/blog/podcast-types-of-ctv-ads/) - Connected TV is becoming increasingly popular for advertising. Learn about the different types of CTV ads, including pre-roll, mid-roll, post-roll, and more. - [Should Brands Invest in CTV or OTT rather than Traditional Cable TV?](https://porchgroupmedia.com/blog/should-brands-invest-in-ctv-or-ott-rather-than-traditional-cable-tv/) - Watch this short video, adapted from the Movers & Shakers podcast, as our experts discuss the CTV compared to linear TV advertising. - [[Podcast] Part 2: 5 Steps to Revive Your Social Media Strategy](https://porchgroupmedia.com/blog/podcast-part-2-5-steps-to-revive-your-social-media-strategy/) - Testing content and audiences is crucial to determine what works best for your social media strategy. Learn more about how to revive your social media strategy. - [[Podcast] Part 1: 5 Steps to Revive Your Social Media Strategy](https://porchgroupmedia.com/blog/podcast-part-1-5-steps-to-revive-your-social-media-strategy/) - When the right strategy is in place, social media is a powerful marketing channel. Listen to this podcast for tips on how to revive your social media strategy. - [[Podcast] Part 3: 5 Steps to Revive Your Social Media Strategy](https://porchgroupmedia.com/blog/podcast-part-3-5-steps-to-revive-your-social-media-strategy/) - Brand evangelism is crucial for a successfulsocial media strategy. Learn what steps to take to foster brand evangelism and revive your social media strategy. - [How to Target Consumers at Moments of Influence Across the Purchase Journey](https://porchgroupmedia.com/blog/how-to-target-consumers-at-moments-of-influence-across-the-purchase-journey/) - Marketers must manage and automate engagement with consumers uniquely at every touch point, based on each individual’s behavior. - [Free eBook: Automotive Marketing Tactics and Strategies to Boost Growth](https://porchgroupmedia.com/blog/free-ebook-automotive-marketing-tactics-and-strategies-to-boost-growth/) - Discover ways automotive brands and dealerships are adapting to rising consumer demands for seamless omnichannel experiences and personalized communications - [[Podcast] OTT Strategy Checklist](https://porchgroupmedia.com/blog/podcast-ott-strategy-checklist/) - Whether you're just starting out with CTV or looking to improve your existing approach, this OTT Strategy Checklist helps you develop a robust OTT strategy. - [CMO Spend in the Current Economic Climate and Plans for 2021](https://porchgroupmedia.com/blog/cmo-spend-in-the-current-economic-climate-and-plans-for-2021/) - Learn where CMOs are prioritizing their marketing spend to stay competitive in today's economy. - [Changes in Consumer Behavior During Covid-19](https://porchgroupmedia.com/blog/changes-in-consumer-behavior-during-covid-19/) - Brands must put protocols in place now to weather the pandemic and ensure their business thrives. - [Are You Using Intent Data in Your Marketing Strategies? Nearly 7 in 10 Marketers Are Planning to Do So](https://porchgroupmedia.com/blog/are-you-using-intent-data-in-your-marketing-strategies-nearly-7-in-10-marketers-are-planning-to-do-so/) - Nearly seven-in-ten (69%) marketers report using behavioral intent data to identify actively shopping consumers. Are you keeping up?. - [Are You Getting Personal? Data-Driven Personalization Delivers 5 to 8 Times the ROI on Marketing Spend](https://porchgroupmedia.com/blog/are-you-getting-personal-data-driven-personalization-delivers-5-8-times-roi-marketing-spend/) - Personalized marketing has a huge impact on revenue, brand loyalty, and customer acquisition and retention. Learn more. - [Are You Customer Centric? 88% of Consumers Will Switch to a Competitor if Not](https://porchgroupmedia.com/blog/are-you-customer-centric-88-of-consumers-will-switch-to-a-competitor-if-not/) - Brands who provide winning customer experiences outperform their competitors. Check out these statistics to learn more. - [Are Marketers Delivering? Turning Customer Insight Into Action](https://porchgroupmedia.com/blog/are-marketers-delivering-turning-customer-insight-into-action/) - 91% of marketers say senior management expects marketers to drive measurable growth through data-driven insights and customer experience marketing. - [A Look at Trends and Statistics in the Automotive Aftermarket Industry](https://porchgroupmedia.com/blog/a-look-at-trends-and-statistics-in-the-automotive-aftermarket-industry-2017/) - Learn about trends and marketing strategies for automotive aftermarket brands and how to fuel customer acquisition. - [92% of First-Time Website Visitors Don’t Come to Buy. How to Use Data to Fuel More Conversions](https://porchgroupmedia.com/blog/92-of-first-time-visitors-dont-come-to-buy-how-to-use-data-to-fuel-more-conversions/) - 92% of first-time website visitors don't come to buy. Learn about trends and data strategies to capitalize on opportunities and convert online shoppers. - [90 Percent of Social Media Users Reach Out to Retailers. Why Social Media Marketing is Your Secret Weapon.](https://porchgroupmedia.com/blog/90-percent-social-media-users-reach-out-retailers-why-social-media-your-secret-weapon/) - Retailers who are succeeding in social marketing are building great customer experiences, providing customer service, and engaging with younger generations. - [90% of Car Shoppers Prefer a Dealership Where They Can Start the Buying Process Online](https://porchgroupmedia.com/blog/90-car-shoppers-prefer-dealership-where-they-can-start-buying-process-online/) - 90% of car shoppers prefer a dealership where they can start the buying process online. Are you keeping up? - [85% of Marketers Agree that Email Marketing Performance is on the Rise. How Do Your Campaign Strategies Stack Up?](https://porchgroupmedia.com/blog/85-of-marketers-agree-email-marketing/) - Email marketing is one of the most successful strategies for today's brands. How do your campaign strategies stack up? - [84% of Automotive Executives Agree that Data Will Fuel the Future of the Auto Industry](https://porchgroupmedia.com/blog/84-automotive-executives-agree-data-will-fuel-future-auto-industry/) - Consumers expect automotive brands to collect and use data to create highly personalized experiences across multiple channels. Learn more. - [6 Tips to Skyrocket Your Email Marketing Click-Through Rates](https://porchgroupmedia.com/blog/6-tips-skyrocket-your-email-marketing-click-through-rates/) - If your email performance is not on track, here are 6 strategies to help get your subscriber list engaged and clicking through. - [6 Must-Know Shopping Trends and Insights for Marketing to Millennials](https://porchgroupmedia.com/blog/6-must-know-shopping-trends-and-insights-for-marketing-in-2017-the-year-of-the-millennial/) - Millennials are now the largest and most diverse generation in the US. Here are 6 insights into the shopping behaviors of millennials to inform your marketing. - [59% of Auto Shoppers Choose a Dealership Based on Reputation](https://porchgroupmedia.com/blog/59-auto-shoppers-choose-dealership-based-reputation/) - With reputation ranking so high in the dealer selection process, focusing on the customer experience can bring big wins in a competitive industry. Learn more - [54% of Consumers Would Buy from Dealerships Who Provide Better Experiences Compared to Lower Prices](https://porchgroupmedia.com/blog/54-consumers-would-buy-dealerships-who-provide-better-experiences-compared-lower-prices/) - Auto dealerships can no longer compete on price alone in an age where customer experience has become the new competitive commodity. - [5 Ways to Use Phone Append for Multichannel Campaign Success](https://porchgroupmedia.com/blog/5-ways-use-phone-marketing-multi-channel-campaign-success/) - Phone campaigns can be a successful tactic when incorporated into multichannel marketing strategies. Learn more. - [5 Ways to Use Geo-Location Data to Transform Your Retail Marketing Strategy](https://porchgroupmedia.com/blog/5-ways-use-geo-location-data-transform-your-retail-marketing-strategy/) - Here’s a look at 5 ways retailers to boost customer acquisition and retention by tapping into a consumer’s geolocation data. - [5 Tips to Get Better Dealership Reviews Online](https://porchgroupmedia.com/blog/5-tips-get-better-dealership-reviews-online/) - Car shoppers are 90% more likely to visit your website and 5.3 more likely to visit your dealership if you have positive dealership reviews online. Learn more. - [5 Tips on Successful Email Marketing for Car Dealerships](https://porchgroupmedia.com/blog/5-tips-successful-email-marketing-car-dealerships/) - As a dealership, you need to make sure your email marketing strategies are paying off. Here are some tips for creating successful email campaigns. - [5 Digital Strategies to Drive New Business into Your Dealership Service Center](https://porchgroupmedia.com/blog/5-digital-strategies-drive-new-business-your-dealership-service-center/) - With car owners keeping their car longer than ever, now is the time to take a serious look at how you are marketing your automotive service department. - [3 Steps to Win Big With Today’s Auto Consumers](https://porchgroupmedia.com/blog/3-steps-win-big-todays-auto-consumers/) - Only 17 out of 4,002 people prefer the current car-buying process. And the rest? They want some major changes. Learn how to appeal to today’s auto shoppers. - [3 Online Marketing Strategies to Reach Connected Car Consumers](https://porchgroupmedia.com/blog/3-online-marketing-strategies-reach-connected-consumers/) - As connected cars become the future of the automotive industry, dealers must learn how to attract, and retain, this new breed of customer. - [25 Mind-Blowing Statistics on the State of Data-Driven Marketing](https://porchgroupmedia.com/blog/25-data-driven-stats-2018/) - With the market becoming more complex and customers demanding a personalized experience, data-driven marketing is the only way forward. - [Is Your Dealership’s Customer Experience Losing You Customers?](https://porchgroupmedia.com/blog/your-dealerships-customer-experience-losing-you-customers/) - Dealerships must work to understand their particular customers’ pain points and implement strategies to improve the customer experience. Learn more. - [Why You Need to Stop Talking About Offline and Online Customer Experiences](https://porchgroupmedia.com/blog/why-you-need-stop-talking-about-offline-and-online-customer-experiences/) - Marketers must implement technology, analytics, and data-driven tactics that allows them to capture consumer insights from offline and online touch points - [Why Personalizing the Ecommerce Experience is More Critical Than Ever](https://porchgroupmedia.com/blog/why-personalizing-the-ecommerce-experience-is-more-critical-than-ever/) - Here’s a look at some of the key trends and strategies Ecommerce brands should be aware of when competing for more customers in a competitive landscape. - [Why Automotive Marketing Must Evolve to Win with Today's Mobile-First Auto Shoppers](https://porchgroupmedia.com/blog/why-automotive-marketing-must-evolve-win-todays-mobile-first-auto-shoppers/) - Automotive brands who use mobile strategies can ensure they stay top of mind as consumers increasingly shift from the dealership lot to the mobile screen. - [Where are Enterprise Marketers Allocating Their Budgets?](https://porchgroupmedia.com/blog/where-are-enterprise-marketers-allocating-their-budgets/) - Marketers must stay on top of channel trends to create a marketing mix most apt to appeal to their target audience. Learn more. - [What Drives Shoppers in the Automotive Aftermarket?](https://porchgroupmedia.com/blog/what-drives-automotive-aftermarkets-online-shoppers/) - Today’s consumers are rewarding their business to auto aftermarket retailers who offer a seamless online experience. Learn more. - [What Does the New Customer Experience Look Like Today?](https://porchgroupmedia.com/blog/what-does-the-new-customer-experience-look-like-today/) - We’ve learned to adjust to a new way of thinking, living and shopping during the pandemic. Take a look at how businesses adjusted their strategies. - [What Does it Take to Build Customer Loyalty in Today’s Retail World?](https://porchgroupmedia.com/blog/what-does-it-take-build-customer-loyalty-todays-retail-world/) - Gaining customer loyalty can boost revenue for retailers however, as the needs and demands of today’s consumers change, customer loyalty is not easy to come by. - [What Does a Connected Car Driver Expect from Their Dealership?](https://porchgroupmedia.com/blog/what-does-connected-car-driver-expect-their-dealership/) - With connected cars becoming the overall norm in the next 5 years, dealerships must look at their sales and service center strategies. - [What Do Consumers Want in the Mobile Shopping Experience?](https://porchgroupmedia.com/blog/what-do-consumers-want-mobile-shopping-experience/) - Consumer expectations are forcing brands to refocus on the mobile shopping experience with strategies to keep up with consumers and evolving mobile expectations - [What Apple Privacy Changes Mean for Consumers and Marketers](https://porchgroupmedia.com/blog/what-apple-privacy-changes-mean-for-consumers-and-marketers/) - Watch this short video, adapted from the Movers & Shakers podcast, as our experts discuss the impact of Apple privacy changes - [[video podcast] The Rise of Connected TV Advertising](https://porchgroupmedia.com/blog/video-podcast-the-rise-of-connected-tv-advertising/) - This video podcast from PGM explores the changing media landscape, and how brands can get ahead by investing in retail media networks and CTV. - [PGM Ranked Number 1 in Car Ownership Data by Truthset](https://porchgroupmedia.com/blog/v12-ranked-number-1-in-car-ownership-data-by-truthset/) - PGM ranked #1 out of 9 providers in car ownership by data intelligence company, Truthset in their Q2 2021 Data Quality Truthscore Report. - [Q2 Truthset Results: PGM Knows Pet Owners](https://porchgroupmedia.com/blog/v12-knows-pet-owners/) - PGM is proud to be recognized by Truthset as a leading provider of highly accurate pet ownership data. - [PGM Recognized by Truthset for Demonstrating a History of Highly Accurate Data Across Key Categories](https://porchgroupmedia.com/blog/v12-a-porch-company-recognized-by-truthset-for-demonstrating-a-history-of-highly-accurate-data-across-key-categories/) - PGM is pleased to be ranked highly in key categories by data intelligence company Truthset, in their Q3 2022 Data Quality Truthscore™ Report. - [The Ultimate Guide to Email Marketing for Retail](https://porchgroupmedia.com/blog/ultimate-guide-email-marketing-retail/) - With the proliferation of so much data, retailers today have a huge opportunity to take the effectiveness of their email marketing strategies to new heights. - [Trends Spurring the Growth of Digital Advertising](https://porchgroupmedia.com/blog/trends-spurring-the-growth-of-digital-advertising/) - Digital advertising today is now more sophisticated, personalized, and relevant than ever before. Are you keeping up? Read on to learn more. - [How To Treat Your Customers Like Individuals](https://porchgroupmedia.com/blog/treat-customer-individuals/) - Consumers have a need to be treated to personalized experiences, but what do they consider to be a successful experience? - [Top Moving Trends by State](https://porchgroupmedia.com/blog/top-moving-trends-by-state/) - Approximately 31 Million people move every year, spending approximately $11,000 for products and services during the move. Learn about moving trends by state. - [How to Personalize the Experience with Marketing Data & Technology](https://porchgroupmedia.com/blog/how-personalize-retail-experience-data/) - What types of data should retailers be collecting to drive a more personalized experience for today's demanding consumers? - [Data, Analytics and Technology Top the List for Marketing Investments](https://porchgroupmedia.com/blog/data-analytics-and-technology-marketing-investments/) - Check out this blog as PGM discusses the martech and data landscape and tactics to boost customer acquisition. - [Customer Data Platforms – the Stats You Can’t Ignore](https://porchgroupmedia.com/blog/customer-data-platforms-the-stats-you-cant-ignore/) - Stats and discussion on why brands are increasingly turning to customer data platforms as a way to get ahead in today's environment. - [5 Key Advantages MoverTech Provides Your Mover Marketing Campaign](https://porchgroupmedia.com/blog/benefits-movertech-provides-mover-marketing-campaign/) - A mover marketing campaign can ramp up customer acquisition and retention. Learn about the key advantages MoverTech provides your mover marketing campaign. - [4 Benefits Data Science Provides Your Mover Marketing Campaign](https://porchgroupmedia.com/blog/benefits-data-science-provides-mover-marketing/) - Understanding your audience is critical to the success of your mover marketing campaigns. Learn how data science is powering mover marketing strategies . - [Email Marketing for Reactivation](https://porchgroupmedia.com/blog/tips-on-how-to-reactivate-inactive-customers/) - These inactive buyers no longer need to sit dormant — there’s an option to reactivate these opt-in consumers and drive additional revenue. - [Tips and Strategy Guide on How to Reactivate Inactive Customers](https://porchgroupmedia.com/blog/tips-and-strategy-guide-how-reactivate-inactive-customers/) - Companies today can’t afford to lose their customer base and repeat business. Learn key strategies to reactivate and win back dormant customers. - [Inbound Phone Leads are on the Rise for Dealerships – But 1 in 5 are Missing the Sale](https://porchgroupmedia.com/blog/inbound-phone-leads-are-rise-dealerships-1-5-are-missing-sale/) - Inbound phone leads are on the rise for dealerships, but 1 in 5 are missing the sale. Learn what you can do to maximize every opportunity. - [Only 45% of Marketers Agree That They’re Getting Personalization Right](https://porchgroupmedia.com/blog/only-45-of-marketers-agree-that-theyre-getting-personalization-right/) - Consumer demand for seamless experiences is driving adoption of personalization strategies. However, only 45% of marketers are getting personalization right. - [Ramping Up Your Dealership Mobile Marketing](https://porchgroupmedia.com/blog/ramping-your-dealership-mobile-marketing/) - Automotive service providers and dealerships must optimize their mobile strategies to convert more car shoppers into buyers. Learn more. - [Retailers Struggle to Deliver Omnichannel Experiences Due to Poor Customer Data](https://porchgroupmedia.com/blog/retailers-struggle-deliver-omnichannel-experiences-due-poor-customer-data/) - Retailers are ramping up their investments in omnichannel strategies to deliver exceptional customer experiences. - [Study Shows That Car Shoppers Needs and Preferences Are Ignored in 40% of Dealership Sales](https://porchgroupmedia.com/blog/study-shows-car-shoppers-needs-and-preferences-are-ignored-40-dealership-sales/) - As more vehicles tout a range of exciting features and connectivity, manufacturers and dealers need to compete on a different sphere – the customer experience. - [The Surge in Online Shopping and the Outlook for the Future of Retail](https://porchgroupmedia.com/blog/surge-online-shopping-and-outlook-future-retail/) - As retail continues to change, retailers must embrace digital change while taking the opportunity to improve the experience in their physical locations. - [The Importance of the Customer Experience in Today’s New Normal](https://porchgroupmedia.com/blog/the-importance-of-the-customer-experience-in-todays-new-normal/) - With shopping patterns and behaviors evolving, learn about the importance of the customer experience. - [The Growth of CTV & Retail Media](https://porchgroupmedia.com/blog/the-growth-of-ctv-retail-media/) - Learn how the growth of CTV and retail media are expanding powerful marketing opportunities for businesses of all sizes. - [The Future of Online Advertising – Private Marketplaces versus Open Exchanges](https://porchgroupmedia.com/blog/the-future-of-online-advertising/) - Learn about the future of online advertising as we explore private marketplaces versus open exchanges - [The Evolution of Data-Driven Marketing in Today’s Shifting Environment](https://porchgroupmedia.com/blog/the-evolution-of-marketing-in-todays-shifting-environment/) - In the future, data-driven marketing is going to grow in importance to help brands stay competitive view. Learn more. - [The Evolution of Consumer Privacy](https://porchgroupmedia.com/blog/the-evolution-of-consumer-privacy/) - Watch this short video, adapted from the Movers & Shakers podcast, as our experts discuss how consumer privacy is impacting marketing. - [The Digital Consumer and Omnichannel Shopping](https://porchgroupmedia.com/blog/the-digital-consumer-and-omnichannel-shopping/) - With the increasing shift to online channels, learn how to better engage today's omnichannel consumers. - [The Current State of Email Marketing 2022](https://porchgroupmedia.com/blog/the-current-state-of-email-marketing/) - Email is one of the most effective marketing channels. When done properly, email can boost sales, generate new customers and increase retention. Learn more - [The Cookie Countdown – 5 Alternative Strategies You Should Be Using Now](https://porchgroupmedia.com/blog/the-cookie-countdown-5-alternative-strategies-you-should-be-using-now/) - Ad-blocking apps, privacy regulations and announcements by to phase out third-party cookies sealed the fate of the digital cookie. Learn more. - [Targeting Pre-movers with CTV Advertising](https://porchgroupmedia.com/blog/targeting-pre-movers-with-ctv-advertising/) - Watch this short video, adapted from the Movers & Shakers podcast, as our experts discuss the importance of using CTV to reach consumers who are moving. - [Tactics to Skyrocket Your Email Marketing Success for 2021](https://porchgroupmedia.com/blog/tactics-to-skyrocket-your-email-marketing-success-for-2021/) - Top email marketing objectives are communicating with customers (74%), building brand awareness (64%), and communicating with prospects (63%). Learn more. - [How to Reach Today’s Omnichannel Consumers](https://porchgroupmedia.com/blog/state-of-marketing-2018-and-how-to-reach-todays-omnichannel-consumers/) - Marketing is breaking new boundaries as technology chang faster than we can keep up. Learn how to connect with today's omnichannel consumers. - [State of Digital Marketing – Priorities, Challenges, Trends and More](https://porchgroupmedia.com/blog/state-of-digital-marketing-priorities-challenges-trends/) - Digital marketers must stay current with trends, tactics and technology to achieve marketing goals and attain success. - [Social Advertising is on the Rise for Retailers](https://porchgroupmedia.com/blog/social-advertising-is-on-the-rise-for-retailers/) - Social advertising is an important channel for retailers. This article explores the state of social media and how consumers are using it to engage with brands. - [Smart Audience Creation for Email Marketing](https://porchgroupmedia.com/blog/smart-audience-creation-for-email-marketing/) - Watch this short video, adapted from the Movers & Shakers podcast, as our experts discuss audiences and email marketing. - [Rock Your Emails with the 2022 Email Marketing Best Practices Guidebook](https://porchgroupmedia.com/blog/rock-your-emails-with-the-2022-email-marketing-best-practices-guidebook/) - Download the Email Marketing Best Practices Guide, full of best practices to help you enhance your email marketing strategies. - [Revolutionary Mobile Techniques to Identify and Acquire In-Market Car Shoppers](https://porchgroupmedia.com/blog/revolutionary-mobile-techniques-for-2018-to-identify-and-acquire-in-market-car-shoppers/) - Learn about Signals, a proprietary solution to target and convert consumers who are actively shopping for vehicles. - [Retailers Plan to Increase Investments in Shopper Purchase Data This Year](https://porchgroupmedia.com/blog/retailers-plan-to-increase-investments-in-shopper-purchase-data-this-year/) - Today's consumers are increasingly shopping online. Learn about the power of using purchase intent data to inform your marketing strategies. - [Retailers Are Getting Mobile But 50% Still Struggle with Strategy Execution](https://porchgroupmedia.com/blog/retailers-are-getting-mobile-50-still-struggle-strategy-execution/) - Despite the flurry of new mobile offerings, retailers continue to struggle with integrating mobile into the overall marketing strategy. - [Preparing for the End of Cookies](https://porchgroupmedia.com/blog/preparing-for-the-end-of-cookies/) - This transcript from our webinar, Playbook to Prepare for the End of Cookies, provides an overview of how to prepare for the end of third-party cookies. - [Online Shopping, Evolving Consumer Behaviors and the Importance of Consumer Data in Today’s New Economy](https://porchgroupmedia.com/blog/online-shopping-evolving-consumer-behaviors-and-the-importance-of-consumer-data-in-todays-new-economy/) - Investing in data-driven marketing techniques in today’s economy will unlock more engaging customer relationships, brand loyalty, and new revenue streams. - [Omnichannel Retail: Personalizing the Customer Journey Across Channels](https://porchgroupmedia.com/blog/omnichannel-retail-personalizing-customer-journey-across-channels/) - Companies with omnichannel customer engagement strategies retain an average of 89% of their customers. - [Omnichannel Consumers and Retail of the Future](https://porchgroupmedia.com/blog/omnichannel-retail-consumers/) - Today’s brick-and-mortar and ecommerce players a like must take every step to continually optimize every step along the omnichannel path to purchase. - [Movers Report Making Big-Ticket Purchases](https://porchgroupmedia.com/blog/movers-report-making-big-ticket-purchases/) - A report from PGM looks at what items and services new movers are buying when they move and what would entice them to try a new brand or company. - [Mover Marketing Challenge #6: Allocating Budget & Resources](https://porchgroupmedia.com/blog/mover-marketing-challenge-6-allocating-budget-resources/) - Luci Rainey joins us to offer her insights on how to overcome the challenges of mover marketing and leverage your program to its full potential. - [Mover Marketing Challenge #5: Buy-In From Leadership](https://porchgroupmedia.com/blog/mover-marketing-challenge-5-buy-in-from-leadership/) - Luci Rainey joins us to offer her insights on how to overcome the challenges of mover marketing and leverage your program to its full potential. - [Mover Marketing Challenge #4: Creating a Strategy](https://porchgroupmedia.com/blog/mover-marketing-challenge-4-creating-a-strategy/) - Luci Rainey joins us to offer her insights on how to overcome the challenges of mover marketing and leverage your program to its full potential. - [Mover Marketing Challenge #3: Measuring ROI](https://porchgroupmedia.com/blog/mover-marketing-challenge-3-measuring-roi/) - Luci Rainey joins us to offer her insights on how to overcome the challenges of mover marketing and leverage your program to its full potential. - [Mover Marketing Challenge #2: Making Data Actionable](https://porchgroupmedia.com/blog/mover-marketing-challenge-2-making-data-actionable/) - Luci Rainey joins us to offer her insights on how to overcome the challenges of mover marketing and leverage your program to its full potential. - [Mover Marketing Challenge #1: Accessing Data](https://porchgroupmedia.com/blog/mover-marketing-challenge-1-accessing-data/) - Luci Rainey, former SVP of Marketing at PODS and Comcast, joins us to offer her insights and real-world experience on how to overcome the challenges of mover marketing and leverage your program to its full potential. - [Mobility, Car Sharing and the Future of the Automotive Industry](https://porchgroupmedia.com/blog/mobility-car-sharing-and-future-automotive-industry/) - Americans are slowly turning away from the concept of car ownership as a necessity and are looking at new options for mobility. Read on to learn more. - [Millennial Car Shoppers Are Ready to Buy – What Your Dealership Needs to Know](https://porchgroupmedia.com/blog/millennial-car-shoppers-are-ready-buy-what-your-dealership-needs-know/) - When a millennial steps onto your lot, chances are that they are ready to buy. This article covers howto reach this generation before they make their decision. - [Measuring Marketing Success](https://porchgroupmedia.com/blog/measuring-marketing-success/) - Watch this short video, adapted from the Movers & Shakers podcast, as our experts discuss the importance of measuring marketing success. - [Masonite Doors and The 4 Marketing Ps](https://porchgroupmedia.com/blog/masonite-doors-4-marketing-ps/) - Watch this short video from the Movers & Shakers podcast as Jennifer Renaud, SVP and CMO of Masonite, discusses the importance of the4 Marketing Ps. - [PGM Leadership Insights: How Can Brands Take Advantage of Mover Marketing?](https://porchgroupmedia.com/blog/leadership-insights-how-can-brands-take-advantage-of-mover-marketing/) - How can brands take advantage of mover marketing? Check out these top tips from PGM's GM, Michelle Taves. - [Key Strategies to Wow Your Customers with a Winning Customer Experience](https://porchgroupmedia.com/blog/key-strategies-wow-your-customers-winning-customer-experience/) - The customer experience is top of mind for marketers across industries. learn how to wow your customers with winning experiences! - [Investing in CTV for 2022](https://porchgroupmedia.com/blog/investing-in-ctv-for-2022/) - Learn why 2022 is the perfect time to invest in CTV advertising solution - [Insights on Renters to Inform Your Mover Marketing](https://porchgroupmedia.com/blog/insights-on-renters/) - Watch this short video from the Movers & Shakers podcast, showcasing PGM's rich set of data renters. - [[infographic] Grow Your Customer Database by Marketing to New Movers](https://porchgroupmedia.com/blog/infographic-grow-customer-new-mover-marketing/) - Check out this infographic, full of great stats on how brands can drive success by marketing to new movers. - [[infographic] 25 Super Charged Stats on What Drives Car Shopping Consumers](https://porchgroupmedia.com/blog/infographic-25-super-charged-stats-on-what-drives-car-shopping-consumers/) - Check out this infographic featuring 25 supercharged stats on what drives today's car-shopping consumers. - [[INFOGRAPHIC] 20 Must Know Statistics About Today's Consumer Shopping Trends](https://porchgroupmedia.com/blog/infographic-20-stats-consumer-trends/) - Check out this infographic showcasing 20 must-know statistics about how today's consumer shop and research products and services. - [The Impact of Mover Marketing Strategies on Customer Acquisition and Retention in 2022](https://porchgroupmedia.com/blog/impact-of-mover-marketing-strategies-on-customer-acquisition-and-retention-2022/) - Brands that use mover marketing report a significantly greater increase in both customer acquisition and retention. Learn more about mover marketing. - [How to Understand Your CTV Campaign Performance](https://porchgroupmedia.com/blog/how-to-understand-your-campaign-performance/) - In this podcast, learn how PGM makes it simple to track the performance of your marketing campaigns. - [How to Reach Precise Audiences with Unparalleled Insights](https://porchgroupmedia.com/blog/how-to-reach-precise-audiences-with-unparalleled-insights/) - watch this short video from the Movers & Shakers podcast on how to reach your marketing audience. - [How to Keep Up with Mail Privacy Policies](https://porchgroupmedia.com/blog/how-to-keep-up-with-mail-privacy-policies/) - Watch this short video from the Movers & Shakers podcast on how marketers can keep up with email privacy. - [How to Identify and Target Consumers Actively Shopping for Cars](https://porchgroupmedia.com/blog/how-to-identify-and-target-imminent-purchase-intenders-in-the-automotive-industry/) - More advanced targeting solutions are now available to target consumers who are in-market and actively shopping for a vehicle. Read more. - [How to Drive the Customer Experience and Better Marketing Outcomes](https://porchgroupmedia.com/blog/how-to-drive-meaningful-customer-engagements-and-better-marketing-outcomes/) - This article discusses an overview of customer engagement strategies and best practices brands should be following. - [How to Drive Customer Loyalty and Repeat Purchases with Experience-Driven Commerce](https://porchgroupmedia.com/blog/how-to-drive-customer-loyalty-and-repeat-purchases-with-experience-driven-commerce/) - With the purchase journey being far from linear, brands must make every effort to engage consumers with optimized interactions at each and every touchpoint. - [How Retailers Can Reach America’s Largest Demographic Group - Gen Z](https://porchgroupmedia.com/blog/how-retailers-can-reach-americas-largest-demographic-group-gen-z/) - Gen Z, the generation born after the millennials, is rapidly becoming a critical audience for marketers and brands to understand. Learn about the Gen Zers. - [How PGM Has Brought New Technology to Mover Marketing](https://porchgroupmedia.com/blog/how-porch-and-v12-have-brought-new-tech-to-mover-marketing/) - Check out this short video showcasing how Porch and PGM have worked together to develop mover marketing solutions. - [How Mobile Influences Today’s Retail Shoppers Along the Omnichannel Purchase Journey](https://porchgroupmedia.com/blog/how-mobile-influences-todays-retail-shoppers-along-omni-channel-purchase-journey/) - With the heavy emphasis on the mobile consumer, retailers are boosting investments in mobile marketing technologies to optimize the omnichannel purchase ourney - [How to Increase Your Dealership Sales and Profitability](https://porchgroupmedia.com/blog/how-increase-your-dealership-sales-and-profitability/) - Dealers who can blend digital strategies with offline experiences at the dealership will attract more prospects and sell more vehicles. - [How to Find and Convert More Car Buyers with Digital Marketing](https://porchgroupmedia.com/blog/how-find-and-convert-more-car-buyers-digital-marketing/) - Dealerships who focus on the entire end-to-end customer journey will convert more leads into new sales, from initial research to consumer purchase. - [How Effective is Social Media for Lead Generation?](https://porchgroupmedia.com/blog/how-effective-is-social-media-for-lead-generation/) - This article discusses how marketers feel about social media as a lead gen tool and how they are implementing it into their marketing strategies. - [How to Convert Online Retail Shoppers to In-Store Sales](https://porchgroupmedia.com/blog/how-convert-online-retail-shoppers-store-sales/) - By understanding the customer path to purchase, retailers can implement strategies to convert online retail shoppers into sales at their physical locations. - [How Consumers Are Shopping for Cars Today and How the Automotive Industry is Responding](https://porchgroupmedia.com/blog/how-consumers-are-shopping-for-cars-today-and-how-the-automotive-industry-is-responding/) - 75% of consumers said they’d prefer to complete the paperwork and take delivery of a vehicle outside the dealership. - [How And When To Market To New Movers](https://porchgroupmedia.com/blog/how-and-when-to-market-to-new-movers/) - The average American household moves every five to seven years with an average of moving twelve times during their lifetime. - [eCommerce or Brick-and Mortar? A Look at Evolving Trends in the Furniture Industry](https://porchgroupmedia.com/blog/furniture-marketing-trends/) - Consumers shop and research both online and in a store. Furniture brands must make sure they are present wherever consumers are present. - [Understanding the First Time Home Buyer Mover Journey](https://porchgroupmedia.com/blog/first-time-home-buyer-mover-journey/) - To better understand first-time homebuyers and the types of purchase decisions they make, follow our persona Kayla on her new mover journey. - [Facebook Advertising: Your Secret Weapon for Customer Acquisition](https://porchgroupmedia.com/blog/facebook-advertising/) - Facebook continues to be a top social platform for marketers. This blog by covers tips, strategies and trends in the current Facebook marketing landscape. - [End of Third-Party Cookies, Emerging Alternatives and What This Means for Marketers](https://porchgroupmedia.com/blog/end-of-third-party-cookies-emerging-alternatives-and-what-this-means-for-marketers/) - The end of the third-party cookie is approaching. Marketers have relied on cookies for years – what exactly does this change mean and how will solutions evolve? - [Email's Role in the Marketing Mix](https://porchgroupmedia.com/blog/emails-role-in-the-marketing-mix/) - Check out this short video from our Movers & Shakers podcast, discussing the importance of email marketing. - [Email Open Rates Double With Triggered Campaigns – Here’s What You Need to Know](https://porchgroupmedia.com/blog/email-open-rates-double-triggered-campaigns-heres-what-you-need-know/) - As consumers become more demanding of brands, email marketers must provide consumers with personalized emails at the time a consumer will be most receptive. - [Email Marketing Trends & Stats to Know for 2021](https://porchgroupmedia.com/blog/email-marketing-trends-stats-to-know-for-2021/) - Learn about email marketing strategies and tactics as brands increasingly shift to digital channels and communications with the rise of the Covid19 pandemic. - [Email Marketing & Strategies Success Kit](https://porchgroupmedia.com/blog/email-marketing-strategies-success-kit/) - Download PGM's success kit, full of blogs, articles, videos and webinars to help you navigate today’s new economic landscape. - [Email Marketing Stats and Trends (Updated for 2021)](https://porchgroupmedia.com/blog/email-marketing-stats-and-trends/) - While not new or perhaps very exciting, email still reigns strong as one of the least expensive and most cost-effective marketing techniques. - [30 Email Marketing Statistics to Inform Your Mover Marketing Strategy](https://porchgroupmedia.com/blog/email-marketing-statistics-mover-marketing-strategy/) - Check out these email marketing statistics to learn why email is an important digital channel for your mover marketing strategy. - [Email Marketing Report: Optimizing Performance](https://porchgroupmedia.com/blog/email-marketing-report-optimizing-performance/) - One-to-one messaging, personalized experiences, and customer-centric strategies are key to email marketing performance. Check out this article to learn more. - [Email Marketing Trends and Strategies](https://porchgroupmedia.com/blog/email-marketing-2019/) - Email continues to reign as the top performing marketing channel in terms of ROI, lead generation, content distribution and other key metrics. - [Drive More Sales at Your Dealership with Data-Driven Email Marketing](https://porchgroupmedia.com/blog/drive-more-sales-your-dealership-data-driven-email-marketing/) - Personalized emails targeted to the right buyer and at the right time can drive traffic to your inventory page and prospects onto your lot. - [Digital Marketing and Omnichannel Maturity](https://porchgroupmedia.com/blog/digital-marketing-and-omnichannel-maturity/) - Digital marketing is only going to grow in importance as part of omnichannel outreach. Marketers must continually adapt to achieve growth. - [Digital Advertising – Key Trends Heading into 2020](https://porchgroupmedia.com/blog/digital-advertising-key-trends-heading-into-2020/) - The digital advertising industry is continuing to grow and remains one of the most effective ways for businesses to find new customers and expand their reach. - [Only 20% of Brands are Prepared to Meet the Demands of Today’s Modern Consumer](https://porchgroupmedia.com/blog/demands-consumers-today/) - Brands must go above and beyond deliver one-to-one personalized experiences consumers for today's modern consumers - [Dealership Marketing: 7 Surefire Ways to Ramp Up Your Email Marketing Success](https://porchgroupmedia.com/blog/dealership-marketing-7-surefire-ways-ramp-your-email-marketing-success/) - Email should be an integral strategy for dealerships when conquesting new sales and reaching out to your current customer base. - [What Data are Marketers Using for Loyalty Programs?](https://porchgroupmedia.com/blog/data-marketing-loyalty-programs/) - By building a strong loyalty program built on data-driven insights and personalized experiences, brands can ensure they will have loyal customers for life. - [Data-Driven Personalization Key to Success](https://porchgroupmedia.com/blog/data-driven-personalization-key-success/) - Delivering personalized content, recommendations and experiences is key to business success in today’s competitive environment. - [Data-Driven Personalization – How Do Consumers Feel About Sharing Their Information](https://porchgroupmedia.com/blog/data-driven-personalization-consumers-sharing-information/) - Check out this blog as PGM discusses data-driven personalization and how consumers feel about sharing their information. - [Data-Driven Marketing Tops List of Priorities for 55% Marketers Today](https://porchgroupmedia.com/blog/data-driven-marketing-tops-list-of-priorities-for-55-marketers-today/) - Data-driven marketing tops the lists of priorities for 55% of marketers today. - [Free Solutions Guide: Strategies to Optimize the Customer Experience](https://porchgroupmedia.com/blog/cx-solutions-guide/) - Delivering a personalized interaction and a positive brand experience can truly be game changing in today’s competitive marketplace. - [Customer-Focused Companies are 60% More Profitable. How Do Your Strategies Line Up?](https://porchgroupmedia.com/blog/customer-focused-companies-are-60-more-profitable-how-do-your-strategies-line-up/) - Customer-centric companies were 60% more profitable. However, many consumers (73%) feel that brands struggle to deliver personalized experiences. - [The Customer Experience: Delivering More Than Just a Product](https://porchgroupmedia.com/blog/customer-experience-delivering-more-than-a-product/) - Jennifer Renaud, SVP and CMO of Masonite, joined us to discuss how she has helped evolve their brand to enrich the customer experience. - [Customer Data Platforms: What They Are and Why You Need One for 2021](https://porchgroupmedia.com/blog/customer-data-platforms-what-they-are-and-why-you-need-one-for-2021/) - Customer Data Platforms: What They Are and Why You Need One for 2021. Great stats and overview on the CDP market and how brands are using them today. - [Customer Data Platforms: What it is and Why You Need One](https://porchgroupmedia.com/blog/customer-data-platform-overview/) - Customer data platforms are making a huge impact . You may have heard the term and understand the definition, but many marketers still have questions. - [Customer Data Platform Discussion with David Raab](https://porchgroupmedia.com/blog/customer-data-platform-discussion-with-david-raab/) - Discussion on the Customer Data Platform market with David Raab, Founder of the CDInstitute. - [The Rise of the Customer Data Platform to Drive Connected Customer Experiences](https://porchgroupmedia.com/blog/customer-data-platform-customer-experiences/) - Learn how a customer data platform can deliver personalized customer engagement to stay competitive. - [How to Accelerate Your Marketing Results with a Customer Data Platform](https://porchgroupmedia.com/blog/customer-data-platform-accelerate-marketing-results/) - Using a Customer Data Platform (CDP), a brand can quickly optimize their marketing strategies and deliver personalized experiences with a solution that delivers proven ROI. - [How to Build Targeted Custom Advertising Audiences to Replace Facebook's Partner Categories](https://porchgroupmedia.com/blog/customer-audiences-facebook-advertising/) - While the loss of Partner Categories has implications, learn how PGM builds custom audiences for your social media marketing campaigns. - [Customer Acquisition, Omnichannel Marketing and Data Quality](https://porchgroupmedia.com/blog/customer-acquisition-omnichannel-marketing-and-data-quality/) - Learn about how the link between data quality, omnichannel marketing and customer acquisition strategies. - [CRM Emails vs Prospect Emails](https://porchgroupmedia.com/blog/crm-emails-vs-prospect-emails/) - Watch this short video from the Movers & Shakers podcast discussing the difference between CRM emails vs prospect emails. - [Consumers Prefer to Receive Brand Offers Through Email Compared to Any Other Channel](https://porchgroupmedia.com/blog/consumers-prefer-receive-brand-offers-through-email-compared-any-other-channel/) - More than 7 in 10 US consumers would prefer to receive email communications from businesses over direct mail, SMS, and push messages. - [Consumer Privacy Concerns](https://porchgroupmedia.com/blog/consumer-privacy-concerns/) - Todd Dizeidzic, SVP of Digital & Analytics, and Luci Rainey, Former SVP of Marketing for Comcast and PODS, discuss consumer privacy concerns and how Apple is addressing them. - [Consumer Privacy and The Future of Digital Marketing](https://porchgroupmedia.com/blog/consumer-privacy-and-the-future-of-digital-marketing/) - Check out this short video from the Movers & Shakers podcast as we discuss consumer privacy and the future of digital marketing. - [Connecting Brands to Movers & Homeowners](https://porchgroupmedia.com/blog/connecting-brands-to-movers-homeowners/) - Check out this short video on how to market to movers and homeowners. From the Movers & Shakers podcast - [[case study] Retail QSR (Quick Service Restaurant) Achieves 500% ROI with Email Acquisition Solution](https://porchgroupmedia.com/blog/case-study-retail-qsr-quick-service-restaurant-achieves-500-roi-with-email-acquisition-solution/) - Learn how a popular QSR (Quick Service Restaurant) achieved 500% ROI with email acquisition marketing. - [[case study] How a Regional Furniture Chain Leveraged PGM to Increase Their Sales by Over $12MM](https://porchgroupmedia.com/blog/case-study-regional-furniture-chain/) - [case study] Learn how a regional furniture chain leveraged PGM to increase their sales by over $12MM. - [[case study] Major Retailer Achieves 2.3x ROI with CRM Email Reactivation](https://porchgroupmedia.com/blog/case-study-reactivation-v12data/) - Learn how a retailer achieved 2.3 times ROI with CRM email reactivation programs. - [Are You Marketing to New Movers? How to Tap into the $170 Billion New Mover Market](https://porchgroupmedia.com/blog/are-you-marketing-new-movers-how-tap-170-billion-new-mover-market/) - Did you know that the average American household moves every five to seven years? With each move, they are spending on a variety of new products and services. In fact, movers spend more in the first 3-6 months ($10,000-$12,000) on their new home than they will in the next 3 years with an annual market - [[Infographic] Automotive Aftermarket Research and Trends 2018 - Part 2](https://porchgroupmedia.com/blog/aftermarket-signals-infographic-part2/) - A Comparison of In-Market Aftermarket Shoppers to the Average US Population. - [[infographic] Stats & Trends for the Automotive Aftermarket](https://porchgroupmedia.com/blog/aftermarket-infographic/) - Download our Automotive Marketing Success Kit for more great insights, marketing tips and tactics to boost your brand. - [32 Must-Know Home Buying Statistics for 2022](https://porchgroupmedia.com/blog/32-must-know-home-buying-statistics-for-2022/) - Purchasing a home is one of the biggest investments a consumer makes, unleashing a flurry of economic and spend activity. In fact, movers represent a $170B audience as they spend across numerous products and services before and after the move. Take a look at this list of home-buying statistics for 2022 for more insight into - [1 in 12 Americans Moved Last Year. Are B2C Marketers Targeting Them?](https://porchgroupmedia.com/blog/1-in-12-americans-moved-last-year-are-b2c-marketers-targeting-them/) - People going through life changes make attractive targets for marketers. Check out this research from PGM delving into mover marketing tactics. - [How to Measure the Efficacy of Direct Mail Campaigns](https://porchgroupmedia.com/blog/how-to-measure-the-efficacy-of-direct-mail-campaigns/) - When a customer is willing to share their new customer data, analyzing their results offers a keen insight into the attribution of marketing efforts. We can watch how direct mail is backing up digital efforts by tracking dates from the beginning of the campaign through the purchase. The more data captured early on, the easier - [How to Get Started with CTV Advertising](https://porchgroupmedia.com/blog/how-to-get-started-with-ctv-advertising/) - Consumers are increasingly turning to streaming serviceswhich is causing CTV to outpace linear TV. Learn how to get started with CTV advertising to find new customers. - [[Podcast] How to Engage Different Audience Segments](https://porchgroupmedia.com/blog/podcast-how-to-engage-different-audience-segments/) - [Podcast] How to Engage Different Audience Segments In order to successfully engage customers and prospects, marketers must be mindful that different audiences will require different tactics and messaging strategies. Amy Klenke, VP of Product and Delivery at PGM discusses further in this mini podcast. Speakers *The following transcription has been adapted from the 5 Ways - [How to Leverage Machine Learning to Predict Car Shopping Prospects and Timing](https://porchgroupmedia.com/blog/how-to-leverage-machine-learning-to-predict-car-shopping-prospects-and-timing/) - Applying models created from data gathered over time, we can see who is in the market for a car passively and actively. Custom models can be created from sales data and current or past customer interactions. Amy: So there are two things that we can do with our machine learning platform to help people. The - [The Rise of Electric Vehicles](https://porchgroupmedia.com/blog/the-rise-of-electric-vehicles/) - Electric vehicles are steadily gaining momentum in the market, but many consumers do not have the charging capabilities to conveniently make this type of vehicle an everyday car. The good news is that because of market insight and targeting, it is easier than ever to find the consumers who are specifically looking for this type - [How Car Dealerships Can Make the Shift to the Digital World](https://porchgroupmedia.com/blog/how-car-dealerships-can-make-the-shift-to-the-digital-world/) - Car shoppers are increasingly using the internet to evaluate their vehicle options when it comes time for them to purchase a new car. As a result, providing a user-friendly digital experience has become more important than ever for dealerships across the nation. Luci: The third trend that we're seeing is obviously, there are a lot - [Why Your Dealership Should be Targeting Shoppers with Digital Advertising](https://porchgroupmedia.com/blog/why-your-dealership-should-be-targeting-shoppers-with-digital-advertising/) - Automotive shoppers are 71% more likely to be influenced by digital advertising across multiple retail categories than the average consumer. - [[Podcast] Social Media Marketing in the Auto Aftermarket Industry](https://porchgroupmedia.com/blog/podcast-social-media-marketing-in-the-auto-aftermarket-industry/) - Auto aftermarket companies are using the power of social media to increase service appointments from customers, both old and new. Learn more about how to use social media... - [[Podcast] Leveraging CTV in the Auto Aftermarket Industry](https://porchgroupmedia.com/blog/podcast-leveraging-ctv-in-the-auto-aftermarket-industry/) - Due to advanced targeting capabilities and easy attribution, CTV advertising is on the rise. Learn about the benefits of leveraging CTV for the auto aftermarket industry. - [Convergence of the Offline and Online Car Shopping Experience](https://porchgroupmedia.com/blog/convergence-of-the-offline-and-online-car-shopping-experience/) - Online car shopping is making its move in the car buying industry. Shoppers are now able to research, shop, and even estimate prices and payments. In some instances, the entire buying experience is available online, and visiting a dealership isn't even necessary. Luci: We know that there is a big convergence of the online and - [Why You Can’t Afford to Miss out on Connected TV in 2023](https://porchgroupmedia.com/blog/connected-tv-2023/) - Streaming has required advertising to change for the better. Learn about connected TV statistics, how connected TV works, the benefits of CTV, and more. - [3 Ways Dealers Can Use Tech to Improve Customer Experience](https://porchgroupmedia.com/blog/3-ways-dealers-can-use-tech-improve-customer-experience/) - 3 Ways Dealers Can Use Tech to Improve Customer Experiences - [Case Study: Email Marketing](https://porchgroupmedia.com/blog/case-study-email-marketing/) - Welcome to the Movers and Shakers podcast. Join us as industry leaders and experts discuss important marketing topics and share actionable insights and unique perspectives on the latest marketing, strategies, technology, and trends. *This content has been adapted from our full-length Movers and Shakers podcast, Kickstart Your Email Marketing in 2023 Kym: So we're really - [Consumers, Retailers, and the Journey to Purchase](https://porchgroupmedia.com/blog/consumers-retailers-and-journey-to-purchase/) - Jennifer Renaud, SVP and CMP at Masonite recently joined us to discuss how to leverage customer insights to build a brand. - [How to Add CTV to Your Media Mix](https://porchgroupmedia.com/blog/how-to-add-ctv-to-your-media-mix/) - Test and learn is an important part of determining what channels provide you with the best marketing outcomes. Learn how to add CTV to your media mix. - [A secret to home solar sales? Pre-movers](https://porchgroupmedia.com/blog/a-secret-to-home-solar-sales-pre-movers/) - by Anders Ekman, President of PGM, a Porch Company Article originally appeared on Solar Builder Approximately 27 million people reported moving within the United States in 2021, and these moversspent billions of dollars per year on numerous products and services. They open their wallets forhome improvement, furniture, home décor and, yes, solar. The 2021 New - [Customer Data Platforms Success Kit](https://porchgroupmedia.com/blog/customer-data-platforms-success-kit/) - Download PGM’s Customer Data Platform Success Kit – full of blogs, articles, resources and webinars to help you better understand Customer Data Platforms. - [Demise of the Cookie Success Kit](https://porchgroupmedia.com/blog/demise-of-the-cookie-success-kit/) - Download PGM’s Cookie-Less Marketing Success Kit – full of blogs, articles, resources and webinars to help you understand the demise of the cookie. - [How Digital Marketing Can Transform Your Dealership](https://porchgroupmedia.com/blog/how-digital-marketing-can-transform-your-dealership/) - Consumers shop for cars across digital channels. Here's how dealerships can target and acquire car shoppers using digital marketing techniques. - [Consumer Preferences for Personalization](https://porchgroupmedia.com/blog/consumer-preferences-for-personalization/) - Brands need to be relevant with their customer’s situation and needs. 80% of consumers are more likely to purchase with personalized experiences are provided. - [How Do Consumers Engage with Brands Through Email?](https://porchgroupmedia.com/blog/how-do-consumers-engage-with-brands-through-email/) - A deal or discount is the top email subject line driver of opened email (58%). 83% of consumers unsubscribe because brands send too many emails. - [How Marketers Are Responding to Connectivity and Transformation in the Automotive Industry](https://porchgroupmedia.com/blog/how-marketers-are-responding-to-connectivity-and-transformation-in-the-automotive-industry/) - Dealerships and OEMs must target automotive consumers across a broad mix of channels to reach today's digitally connected drivers. - [How Do Consumers Really Feel About Your Marketing Emails?](https://porchgroupmedia.com/blog/how-do-consumers-really-feel-about-your-marketing-emails/) - Email marketing is one of the best channels for producing ROI. Marketers rank email as the most effective channel for acquisition and retention. - [Omnichannel Retail: Why You Must Engage with Shoppers Across Channels](https://porchgroupmedia.com/blog/omnichannel-retail-2017-why-you-must-engage-shoppers-across-channels/) - Omnichannel is an approach to marketing and retail that utilizes multiple communication channels to reach customers. 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A representative will contact you as soon as possible. ## Personnel - [Michelle Taves](https://porchgroupmedia.com/blog/personnel/michelle-taves/) - [Kym Vance](https://porchgroupmedia.com/blog/personnel/kym-vance/) - [Linda Chiodo](https://porchgroupmedia.com/blog/personnel/linda-chiodo/) - [Will Farragut](https://porchgroupmedia.com/blog/personnel/will-farragut/) - [Todd Dziedzic](https://porchgroupmedia.com/blog/personnel/todd-dziedzic/) ## Press Releases - [PGM Solutions to Showcase "People Factors" Unified Audience Intelligence at RampUp 2026 as Gold Sponsor](https://porchgroupmedia.com/press-release/pgm-solutions-to-showcase-people-factors-unified-audience-intelligence-at-rampup-2026-as-gold-sponsor/) - As brands seek more performance-driven strategies, People Factors connects identity and behavioral context. TAMPA, FL — February 17, 2026 — As a Gold Sponsor of RampUp 2026, PGM Solutions, a leader in advanced data solutions, will showcase People Factors, its unified audience intelligence solution. People Factors connects identity, household, and behavioral insights across more than 250 million U.S. consumer profiles and - [PGM Solutions Launches People Factors, Built on a Persistent ID for Long-Term Consumer Understanding](https://porchgroupmedia.com/press-release/pgm-solutions-launches-people-factors/) - New audience intelligence solution delivers a consistent view of consumers and households over time. Tampa, FL — January 28, 2026 — PGM Solutions announced the launch of People Factors, an audience intelligence solution built around a persistent individual ID that gives brands a deeper understanding of consumers and households over time. By connecting identity, household, - [PGM Solutions Expands Home Factors with New Roof and Electrical Insights to Strengthen Carrier Risk Models](https://porchgroupmedia.com/press-release/pgm-solutions-expands-home-factors-with-new-roof-and-electrical-insights-to-strengthen-carrier-risk-models/) - PGM Solutions Expands Home Factors with New Roof and Electrical Insights to Strengthen Carrier Risk Models New attributes—electrical panel location, roof life stage, and plumbing materials—enhance underwriting precision and deepen visibility into structural risk. Tampa, FL – October 14, 2025 — PGM Solutions today announced the expansion of its Home Factors property intelligence platform. The latest - [PGM Solutions and Nearmap Partnership Expands Access to Real-Time Property Intelligence ](https://porchgroupmedia.com/press-release/pgm-solutions-and-nearmap-partnership-expands-access-to-real-time-property-intelligence/) - Tampa, FL – November 17, 2025 – PGM Solutions and Nearmap today announced a new partnership that brings Home Factors unique data insights to the Betterview platform by Nearmap, giving insurers greater visibility into property risk by providing a unified view of both the interior and exterior of a home. Through this integration, insurance carriers, - [PGM Releases Three New Home Factors Geared Towards Improving Property Risk Segmentation in Home Insurance](https://porchgroupmedia.com/press-release/pgm-releases-three-new-home-factors-geared-towards-improving-property-risk-segmentation-in-home-insurance/) - PGM Solutions announcedthe launch of new Home Factors related to water intrusion. These enhancements improve risk segmentation and underwriting precision. - [Home Factors Audience Drives 1,054% ROI for Regional Home Improvement Brand](https://porchgroupmedia.com/press-release/home-factors-audience-drives-1054-roi-for-regional-home-improvement-brand/) - PGM Solutions, a Porch Group company,announced its Home Factors property intelligence platform generated a 1,054% ROI for a regional home improvement brand. - [Home Factors by PGM Demonstrates Projected ROI Greater Than 20x Across Multiple Insurance Carriers, Unlocking Over $95 Million in Profit Opportunity](https://porchgroupmedia.com/press-release/home-factors-by-pgm-demonstrates-projected-roi-greater-than-20x-across-multiple-insurance-carriers-unlocking-over-95-million-in-profit-opportunity/) - Seattle, WA – September 3, 2025 — PGM Solutions today announced that its Home Factors property intelligence platform has completed testing with multiple new insurance carriers and the analysis demonstrated delivery of consistent, high-impact results, generating ROI1 greater than 20x across each carrier. By the end of 2025, the company expects to make more than - [81% Face Data Challenges—New Research Highlights How Leaders Will Win in 2026](https://porchgroupmedia.com/press-release/new-research-2026-audience-building-report/) - Marketing Leaders Lean on Intent Signals, Diverse Data Sources, and Clean Data to Improve Timing, Relevance, and Results Tampa, FL — Oct 1, 2025 — PGM Solutions released The 2026 B2C Marketing Audience Building Report, a new research report on how B2C and D2C marketers are using data to build high-performing customer audiences in an - [[press release] In-Market Automotive Purchase Intent](https://porchgroupmedia.com/press-release/v12-new-milestone-100-percent-visibility-all-auto-sales/) - [press release] PGM Signals sets new milestone by providing visibility into 100% of U.S. automotive sales. Learn more. - [[press release] Porch Group Media Ranks High by Truthset](https://porchgroupmedia.com/press-release/v12-consumer-data-ranks-highest-by-truthset/) - PGM consumer data ranks highest in performance across key attribute categories by data intelligence company, Truthset. Learn more. - [[press release] Active Shopper Attributes](https://porchgroupmedia.com/press-release/v12-active-shopper-attributes/) - PGM launches active shopper attributes, empowering brands to reach consumers who have a high propensity to purchase within the next 90 days. - [[press release] V12 Data Acquired by Porch Group](https://porchgroupmedia.com/press-release/v12-porch-group-transform-mover-marketing/) - V12 Data, a leading provider of purchase intent insight and marketing services announced that it has been acquired by Porch Group, Inc. Learn more. - [[press release] Porch Group Media Launches Lifestyle and Shopping Segmentation](https://porchgroupmedia.com/press-release/v12-porch-company-launches-vistas-lifestyle-shopping-segmentation/) - PGM launches Vistas lifestyle and shopping segmentation, a groundbreaking consumer targeting solution built on in-market behaviors. Learn more. - [[press release] Porch Group Media Ranked by Truthset](https://porchgroupmedia.com/press-release/v12-consumer-data-ranks-highest-performance-across-key-attribute-categories-by-truthset/) - PGM ranked highest among its peers for car ownership and pet ownership by data intelligence company Truthset. - [[press release] 2022 Marketer's Perspective on Mover Marketing Report](https://porchgroupmedia.com/press-release/v12-a-porch-company-unveils-2022-marketers-perspective-mover-marketing-report/) - PGM released the findings of the 2022 Marketer’s Perspective on Mover Marketing , which highlights marketers’ approach to new mover marketing. - [[press release] Porch Group Media Publishes 2022 New Mover Trends Report](https://porchgroupmedia.com/press-release/v12-a-porch-group-company-publishes-2022-new-mover-trends-report/) - PGM publishes 2022 New Mover Trends Report. 90% of new movers are willing to try new brands for goods and services. Learn more. - [[press release] Porch Group Media Partners with Strategus](https://porchgroupmedia.com/press-release/v12-a-porch-group-company-partners-with-strategus-to-expand-media-advertising-solution-through-connected-tv-offering/) - PGM partners with Strategus to expand media advertising solution through Connected TV offering. Learn more. - [[press release] Porch Group Media Promotes Kym Vance](https://porchgroupmedia.com/press-release/v12-a-porch-company-promotes-kym-vance-to-chief-revenue-officer/) - PGM promotes Kym Vance to Chief Revenue Officer, where she will lead the company’s sales revenue strategies. Learn more in the press release. - [Porch Group Media Launches Consumer Insight Data on Snowflake Marketplace](https://porchgroupmedia.com/press-release/porch-group-media-launches-consumer-insight-data-on-snowflake-marketplace/) - Porch Group Media, leveraging the Data Cloud platform from Snowflake, provides comprehensive insights on over 217 million consumers age 18 and above in the U.S. - [Porch Group Media Launches New Research on B2C Marketing Audience Building](https://porchgroupmedia.com/press-release/porch-group-media-launches-new-research-on-b2c-marketing-audience-building/) - PGM, in partnership with Ascend2, fielded a custom online questionnaire to survey over 350 U.S. marketing professionals working for B2C... - [Porch Group Media Achieves Top Ranking for Data Accuracy and Launches Home Factors](https://porchgroupmedia.com/press-release/porch-group-media-achieves-top-ranking-for-data-accuracy-and-launches-home-factors/) - Porch Group Media ranked #1 for "Home Renter" and "Military Status" categories, and #2 for "Car Owner." - [New Report from Porch Group Media Highlights 2025 Customer Acquisition Trends in Home Improvement Industry](https://porchgroupmedia.com/press-release/new-report-from-porch-group-media-highlights-2025-customer-acquisition-trends-in-home-improvement-industry/) - 88% of home improvement marketers say customer acquisition is more difficult than ever. - [PGM Releases Mid-Year Mover Data Benchmarks, Revealing a 2.5-Month Window for High-Intent Marketing](https://porchgroupmedia.com/press-release/pgm-releases-mid-year-mover-data-benchmarks-revealing-a-2-5-month-window-for-high-intent-marketing/) - Porch Group Media (PGM), a leading provider of consumer and property data solutions, today released updated mover journey benchmarks. - [PGM Earns Top Rankings in Truthset's Data Accuracy Report for the Third Consecutive Quarter](https://porchgroupmedia.com/press-release/pgm-earns-top-rankings-in-truthsets-data-accuracy-report-for-the-third-consecutive-quarter/) - Tampa, FL – April, 3, 2025 - PGM (PGM), a a leading provider of audience and marketing solutions, announced that it has ranked highest... - [PGM Solutions Introduces New Electrical Sub-Panel Data to Improve Property Risk Assessment in Home Insurance](https://porchgroupmedia.com/press-release/new-electrical-sub-panel-data-to-improve-property-risk-assessment-in-home-insurance/) - PGM Solutions, a leading provider of property data solutions for the insurance industry, has announced the latest data attribute to its Home Factorsplatform. - [Porch Group Media Increases Consumer Database Size by 50%, for an Industry-Leading Total of 327+ Million Records](https://porchgroupmedia.com/press-release/v12-increases-consumer-database-327-million/) - Additional enhancements were also added including highly predictive CPG audiences based on purchase behavior and in-market shopping audiences. - [[press release] Online Browsing for Home Electronics Increased by 200+%](https://porchgroupmedia.com/press-release/online-browsing-home-electronics/) - PGM reports online browsing for home electronics increased by 200+% in the U.S. Learn more. - [[press release] Online Browsing for Automotive Aftermarket](https://porchgroupmedia.com/press-release/online-browsing-increase-aftermarket/) - PGM reports online browsing for automotive aftermarket products increased by 350% in the U.S. during March. Learn more. - [[press release] Online Browsing for Apparel Increased by 200+%](https://porchgroupmedia.com/press-release/online-browsing-for-apparel-increased-by-200-percent/) - PGM reports online browsing for apparel increased by 200+% and online browsing for footwear increased by 225% in the U.S. - [[press release] Online Browsing for Furniture](https://porchgroupmedia.com/press-release/online-browsing-increase-furniture-march-2020/) - PGM reports online browsing for furniture and home retail products increased by 200+%. Learn more. - [[press release] Online Browsing for Financial Products](https://porchgroupmedia.com/press-release/v12-reports-online-browsing-for-financial-products-services/) - PGM reports online browsing for financial products and services increased by 175+%. Learn more. ## Job Postings - [Business Development Executive](https://porchgroupmedia.com/job-posting/business-development-executive/) ## Landing Pages - [Request a Meeting - Possible 2026](https://porchgroupmedia.com/inbound/request-a-meeting-possible-2026/) - Request an in-person meeting with PGM representatives at Possible 2026 in Miami Beach. - [2026 Data Reality Check Webinar](https://porchgroupmedia.com/inbound/2026-data-reality-check-webinar/) - 2026 Data Reality Check Webinar - [Insights from PGM’s Latest Benchmarks - 2.5 Months to Win High-Intent New Movers](https://porchgroupmedia.com/inbound/insights-from-pgms-latest-benchmarks/) - Webinar: Insights from PGM’s Latest Benchmarks - 2.5 Months to Win High-Intent New Movers - [Webinar: 2026 Data Enrichment Workshop](https://porchgroupmedia.com/inbound/webinar-2026-data-enrichment-workshop/) - Webinar: 2026 Data Enrichment Workshop - [Request More Info - Custom Blended Audience Solutions](https://porchgroupmedia.com/inbound/request-more-info-custom-blended-audience-solutions/) - [Meet Us at RampUp 2025](https://porchgroupmedia.com/inbound/rampup-2025/) - Are you headed to RampUp 2025? Meet with us to explore how our audience-targeting solutions can help you achieve your marketing goals. - [Request a Meeting - RampUp 2026](https://porchgroupmedia.com/inbound/request-a-meeting-rampup-2026/) - Meet PGM Solutions at RampUp 2026 - [Request More Info - People Factors](https://porchgroupmedia.com/inbound/request-more-info-people-factors/) - Explore new audience intelligence from PGM Solutions. Connected data solutions for deeper customer insights - [Request More Info - LiveRamp Audiences](https://porchgroupmedia.com/inbound/request-more-info-liveramp-audiences/) - Access audience solutions from PGM Solutions on LiveRamp. - [2026 Data Health Checklist](https://porchgroupmedia.com/inbound/data-health-checklist/) - 2026 Data Health Checklist - [2026 Data Enrichment Playbook](https://porchgroupmedia.com/inbound/data-enrichment-playbook/) - 2026 Data Enrichment Playbook - [Webinar: 5 High-Intent Audiences Driving Economic Growth](https://porchgroupmedia.com/inbound/webinar-5-high-intent-audiences-driving-economic-growth/) - Webinar: 5 High-Intent Audiences Driving Economic Growth - [The 2026 Data Strategy Outlook](https://porchgroupmedia.com/data-strategy-outlook-report/) - The 2026 Data Strategy Outlook Report shares insights on who’s spending, and why. Access the latest data to inform your 2026 strategy. - [Meet Us at CES 2026](https://porchgroupmedia.com/inbound/meet-us-at-ces-2026/) - Book a Meeting: CES 2026 - [Home Service Brands: Data Strategies Delivering 1047%+ ROI](https://porchgroupmedia.com/inbound/home-service-brands-data-strategies/) - Webinar - Home Service Brands: Data Strategies Delivering 1047%+ ROI - [2026 Data Reality Check](https://porchgroupmedia.com/inbound/webinar-2026-data-reality-check/) - Webinar: 2026 Data Reality Check - [Webinar: The 2026 Car Buyer Playbook](https://porchgroupmedia.com/inbound/webinar-the-2026-car-buyer-playbook/) - The 2026 Car Buyer Playbook: Your customers have changed — has your strategy? If you’re not using your data to anticipate their next move, someone else will. - [The 2026 B2C Marketing Audience Building Report](https://porchgroupmedia.com/inbound/2026-b2c-marketing-audience-building-report/) - 2026 Report - Learn what’s driving successful data strategies and gain valuable insights into how marketers use data to build high-impact audiences in 2026. - [Your Playbook for Building High-Impact Audiences](https://porchgroupmedia.com/inbound/your-playbook-for-building-high-impact-audiences/) - PGM Webinar: Your Playbook for Building High-Impact Audiences - [TY: Webinar - Marketing to Gen Z: Appeal to Partnership](https://porchgroupmedia.com/inbound/ty-webinar-2024-marketing-to-gen-z-appeal-to-partnership/) - [The 2024 B2C Marketing Audience Building Report](https://porchgroupmedia.com/inbound/the-2024-b2c-marketing-audience-building-report/) - Learn how B2C marketers are leveraging data to build high-performing audiences and drive impactful campaign results in 2024. - [New Research: The State of Customer Acquisition in 2025](https://porchgroupmedia.com/inbound/research-report-the-state-of-customer-acquisition/) - Explore the latest insights from PGM and Ascend2 on how home improvement companies leverage data to improve their marketing and acquire new customers in 2025. - [Email Marketing Success Kit](https://porchgroupmedia.com/inbound/email-marketing-success-kit/) - Free Success Kit: The Modern Email Marketer's Guide for Success for 2020 - [Webinar: Direct Mail Strategies to Stay Ahead in 2025](https://porchgroupmedia.com/inbound/webinar-direct-mail-strategies-to-stay-ahead-in-2025/) - Larisa Bedgood, Head of Marketing at PGM, and Jennifer Troyan, Head of Sales at Welcome Wagon, share the latest direct mail trends and strategies for 2025. - [Webinar: Mastering CTV Advertising in 2025](https://porchgroupmedia.com/inbound/webinar-mastering-ctv-advertising-in-2025/) - In this webinar, Matt Collins, Director of Product Marketing at MNTN, shares his tips to build a CTV strategy that drives revenue for your brand in 2025. - [Webinar: Home Improvement Marketing: Data's Impact on Customer Acquisition in 2025](https://porchgroupmedia.com/inbound/webinar-home-improvement-marketing-datas-impact-on-customer-acquisition-in-2025/) - In this webinar, we explore key findings from our new research report on how high-performing home improvement marketers use data to drive marketing performance and acquire new customers in 2025. - [Webinar: Expert Email Deliverability Hacks for 2025](https://porchgroupmedia.com/inbound/webinar-expert-email-deliverability-hacks-for-2025/) - Webinar: Expert Email Deliverability Hacks for 2025 - [Town Hall for Home Brands: Advancements in Targeting for Customer Acquisition](https://porchgroupmedia.com/inbound/town-hall-for-home-brands-advancements-in-targeting-for-customer-acquisition/) - Town Hall: Advancements in Targeting for Home Brands - [[Webinar] Build Winning B2C Audiences with Data: Insights from the 2024 Report](https://porchgroupmedia.com/inbound/webinar-build-winning-b2c-audiences-with-data-insights-from-the-2024-report/) - Join this webinar for a deep dive into our new research insights on how B2C marketers are improving their audience targeting strategies in 2024 with data. - [Building Your 2025 Marketing Playbook](https://porchgroupmedia.com/inbound/building-your-2025-marketing-playbook/) - Webinar: Building Your 2025 Marketing Playbook - [Automotive Marketing Success Kit](https://porchgroupmedia.com/inbound/automotive-marketing-success-kit/) - Download PGM's Automotive Marketing Success Kit - full of blogs, articles, videos and webinars to help your dealership thrive in today's new economic landscape. - [Webinar: Intent-Based Targeting in 2025](https://porchgroupmedia.com/inbound/webinar-intent-based-targeting-in-2025/) - Accessing quality data and strategically leveraging it is essential for the effectiveness of intent-based targeting. Join our webinar to learn more. - [Webinar - The Power of Homeowner & Property Insights for Marketers](https://porchgroupmedia.com/inbound/webinar-the-power-of-homeowner-property-insights-for-marketers/) - What if you could identify homes that are due for a roof replacement? Or reach homeowners who need new windows? With Home Factors, now you can. - [Webinar - Exclusive Property Data: Shaping the Future of Insurance](https://porchgroupmedia.com/inbound/webinar-exclusive-property-data-shaping-the-future-of-insurance/) - Learn how property data can provide valuable insights to help home insurance companies better assess risk, manage costs, and offer more coverage options. - [Data Boot Camp: Whip Your Data Into Shape](https://porchgroupmedia.com/inbound/data-bootcamp-whip-your-data-into-shape/) - Join us for a comprehensive Data Boot Camp designed to help you optimize your database and achieve maximum campaign performance. - [[Webinar] On the Move: Understanding Migration Trends and Implications for Marketers](https://porchgroupmedia.com/inbound/webinar-on-the-move-understanding-migration-trends-and-implications-for-marketers/) - Join us for a deep dive into the latest moving & migration trends and their impact on marketers, featuring insights from North American Van Lines. - [On-Demand Webinar: 2024 Marketing to Gen Z: Appeal to Partnership](https://porchgroupmedia.com/inbound/webinar-2024-marketing-to-gen-z-appeal-to-partnership/) - Soon Gen Z will become the largest audience of shoppers and purchasers.Learn how to set up your 2024 marketing campaigns to more effectively engage gen Z. - [TY-Email Excellence: Five Insider Hacks for Maximum Impact](https://porchgroupmedia.com/inbound/ty-webinar-email-excellence-5-insider-hacks-for-maximum-impact/) - [Request More Info - Home Factors](https://porchgroupmedia.com/inbound/request-more-info-home-factors/) - [Customer Profile Analysis](https://porchgroupmedia.com/inbound/customer-profile-analysis/) - Get your customer profile analysis to uncover valuable insights on the demographic, psychographic, and behavioral attributes of your customers. - [Request More Info](https://porchgroupmedia.com/inbound/request-more-info/) - [Request More Info - Audience Targeting](https://porchgroupmedia.com/inbound/request-more-info-cookieless-audiences/) - [On-Demand Webinar: Kickstart Your Email Marketing in 2023](https://porchgroupmedia.com/inbound/webinar-kickstart-your-email-marketing-in-2023/) - [[On-Demand Webinar] 2022 New Mover Trends by Harris Poll: Marketing to Today's Mover](https://porchgroupmedia.com/inbound/2022-new-mover-trends-marketing-to-todays-new-mover/) - [[On-Demand] Coffee Break Discussion: The Growth of Retail Media Networks & CTV](https://porchgroupmedia.com/inbound/coffee-break-discussion-the-growth-of-retail-media-networks-ctv/) - [[On-Demand Webinar] Position Your Business For The Future: The Rise of CTV](https://porchgroupmedia.com/inbound/webinar-position-your-business-for-the-future-the-rise-of-ctv/) - [[On-Demand Webinar] Deep Dive into the Busy Household: How to Use Insights to Drive Conversions](https://porchgroupmedia.com/inbound/webinar-deep-dive-into-the-busy-household-how-to-use-insights-to-drive-conversions/) - [[On Demand Webinar] Leverage Purchase Signals for Improved ROI - with Rich Smith, CMO of Home Loans at PenFed Credit Union](https://porchgroupmedia.com/inbound/webinar-coffee-break-rich-smith-cmo-penfed-credit-union/) - [[On-Demand Webinar] The Impact of Apple Privacy Changes on Digital Marketing](https://porchgroupmedia.com/inbound/webinar-the-impact-of-apple-privacy-changes-on-digital-marketing/) - [[Webinar] AI in Marketing: Tips & Tricks to Optimize Your Workflow with Copilot, ChatGPT, and Gemini](https://porchgroupmedia.com/inbound/webinar-ai-in-marketing-tips-tricks-to-optimize-your-workflow-with-copilot-chatgpt-and-gemini/) - Alberto Sepulveda, AI enthusiast and BDR at PGM will share his insights on using AI to streamline your marketing and sales processes. - [[On-Demand Webinar] AI in Marketing: How to Simplify Your Video Marketing Strategy](https://porchgroupmedia.com/inbound/webinar-ai-in-marketing-how-to-simplify-your-video-marketing-strategy/) - In this webinar, learn how to use AI to simplify the video editing process for your video marketing campaigns. - [[On-Demand Webinar] AI in Marketing: Visla Video Creation + 5 AI Marketing Tools to Boost Your Efficiency](https://porchgroupmedia.com/inbound/webinar-ai-in-marketing-visla-video-creation-ai-marketing-tools-to-boost-your-efficiency/) - In this webinar, the PGM team will share AI tools and best practices they are leveraging to improve their efficiency and drive meaningful campaign results. - [[Webinar] Secrets to Success: Leading with Customer-Centric Marketing](https://porchgroupmedia.com/inbound/webinar-secrets-to-success-leading-with-customer-centric-marketing/) - Sherehan Ross, a 3x Global CMO, joins us to share how she has created robust marketing strategies from the ground up for brands across the globe. - [[On-Demand Webinar] The Power of Property Data: Innovation in the Insurance Industry](https://porchgroupmedia.com/inbound/live-discussion-the-power-of-property-data-innovation-in-the-insurance-industry/) - The P&C insurance market is encountering challenges due to rising claims costs and evolving customer expectations. Join us to learn how property data... - [[On-Demand Webinar] 2024 SEO: Tips on Navigating the Changing Landscape](https://porchgroupmedia.com/inbound/webinar-2024-seo-tips-on-navigating-the-changing-landscape/) - In this webinar, we will provide invaluable insights and actionable tips to help you drive organic traffic, improve your rankings, and achieve your SEO goals. - [[Webinar] Breaking Up with Cookies: What's Next?](https://porchgroupmedia.com/inbound/webinar-breaking-up-with-cookies-whats-next/) - In this webinar, we provide guidance and recommendations on how to adapt to the new privacy landscape and make a seamless transition to cookieless marketing. - [[On-Demand Webinar] 5 Strategies to Maximize Your Marketing Impact in 2024](https://porchgroupmedia.com/inbound/webinar-5-strategies-to-maximize-your-marketing-impact-in-2024/) - Cookie deprecation and budget constraints are challenging marketers to up their game in 2024. Join this webinar to learn about strategies to adapt to these changes and maximize your marketing impact. - [[On-Demand Webinar] The Future of Direct Mail: Strategies to Stay Ahead in 2024](https://porchgroupmedia.com/inbound/webinar-the-future-of-direct-mail-strategies-to-stay-ahead-in-2024/) - This webinar delves into the innovative ways in which direct mail can enhance your marketing campaigns, providing valuable insights and actionable takeaways. - [[Webinar] Email Re-Engagement: Best Practices for Success](https://porchgroupmedia.com/inbound/webinar-email-re-engagement-best-practices-for-success/) - Learn how to re-capture customer interest and drive meaningful conversions with email re-engagement campaigns. - [[Webinar] Maximize Your ROI: 5 Audience Segments to Target in 2024](https://porchgroupmedia.com/inbound/webinar-maximize-your-roi-5-audience-segments-to-target-in-2024/) - Audience segmentation is the golden ticket to campaign success. Join our webinar to explore five key audience segments for your 2024 campaigns. - [On Demand Webinar: Secrets of New Mover Marketing + Property Insights](https://porchgroupmedia.com/inbound/webinar-secrets-of-new-mover-marketing-property-insights/) - In this webinar, we will uncover the secrets to harnessing new mover marketing and property insights to acquire new customers. - [On Demand Webinar: Furniture Retailers: 5 Strategies Your Competitor Doesn't Want You to Know About](https://porchgroupmedia.com/inbound/webinar-furniture-retailers-5-strategies-your-competitor-doesnt-want-you-to-know-about/) - [Webinar] Furniture Retailers: 5 Strategies Your Competitor Doesn't Want You to Know About - [On Demand Webinar: Email Excellence: Five Insider Hacks for Maximum Impact](https://porchgroupmedia.com/inbound/webinar-email-excellence-5-insider-hacks-for-maximum-impact/) - In this webinar, Luci Rainey, host of Movers and Shakers, and Jay Schwedelson, Founder of SubjectLine.com cover email marketing best practices and share tips... - [[On-Demand Webinar] Data Fitness: Keeping Your Data in Shape and Your Insights Fresh](https://porchgroupmedia.com/inbound/webinar-data-fitness-keeping-your-data-in-shape-and-your-insights-fresh/) - In this webinar, PGM will explore tactics and strategies to whip your data into shape and sustain its agility and relevance over time. - [On-Demand Webinar: Social Media Advertising - What's In Store for 2024](https://porchgroupmedia.com/inbound/webinar-social-media-advertising-whats-in-store-for-2024/) - The social media landscape is ever-evolving. Learn what trends to watch for in 2024 so you can develop effective strategies and generate ROAS. - [On-Demand Webinar: 5 Ways to Maximize a Shrinking Media Budget](https://porchgroupmedia.com/inbound/webinar-5-ways-to-maximize-a-shrinking-media-budget/) - With Q4 approaching and media budgets getting trimmed, join us to learn about 5 ways to maximize a shrinking media budget. - [On-Demand Webinar: Media Trends You Need to Know to Kickstart 2024](https://porchgroupmedia.com/inbound/webinar-media-trends-you-need-to-know-to-kickstart-2024/) - Webinar: Media Trends You Need to Know to Kickstart 2024 - [On-Demand Webinar: 5 Reasons Why 1st Party Data is Your New Best Friend](https://porchgroupmedia.com/inbound/webinar-5-reasons-why-1st-party-data-is-your-new-best-friend/) - In this webinar, learn about the importance of leveraging your first-party data and how you can adapt your marketing for a cookieless future. - [On-Demand Webinar: Supercharge Your Holiday Campaigns (& Ring in Revenue)](https://porchgroupmedia.com/inbound/webinar-supercharge-your-holiday-campaigns/) - Learn how to supercharge your holiday marketing campaigns to drive revenue and make the most of your marketing dollars. - [On-Demand Webinar: 4 Advantages & Methods of Focusing on Customer Retention](https://porchgroupmedia.com/inbound/webinar-4-advantages-methods-of-focusing-on-customer-retention/) - In this webinar, Rick Lang, current Head of Global Sales at Afiniti, an AI company, will share his retention areas of focus that create "the little hinges that swing a big door." - [Webinar: The Slow Death of the Cookie (and what to do instead)](https://porchgroupmedia.com/inbound/webinar-the-slow-death-of-the-cookie-and-what-to-do-instead/) - In this webinar, we will break down the cookie landscape and discuss what is happening and what you need to know to keep your advertising strategies strong. - [On Demand Webinar: Five Steps to Revive Your Social Media Strategy](https://porchgroupmedia.com/inbound/webinar-five-steps-to-revive-your-social-media-strategy/) - In this webinar, you’ll learn how to understand your audience, how they use social media, align the right platforms, and create and measure a test environment . - [On-Demand Webinar: The Evolution of CTV in the New Media Landscape](https://porchgroupmedia.com/inbound/webinar-the-evolution-of-ctv-in-the-new-media-landscape/) - [[On-Demand Webinar] 5 Ways to Create Targeted Marketing Audiences to Drive Results](https://porchgroupmedia.com/inbound/webinar-5-ways-to-create-targeted-marketing-audiences-to-drive-results/) - [2023 Holiday Marketing Strategy Guide](https://porchgroupmedia.com/inbound/holiday-marketing-strategy-guide/) - Holiday Marketing Strategy Guide for 2023 - [[eBook] Omnichannel Marketing Strategy Guide](https://porchgroupmedia.com/inbound/omnichannel-marketing-strategy-guide/) - Free eBook: Omnichannel Marketing Strategy Guide - [Marketing Sheet Library](https://porchgroupmedia.com/inbound/marketing-sheet-library/) - Fill out your information to gain access to our marketing sheet library - [Mover Marketing Success Kit](https://porchgroupmedia.com/inbound/2020-mover-marketing-success-kit/) - Free Success Kit: The Modern Marketer's Guide to New Mover Marketing - [[eBook] 1st Party Data is Marketing Gold: Benefits & Best Practices](https://porchgroupmedia.com/inbound/ebook-1st-party-data-is-marketing-gold-benefits-best-practices/) - Explore the value of 1st party data and learn how to leverage these insights to find your marketing gold and power campaign success. - [[Webinar] AI, Marketing, & the Future of Automotive: How Your Marketing Should Evolve to Drive More Sales](https://porchgroupmedia.com/inbound/webinar-ai-marketing-the-future-of-automotive-how-your-marketing-should-evolve-to-drive-more-sales/) - In this webinar, we will explore how AI can help evolve your automotive marketing so you reach car shoppers and drive more sales. - [Webinar: The Rise of Retail Media Networks: What You Need to Know](https://porchgroupmedia.com/inbound/webinar-the-rise-of-retail-media-networks-what-you-need-to-know/) - [Find Us on the Snowflake Marketplace](https://porchgroupmedia.com/inbound/snowflake-request-more-info/) - [On-Demand Webinar: Contextual Advertising Strategies to Pump up the 2nd Half of the Year](https://porchgroupmedia.com/inbound/webinar-contextual-advertising-strategies-to-pump-up-2nd-half-of-year/) - Contextual advertising is making a comeback. In this webinar, learn how to adapt to a cookieless word by leveraging contextual advertising strategies. - [Cookie-Free Ad Solutions](https://porchgroupmedia.com/inbound/cookie-free-ad-solutions/) - [2021 Omnichannel Marketing Success Kit](https://porchgroupmedia.com/inbound/2020-omnichannel-marketing-success-kit/) - Free Success Kit: The Modern Omnichannel Marketer's Guide for Success - [[On-Demand Webinar] Direct Mail: Old School Is New School](https://porchgroupmedia.com/inbound/webinar-direct-mail-old-school-is-new-school/) - [2023 ANA Data, Analytics, & Measurment Conference](https://porchgroupmedia.com/inbound/2023-ana-data-analytics-measurment-conference/) - [WP - Automotive Marketing eBook](https://porchgroupmedia.com/inbound/automotive-marketing-ebook/) - Free eBook: Discover ways automotive brands and dealerships are adapting to rising consumer demands for seamless omnichannel experiences and personalized communications - [Test Pre Record Webinar](https://porchgroupmedia.com/inbound/test-pre-record-webinar/) - In this webinar, people-based solutions provider, PGM, will explore data solutions and customer journey mapping to help you acquire, grow and retain customers. - [Be in the Know](https://porchgroupmedia.com/inbound/marketing-communications/) - [Connected TV Advertising Solutions](https://porchgroupmedia.com/inbound/ctv-advertising-solutions/) - Connected TV Advertising Solutions - [Meet Us at the 2023 ANA Brand Masters Conference](https://porchgroupmedia.com/inbound/ana-brand-masters-conference/) - [Get My List Customer List Cleaned Today](https://porchgroupmedia.com/inbound/data-hygiene-services/) - [Automotive Marketing Success Kit](https://porchgroupmedia.com/inbound/2020-automotive-marketing-success-kit/) - Free Success Kit: The Modern Automotive Marketer's Complete Guide - [[On-Demand Webinar] Dealership Marketing Trends: Targeting Today’s Car Shoppers](https://porchgroupmedia.com/inbound/webinar-dealership-marketing-trends-targeting-todays-car-shoppers/) - [[On-Demand Webinar] TBC Chief Digital Officer Kicks the Tires on Digital Transformation](https://porchgroupmedia.com/inbound/webinar-tbc-chief-digital-officer-kicks-the-tires-on-digital-transformation/) - In this webinar, hear how TBC's Chief Digital and Technology Officer is driving innovation to meet the needs of today's digital first consumers. - [MoverTech Solutions Overview](https://porchgroupmedia.com/inbound/movertech-solutions-overview/) - Download the Free Mover Marketing Solutions Overview - [Financial Services Mover Marketing Success Kit](https://porchgroupmedia.com/inbound/success-kit-financial-services-mover-marketing/) - Access some of our most informative resources discussing how new movers engage with mortgage providers, banks, and other financial brands during the move. - [Webinar: How to Navigate the Social Media Storm](https://porchgroupmedia.com/inbound/webinar-how-to-navigate-the-social-media-storm/) - [Request More Info -- Mover](https://porchgroupmedia.com/inbound/request-more-info-movertech/) - [Request More Info - Premier Partner Program](https://porchgroupmedia.com/inbound/request-more-info-premier-partner-program/) - [Webinar - [Clone Me] Insert Title](https://porchgroupmedia.com/inbound/webinar-template/) - In this webinar, people-based solutions provider, PGM, will explore data solutions and customer journey mapping to help you acquire, grow and retain customers. - [On-Demand Webinar - MoverTech Launch](https://porchgroupmedia.com/inbound/webinar-movertech-launch/) - In this webinar, people-based solutions provider, PGM, will explore data solutions and customer journey mapping to help you acquire, grow and retain customers. - [2021 Customer Experience Marketing Success Kit](https://porchgroupmedia.com/inbound/2020-customer-experience-marketing-success-kit/) - Free Success Kit: The Modern Marketer's Guide to Boosting Your Customer Experiences for 2020 - [Email Marketing Best Practices Solutions Guide 2021](https://porchgroupmedia.com/inbound/email-marketing-best-practices-2021/) - PGM’s Email Marketing Best Practices Guidelines outlines standard best practices to help you enhance email communications. - [Demise of the Cookie Success Kit](https://porchgroupmedia.com/inbound/demise-cookie-success-kit/) - Download PGM's success kit - full of blogs, articles, webinars and resources to help you find new alternatives to third-party cookie advertising. - [Customer Data Platforms Success Kit](https://porchgroupmedia.com/inbound/customer-data-platforms-success-kit/) - Download PGM's success kit - full of blogs, articles, webinars and resources to help you boost your success with a Customer Data Platform. - [Email Marketing & Strategies Success Kit](https://porchgroupmedia.com/inbound/success-kit-email-marketing-strategies/) - Download PGM's success kit - full of blogs, articles, webinars and resources to help you learn best practices to boost your email marketing success. - [Success Kit - Marketing in Today’s New Normal](https://porchgroupmedia.com/inbound/success-kit-marketing-todays-new-normal/) - Download this success kit - blogs, articles, videos and webinars to help you navigate today’s new economic landscape so your business can thrive. - [WP - Omnichannel Consumers Marketing eBook](https://porchgroupmedia.com/inbound/omnichannel-marketing-ebook/) - Free eBook: Discover ways brands are adapting to rising consumer demands for seamless omnichannel experiences and personalized communications - [WP - Email Marketing Best Practices](https://porchgroupmedia.com/inbound/email-marketing-best-practices-guide/) - Free Solutions Guide: Email Marketing Best Practices - [WP - Data-Driven Customer Experiences](https://porchgroupmedia.com/inbound/data-driven-customer-experiences-guide/) - Free Solutions Guide: Data-Driven Customer Experiences - [WP - Retail Reactivation Guide](https://porchgroupmedia.com/inbound/email-retail-reactivation-guide/) - Free Solutions Guide: Retail Reactivation - How to Identify, Reengage, and Reactivate Lapsed Customers - [WP - PGM Signals Retail](https://porchgroupmedia.com/inbound/retail-purchase-intent-guide/) - How to Reach Retail Shoppers When They’re Making a Buying Decision - [WP - PGM Signals Auto](https://porchgroupmedia.com/inbound/automotive-purchase-intent-guide/) - Free Solutions Guide: Automotive Mobile Marketing - How to Acquire In-Market Car Shoppers - [Request a demo](https://porchgroupmedia.com/inbound/request-demo/) - [WP - Data-Driven Insurance Guide](https://porchgroupmedia.com/inbound/insurance-marketing-data-guide/) - Free Solutions Guide: Data-Driven Insurance Marketing - [Request a Demo](https://porchgroupmedia.com/inbound/request-a-demo/) ## Case Studies - [Regional Furniture Retailer](https://porchgroupmedia.com/case-study/regional-furniture-retailer/) - “Our mover marketing program is like printing money.” ~Chief Marketing Officer, Furniture Retailer. - [National Home Improvement Retailer](https://porchgroupmedia.com/case-study/home-improvement-retailer/) - See how a home improvement retailer identified premovers 1 month earlier compared to other vendors. - [Home Retailer: Data Append](https://porchgroupmedia.com/case-study/data-append-home-retail-store/) - See how a home retailer gained a 43% lift in marketable emails. - [Home Services: Connected TV](https://porchgroupmedia.com/case-study/home-services-ctv/) - See how our full funnel CTV campaigns increased web visits by 984%. - [National Apparel Retailer: Email Append](https://porchgroupmedia.com/case-study/email-append-national-apparel-retailer/) - See how a national apparel retailer gained a 22.3% lift in marketable emails. - [High-End Furniture Retailer](https://porchgroupmedia.com/case-study/porch-group-media-network-managed-services-high-end-furniture-retailer/) - Learn how PGM helped this furniture retailer attribute over $1.5MM in sales in one month. - [Regional Grocery Chain: Email Append](https://porchgroupmedia.com/case-study/email-append-regional-grocery-chain/) - See how a regional grocery store’s new emails outperformed existing emails by 1.6 times based upon 30-day revenue. - [Automotive: New England Dealership](https://porchgroupmedia.com/case-study/automotive-new-england-dealership/) - PGM's data hygiene services helped a dealership group in New England find more in-market shoppers and boost sales. - [Automotive: Dealership](https://porchgroupmedia.com/case-study/automotive-dealership/) - See how PGM helped an automotive dealership identify and acquire hundreds of new customers. - [Automotive: Regional Tire Retailer](https://porchgroupmedia.com/case-study/regional-tire-retailer/) - Our client achieved 3.3x ROI using one of our tried and true monthly offers through our easy to use self-service portal. - [Regional Bank: Customer Acquisition](https://porchgroupmedia.com/case-study/regional-bank/) - Learn how a regional bank gained a record number of new high yield saving accounts and wrote a record number of mortgages. - [Security Company: Frontpoint](https://porchgroupmedia.com/case-study/frontpoint-security/) - Learn how PGM's MoverMatch helped Frontpoint Security retain customers who had been inclined to cancel services during a move. - [HVAC Contractor: Email Append](https://porchgroupmedia.com/case-study/hvac-contractor-email-append/) - Learn how PGM's email append services helped a HVAC contractor acquire more customers and increase campaign ROI. - [National Home & Hardware Retailer: Home Factors](https://porchgroupmedia.com/case-study/national-hardware-retailer-home-factors/) - Learn how Home Factors from PGM helped a national home and hardware retailer improve their direct mail and email response rates. - [Home Factors Drives 1047% ROI for Regional Home Improvement Brand](https://porchgroupmedia.com/case-study/home-factors-drives-1047-roi-for-regional-home-improvement-brand/) - Learn how Home Factors drove 1047% ROI for regional home brand. What sets Home Factors apart is its unique property data on both interior and exterior home conditions. ## Podcasts - [Quirky or Catastrophe?: 8 Unique Homes & Their Risky Data](https://porchgroupmedia.com/podcast/quirky-or-catastrophe-8-unique-homes-their-risky-data/) - Quirky or catastrophe? Find out on this episode of Data Dialogues! In this episode, we explore some of the world's most unique and eccentric homes and discuss the potential insurance risks these houses present. Tune in for fascinating facts about each property on homes like the Winchester Mystery House, the Window House in Spain, the - [Property Data Myths: Fiction vs. Fact](https://porchgroupmedia.com/podcast/property-data-myths-fiction-vs-fact/) - Host Larisa Bedgood sits down with Michelle Taves, VP & Group GM at PGM, to bust myths and reveal surprising facts about everything from metal roofs in thunderstorms to the real cost of those elaborate holiday light displays. ## Landing Pages EXT - [The Big Data Reset: Why 2026 Demands a Humanized Audience Strategy](https://porchgroupmedia.com/inbound-lpx/people-not-profiles-the-big-data-reset/) - Marketers are overloaded with data but starved for context. Bridge the gap between fragmented data and capture the real-life moments that define your audience. ## Categories - [Uncategorized](https://porchgroupmedia.com/blog/category/uncategorized/) - [Blog](https://porchgroupmedia.com/blog/category/blog/) - [Automotive](https://porchgroupmedia.com/blog/category/automotive/) - [General](https://porchgroupmedia.com/blog/category/general/) - [Retail](https://porchgroupmedia.com/blog/category/retail/) - [Email](https://porchgroupmedia.com/blog/category/email/) - [Furniture](https://porchgroupmedia.com/blog/category/furniture/) - [Aftermarket](https://porchgroupmedia.com/blog/category/aftermarket/) - [Customer Data Platform](https://porchgroupmedia.com/blog/category/customer-data-platform/) - [Fitness](https://porchgroupmedia.com/blog/category/fitness/) - [Mover Marketing](https://porchgroupmedia.com/blog/category/mover-marketing/) - [MoverTech](https://porchgroupmedia.com/blog/category/movertech/) - [Movers & Shakers](https://porchgroupmedia.com/blog/category/movers-shakers/) - [Homeowner Marketing](https://porchgroupmedia.com/blog/category/homeowner-marketing/) - [CTV](https://porchgroupmedia.com/blog/category/ctv/) - [Velocity](https://porchgroupmedia.com/blog/category/velocity/) - [Direct Mail](https://porchgroupmedia.com/blog/category/direct-mail/) - [Automotive Marketing](https://porchgroupmedia.com/blog/category/automotive-marketing/) - [Podcast](https://porchgroupmedia.com/blog/category/podcast/) - [Media Network](https://porchgroupmedia.com/blog/category/media-network/) - [Social Media](https://porchgroupmedia.com/blog/category/social-media/) - [Cookie Deprecation](https://porchgroupmedia.com/blog/category/cookie-deprecation/) - [In the Community](https://porchgroupmedia.com/blog/category/in-the-community/) - [Data Management](https://porchgroupmedia.com/blog/category/data-management/) ## Tags - [New Mover Email List](https://porchgroupmedia.com/blog/tag/new-mover-email-list/) - [New Mover Marketing](https://porchgroupmedia.com/blog/tag/new-mover-marketing/) - [New Mover Prospect List](https://porchgroupmedia.com/blog/tag/new-mover-prospect-list/) - [New Mover Data](https://porchgroupmedia.com/blog/tag/new-mover-data/) - [Millennial marketing](https://porchgroupmedia.com/blog/tag/millennial-marketing/) - [Social Media Marketing](https://porchgroupmedia.com/blog/tag/social-media-marketing/) - [Millennial Marketing Data](https://porchgroupmedia.com/blog/tag/millennial-marketing-data/) - [email marketing](https://porchgroupmedia.com/blog/tag/email-marketing/) - [Mobile Marketing](https://porchgroupmedia.com/blog/tag/mobile-marketing/) - [Omnichannel Marketing](https://porchgroupmedia.com/blog/tag/omnichannel-marketing/) - [digital marketing](https://porchgroupmedia.com/blog/tag/digital-marketing/) - [Dealership Millennial Marketing](https://porchgroupmedia.com/blog/tag/dealership-millennial-marketing/) - [Automotive Millennials](https://porchgroupmedia.com/blog/tag/automotive-millennials/) - [Direct Mail Marketing](https://porchgroupmedia.com/blog/tag/direct-mail-marketing/) - [Retail Marketing](https://porchgroupmedia.com/blog/tag/retail-marketing/) - [email marketing data](https://porchgroupmedia.com/blog/tag/email-marketing-data/) - [data quality](https://porchgroupmedia.com/blog/tag/data-quality/) - [Data-Driven Marketing](https://porchgroupmedia.com/blog/tag/data-driven-marketing/) - [social media](https://porchgroupmedia.com/blog/tag/social-media/) - [consumer marketing data](https://porchgroupmedia.com/blog/tag/consumer-marketing-data/) - [automotive email lists](https://porchgroupmedia.com/blog/tag/automotive-email-lists/) - [ecommerce marketing](https://porchgroupmedia.com/blog/tag/ecommerce-marketing/) - [consumer email provider](https://porchgroupmedia.com/blog/tag/consumer-email-provider/) - [consumer prospect list](https://porchgroupmedia.com/blog/tag/consumer-prospect-list/) - [Marketing Strategy](https://porchgroupmedia.com/blog/tag/marketing-strategy/) - [Data Integration](https://porchgroupmedia.com/blog/tag/data-integration/) - [consumer data provider](https://porchgroupmedia.com/blog/tag/consumer-data-provider/) - [dealership mobile marketing](https://porchgroupmedia.com/blog/tag/dealership-mobile-marketing/) - [Automotive Mobile Marketing](https://porchgroupmedia.com/blog/tag/automotive-mobile-marketing/) - [Automotive marketing data](https://porchgroupmedia.com/blog/tag/automotive-marketing-data/) - [Mobile Retail Marketing](https://porchgroupmedia.com/blog/tag/mobile-retail-marketing/) - [customer experience](https://porchgroupmedia.com/blog/tag/customer-experience/) - [Retail Marketing Data](https://porchgroupmedia.com/blog/tag/retail-marketing-data/) - [Consumer Mobile Data](https://porchgroupmedia.com/blog/tag/consumer-mobile-data/) - [Mobile Customer Experience](https://porchgroupmedia.com/blog/tag/mobile-customer-experience/) - [New Mover Data List](https://porchgroupmedia.com/blog/tag/new-mover-data-list/) - [New Mover Mailing Lists](https://porchgroupmedia.com/blog/tag/new-mover-mailing-lists/) - [dealership customer experience](https://porchgroupmedia.com/blog/tag/dealership-customer-experience/) - [email list](https://porchgroupmedia.com/blog/tag/email-list/) - [Email Append](https://porchgroupmedia.com/blog/tag/email-append/) - [email data provider](https://porchgroupmedia.com/blog/tag/email-data-provider/) - [Phone Append Data](https://porchgroupmedia.com/blog/tag/phone-append-data/) - [Phone Marketing List](https://porchgroupmedia.com/blog/tag/phone-marketing-list/) - [Dealership Leads for Purchase](https://porchgroupmedia.com/blog/tag/dealership-leads-for-purchase/) - [VIN Marketing Data Provider](https://porchgroupmedia.com/blog/tag/vin-marketing-data-provider/) - [Automotive Leads](https://porchgroupmedia.com/blog/tag/automotive-leads/) - [VIN Data Vendor](https://porchgroupmedia.com/blog/tag/vin-data-vendor/) - [Data-Driven Personalization](https://porchgroupmedia.com/blog/tag/data-driven-personalization/) - [Influencer Marketing](https://porchgroupmedia.com/blog/tag/influencer-marketing/) - [Dealership Digital Marketing](https://porchgroupmedia.com/blog/tag/dealership-digital-marketing/) - [Dealership Email Marketing](https://porchgroupmedia.com/blog/tag/dealership-email-marketing/) - [Dealership Email Leads](https://porchgroupmedia.com/blog/tag/dealership-email-leads/) - [Automotive Conquest Email](https://porchgroupmedia.com/blog/tag/automotive-conquest-email/) - [Email Marketing for Dealerships](https://porchgroupmedia.com/blog/tag/email-marketing-for-dealerships/) - [Omnichannel Retail](https://porchgroupmedia.com/blog/tag/omnichannel-retail/) - [retail marketing strategy](https://porchgroupmedia.com/blog/tag/retail-marketing-strategy/) - [email list provider](https://porchgroupmedia.com/blog/tag/email-list-provider/) - [Customer Loyalty Marketing](https://porchgroupmedia.com/blog/tag/customer-loyalty-marketing/) - [Mobile Email](https://porchgroupmedia.com/blog/tag/mobile-email/) - [Mobile Advertising](https://porchgroupmedia.com/blog/tag/mobile-advertising/) - [Millennial Car Buying](https://porchgroupmedia.com/blog/tag/millennial-car-buying/) - [dealership marketing](https://porchgroupmedia.com/blog/tag/dealership-marketing/) - [email marketing solution](https://porchgroupmedia.com/blog/tag/email-marketing-solution/) - [Marketing Automation Solution](https://porchgroupmedia.com/blog/tag/marketing-automation-solution/) - [consumer data](https://porchgroupmedia.com/blog/tag/consumer-data/) - [multi-channel marketing](https://porchgroupmedia.com/blog/tag/multi-channel-marketing/) - [customer journey](https://porchgroupmedia.com/blog/tag/customer-journey/) - [Email Append Service](https://porchgroupmedia.com/blog/tag/email-append-service/) - [Consumer Email List](https://porchgroupmedia.com/blog/tag/consumer-email-list/) - [customer experience marketing](https://porchgroupmedia.com/blog/tag/customer-experience-marketing/) - [Online Customer Experience](https://porchgroupmedia.com/blog/tag/online-customer-experience/) - [Customer Journey Marketing](https://porchgroupmedia.com/blog/tag/customer-journey-marketing/) - [VIN Data Solution](https://porchgroupmedia.com/blog/tag/vin-data-solution/) - [Auto Consumer Marketing Lists](https://porchgroupmedia.com/blog/tag/auto-consumer-marketing-lists/) - [Marketing Data Strategy](https://porchgroupmedia.com/blog/tag/marketing-data-strategy/) - [marketing data quality](https://porchgroupmedia.com/blog/tag/marketing-data-quality/) - [geolocation marketing](https://porchgroupmedia.com/blog/tag/geolocation-marketing/) - [Dealership Email Strategy](https://porchgroupmedia.com/blog/tag/dealership-email-strategy/) - [Personalized Customer Experience](https://porchgroupmedia.com/blog/tag/personalized-customer-experience/) - [Consumer Marketing](https://porchgroupmedia.com/blog/tag/consumer-marketing/) - [Connected Car Trends](https://porchgroupmedia.com/blog/tag/connected-car-trends/) - [Automotive Industry Trends 2016](https://porchgroupmedia.com/blog/tag/automotive-industry-trends-2016/) - [Dealership Customer Acquisition](https://porchgroupmedia.com/blog/tag/dealership-customer-acquisition/) - [Digital Retail Marketing](https://porchgroupmedia.com/blog/tag/digital-retail-marketing/) - [Automotive Marketing](https://porchgroupmedia.com/blog/tag/automotive-marketing/) - [Social Media Retail](https://porchgroupmedia.com/blog/tag/social-media-retail/) - [customer personalization](https://porchgroupmedia.com/blog/tag/customer-personalization/) - [email marketing data provider](https://porchgroupmedia.com/blog/tag/email-marketing-data-provider/) - [Automotive digital marketing](https://porchgroupmedia.com/blog/tag/automotive-digital-marketing/) - [Automotive VIN Data](https://porchgroupmedia.com/blog/tag/automotive-vin-data/) - [Automotive Aftermarket](https://porchgroupmedia.com/blog/tag/automotive-aftermarket/) - [Automotive Online Shopping](https://porchgroupmedia.com/blog/tag/automotive-online-shopping/) - [dealership marketing data](https://porchgroupmedia.com/blog/tag/dealership-marketing-data/) - [Millennial Retail Marketing](https://porchgroupmedia.com/blog/tag/millennial-retail-marketing/) - [Millennial Retail Data](https://porchgroupmedia.com/blog/tag/millennial-retail-data/) - [Automotive Consumer Marketing](https://porchgroupmedia.com/blog/tag/automotive-consumer-marketing/) - [Email Marketing for Car Dealerships](https://porchgroupmedia.com/blog/tag/email-marketing-for-car-dealerships/) - [Automotive Email Marketing Provider](https://porchgroupmedia.com/blog/tag/automotive-email-marketing-provider/) - [Multi-Channel Car Shopper](https://porchgroupmedia.com/blog/tag/multi-channel-car-shopper/) - [Multi Channel New Movers](https://porchgroupmedia.com/blog/tag/multi-channel-new-movers/) - [New Mover Marketing Data](https://porchgroupmedia.com/blog/tag/new-mover-marketing-data/) - [Automotive marketing strategies](https://porchgroupmedia.com/blog/tag/automotive-marketing-strategies/) - [dealership marketing phone](https://porchgroupmedia.com/blog/tag/dealership-marketing-phone/) - [phone marketing for dealership](https://porchgroupmedia.com/blog/tag/phone-marketing-for-dealership/) - [retail generation z marketing](https://porchgroupmedia.com/blog/tag/retail-generation-z-marketing/) - [Automotive Online Marketing Strategies](https://porchgroupmedia.com/blog/tag/automotive-online-marketing-strategies/) - [Car Dealer Marketing Online](https://porchgroupmedia.com/blog/tag/car-dealer-marketing-online/) - [auto direct mail](https://porchgroupmedia.com/blog/tag/auto-direct-mail/) - [automotive direct mail](https://porchgroupmedia.com/blog/tag/automotive-direct-mail/) - [direct mail automotive campaigns](https://porchgroupmedia.com/blog/tag/direct-mail-automotive-campaigns/) - [car dealership customer experience](https://porchgroupmedia.com/blog/tag/car-dealership-customer-experience/) - [Pre Mover Marketing Data](https://porchgroupmedia.com/blog/tag/pre-mover-marketing-data/) - [car dealers marketing data](https://porchgroupmedia.com/blog/tag/car-dealers-marketing-data/) - [positive dealership reviews online](https://porchgroupmedia.com/blog/tag/positive-dealership-reviews-online/) - [social media car dealerships](https://porchgroupmedia.com/blog/tag/social-media-car-dealerships/) - [social media strategies dealerships](https://porchgroupmedia.com/blog/tag/social-media-strategies-dealerships/) - [Retail Marketing Solution](https://porchgroupmedia.com/blog/tag/retail-marketing-solution/) - [Personalization Retail Marketing](https://porchgroupmedia.com/blog/tag/personalization-retail-marketing/) - [Dealership Digital Marketing Data](https://porchgroupmedia.com/blog/tag/dealership-digital-marketing-data/) - [email marketing vendor](https://porchgroupmedia.com/blog/tag/email-marketing-vendor/) - [Automotive Data Vendor](https://porchgroupmedia.com/blog/tag/automotive-data-vendor/) - [personalization](https://porchgroupmedia.com/blog/tag/personalization/) - [New Movers](https://porchgroupmedia.com/blog/tag/new-movers/) - [mover marketing](https://porchgroupmedia.com/blog/tag/mover-marketing/) - [Retail Generational Marketing](https://porchgroupmedia.com/blog/tag/retail-generational-marketing/) - [Retail Marketing Data Solution](https://porchgroupmedia.com/blog/tag/retail-marketing-data-solution/) - [Customer Personalization Marketing](https://porchgroupmedia.com/blog/tag/customer-personalization-marketing/) - [customer analytics](https://porchgroupmedia.com/blog/tag/customer-analytics/) - [customer segmentation](https://porchgroupmedia.com/blog/tag/customer-segmentation/) - [data management](https://porchgroupmedia.com/blog/tag/data-management/) - [Email Marketing Best Practices](https://porchgroupmedia.com/blog/tag/email-marketing-best-practices/) - [Life Event Marketing](https://porchgroupmedia.com/blog/tag/life-event-marketing/) - [customer data insights](https://porchgroupmedia.com/blog/tag/customer-data-insights/) - [data quality & integration](https://porchgroupmedia.com/blog/tag/data-quality-integration/) - [marketing data](https://porchgroupmedia.com/blog/tag/marketing-data/) - [customer acquisition](https://porchgroupmedia.com/blog/tag/customer-acquisition/) - [customer retention](https://porchgroupmedia.com/blog/tag/customer-retention/) - [marketing technology](https://porchgroupmedia.com/blog/tag/marketing-technology/) - [customer acquisition marketing](https://porchgroupmedia.com/blog/tag/customer-acquisition-marketing/) - [Marketing Channels](https://porchgroupmedia.com/blog/tag/marketing-channels/) - [customer retention marketing](https://porchgroupmedia.com/blog/tag/customer-retention-marketing/) - [Customer Marketing Data](https://porchgroupmedia.com/blog/tag/customer-marketing-data/) - [customer segmentation marketing](https://porchgroupmedia.com/blog/tag/customer-segmentation-marketing/) - [Customer Experience Statistics](https://porchgroupmedia.com/blog/tag/customer-experience-statistics/) - [Consumer Personalization](https://porchgroupmedia.com/blog/tag/consumer-personalization/) - [customer engagement](https://porchgroupmedia.com/blog/tag/customer-engagement/) - [marketing](https://porchgroupmedia.com/blog/tag/marketing/) - [digital media](https://porchgroupmedia.com/blog/tag/digital-media/) - [advertising](https://porchgroupmedia.com/blog/tag/advertising/) - [marketing. statistics](https://porchgroupmedia.com/blog/tag/marketing-statistics/) - [customer relationship management](https://porchgroupmedia.com/blog/tag/customer-relationship-management/) - [automotive data](https://porchgroupmedia.com/blog/tag/automotive-data/) - [omnichannel retail strategies](https://porchgroupmedia.com/blog/tag/omnichannel-retail-strategies/) - [online retail sales](https://porchgroupmedia.com/blog/tag/online-retail-sales/) - [consumer engagement](https://porchgroupmedia.com/blog/tag/consumer-engagement/) - [digital advertising](https://porchgroupmedia.com/blog/tag/digital-advertising/) - [online advertising](https://porchgroupmedia.com/blog/tag/online-advertising/) - [digital display marketplace](https://porchgroupmedia.com/blog/tag/digital-display-marketplace/) - [email personalization](https://porchgroupmedia.com/blog/tag/email-personalization/) - [email retention](https://porchgroupmedia.com/blog/tag/email-retention/) - [consumer shopping trends](https://porchgroupmedia.com/blog/tag/consumer-shopping-trends/) - [customer loyalty](https://porchgroupmedia.com/blog/tag/customer-loyalty/) - [omnichannel](https://porchgroupmedia.com/blog/tag/omnichannel/) - [single customer view](https://porchgroupmedia.com/blog/tag/single-customer-view/) - [Data-Driven Email Marketing](https://porchgroupmedia.com/blog/tag/data-driven-email-marketing/) - [personalized email](https://porchgroupmedia.com/blog/tag/personalized-email/) - [customer life cycle](https://porchgroupmedia.com/blog/tag/customer-life-cycle/) - [customer personalized experience](https://porchgroupmedia.com/blog/tag/customer-personalized-experience/) - [digital experience](https://porchgroupmedia.com/blog/tag/digital-experience/) - [online shopping experience](https://porchgroupmedia.com/blog/tag/online-shopping-experience/) - [brand loyalty](https://porchgroupmedia.com/blog/tag/brand-loyalty/) - [connected vehicles](https://porchgroupmedia.com/blog/tag/connected-vehicles/) - [Automotive Trends](https://porchgroupmedia.com/blog/tag/automotive-trends/) - [Automotive Consumer Expectations](https://porchgroupmedia.com/blog/tag/automotive-consumer-expectations/) - [Email Data Lists](https://porchgroupmedia.com/blog/tag/email-data-lists/) - [Data Enrichment](https://porchgroupmedia.com/blog/tag/data-enrichment/) - [Consumer Data Quality](https://porchgroupmedia.com/blog/tag/consumer-data-quality/) - [customer email strategy](https://porchgroupmedia.com/blog/tag/customer-email-strategy/) - [Automotive Digital Advertising](https://porchgroupmedia.com/blog/tag/automotive-digital-advertising/) - [OTT Advertising](https://porchgroupmedia.com/blog/tag/ott-advertising/) - [Dealership Digital Ads](https://porchgroupmedia.com/blog/tag/dealership-digital-ads/) - [Online Shopping Trends](https://porchgroupmedia.com/blog/tag/online-shopping-trends/) - [Marketing to Gen Z](https://porchgroupmedia.com/blog/tag/marketing-to-gen-z/) - [Generational Marketing](https://porchgroupmedia.com/blog/tag/generational-marketing/) - [Gen Z](https://porchgroupmedia.com/blog/tag/gen-z/) - [Email Best Practices](https://porchgroupmedia.com/blog/tag/email-best-practices/) - [Mobile Email Design](https://porchgroupmedia.com/blog/tag/mobile-email-design/) - [Email Data](https://porchgroupmedia.com/blog/tag/email-data/) - [Triggered Marketing](https://porchgroupmedia.com/blog/tag/triggered-marketing/) - [optimizing email](https://porchgroupmedia.com/blog/tag/optimizing-email/) - [custom segmentation](https://porchgroupmedia.com/blog/tag/custom-segmentation/) - [Direct Mail List](https://porchgroupmedia.com/blog/tag/direct-mail-list/) - [New Mover List](https://porchgroupmedia.com/blog/tag/new-mover-list/) - [millennials buying cars](https://porchgroupmedia.com/blog/tag/millennials-buying-cars/) - [New Mover](https://porchgroupmedia.com/blog/tag/new-mover/) - [Email Marketing Strategy](https://porchgroupmedia.com/blog/tag/email-marketing-strategy/) - [Email Marketing Tips](https://porchgroupmedia.com/blog/tag/email-marketing-tips/) - [moving statistics](https://porchgroupmedia.com/blog/tag/moving-statistics/) - [windows of opportunity](https://porchgroupmedia.com/blog/tag/windows-of-opportunity/) - [automotive aftermarket industry](https://porchgroupmedia.com/blog/tag/automotive-aftermarket-industry/) - [automotive statistics](https://porchgroupmedia.com/blog/tag/automotive-statistics/) - [personalized experiences statistics](https://porchgroupmedia.com/blog/tag/personalized-experiences-statistics/) - [third-party data](https://porchgroupmedia.com/blog/tag/third-party-data/) - [first-party data](https://porchgroupmedia.com/blog/tag/first-party-data/) - [consumer trends](https://porchgroupmedia.com/blog/tag/consumer-trends/) - [personalization statistics](https://porchgroupmedia.com/blog/tag/personalization-statistics/) - [omnichannel experience](https://porchgroupmedia.com/blog/tag/omnichannel-experience/) - [multichannel marketing audiences](https://porchgroupmedia.com/blog/tag/multichannel-marketing-audiences/) - [social media advertising](https://porchgroupmedia.com/blog/tag/social-media-advertising/) - [email marketing statistics](https://porchgroupmedia.com/blog/tag/email-marketing-statistics/) - [triggered emails](https://porchgroupmedia.com/blog/tag/triggered-emails/) - [increase email subscriber rate](https://porchgroupmedia.com/blog/tag/increase-email-subscriber-rate/) - [programmatic advertising](https://porchgroupmedia.com/blog/tag/programmatic-advertising/) - [car shopping statistics](https://porchgroupmedia.com/blog/tag/car-shopping-statistics/) - [driven commerce](https://porchgroupmedia.com/blog/tag/driven-commerce/) - [consumer behavior](https://porchgroupmedia.com/blog/tag/consumer-behavior/) - [millennial statistics](https://porchgroupmedia.com/blog/tag/millennial-statistics/) - [target audience](https://porchgroupmedia.com/blog/tag/target-audience/) - [email reactivation](https://porchgroupmedia.com/blog/tag/email-reactivation/) - [email messaging](https://porchgroupmedia.com/blog/tag/email-messaging/) - [data hygiene](https://porchgroupmedia.com/blog/tag/data-hygiene/) - [in-market consumers](https://porchgroupmedia.com/blog/tag/in-market-consumers/) - [brand communication](https://porchgroupmedia.com/blog/tag/brand-communication/) - [email appending](https://porchgroupmedia.com/blog/tag/email-appending/) - [email statistics](https://porchgroupmedia.com/blog/tag/email-statistics/) - [new mover leads](https://porchgroupmedia.com/blog/tag/new-mover-leads/) - [Demographic Append](https://porchgroupmedia.com/blog/tag/demographic-append/) - [Email Segmentation](https://porchgroupmedia.com/blog/tag/email-segmentation/) - [eCommerce Customer Experience](https://porchgroupmedia.com/blog/tag/ecommerce-customer-experience/) - [Retail Personal Experience](https://porchgroupmedia.com/blog/tag/retail-personal-experience/) - [In-Market Car Shopper Leads](https://porchgroupmedia.com/blog/tag/in-market-car-shopper-leads/) - [In-Market Automotive Purchase Intent](https://porchgroupmedia.com/blog/tag/in-market-automotive-purchase-intent/) - [Email Click-Through](https://porchgroupmedia.com/blog/tag/email-click-through/) - [Email Optimization](https://porchgroupmedia.com/blog/tag/email-optimization/) - [Email Campaign Data](https://porchgroupmedia.com/blog/tag/email-campaign-data/) - [Shopping Infographic](https://porchgroupmedia.com/blog/tag/shopping-infographic/) - [Retail Infographic](https://porchgroupmedia.com/blog/tag/retail-infographic/) - [infographic car shopping](https://porchgroupmedia.com/blog/tag/infographic-car-shopping/) - [PGM Auto Leads](https://porchgroupmedia.com/blog/tag/v12-data-auto-leads/) - [Car shopping Statistics 2018](https://porchgroupmedia.com/blog/tag/car-shopping-statistics-2018/) - [infographic new mover](https://porchgroupmedia.com/blog/tag/infographic-new-mover/) - [Aftermarket Trends](https://porchgroupmedia.com/blog/tag/aftermarket-trends/) - [PGM Aftermarket Solutions](https://porchgroupmedia.com/blog/tag/v12-data-aftermarket-solutions/) - [CRM Email Reactivation Case Study](https://porchgroupmedia.com/blog/tag/crm-email-reactivation-case-study/) - [PGM Case Study](https://porchgroupmedia.com/blog/tag/v12-data-case-study/) - [Retail Reactivation](https://porchgroupmedia.com/blog/tag/retail-reactivation/) - [Reactivate Dormant Customers](https://porchgroupmedia.com/blog/tag/reactivate-dormant-customers/) - [Email Acquisition](https://porchgroupmedia.com/blog/tag/email-acquisition/) - [PGM Email List](https://porchgroupmedia.com/blog/tag/v12-data-email-list/) - [Email Acquisition Case study](https://porchgroupmedia.com/blog/tag/email-acquisition-case-study/) - [PGM Email Reactivation](https://porchgroupmedia.com/blog/tag/v12-data-email-reactivation/) - [QSR Marketing](https://porchgroupmedia.com/blog/tag/qsr-marketing/) - [Email Marketing Case Study](https://porchgroupmedia.com/blog/tag/email-marketing-case-study/) - [PGM Helping Hands](https://porchgroupmedia.com/blog/tag/v12-data-helping-hands/) - [PGM Community Service](https://porchgroupmedia.com/blog/tag/v12-data-community-service/) - [millennial furniture marketing](https://porchgroupmedia.com/blog/tag/millennial-furniture-marketing/) - [furniture marketing](https://porchgroupmedia.com/blog/tag/furniture-marketing/) - [aftermarket infographic](https://porchgroupmedia.com/blog/tag/aftermarket-infographic/) - [aftermarket marketing](https://porchgroupmedia.com/blog/tag/aftermarket-marketing/) - [aftermarket leads](https://porchgroupmedia.com/blog/tag/aftermarket-leads/) - [aftermarket industry statistics](https://porchgroupmedia.com/blog/tag/aftermarket-industry-statistics/) - [Furniture Customer Acquisition](https://porchgroupmedia.com/blog/tag/furniture-customer-acquisition/) - [Furniture Customer Retention](https://porchgroupmedia.com/blog/tag/furniture-customer-retention/) - [Customer Data Platform](https://porchgroupmedia.com/blog/tag/customer-data-platform/) - [CDP](https://porchgroupmedia.com/blog/tag/cdp/) - [In-Market car shoppers](https://porchgroupmedia.com/blog/tag/in-market-car-shoppers/) - [Facebook Advertising](https://porchgroupmedia.com/blog/tag/facebook-advertising/) - [Facebook Custom Audiences](https://porchgroupmedia.com/blog/tag/facebook-custom-audiences/) - [Social Advertising](https://porchgroupmedia.com/blog/tag/social-advertising/) - [Furniture Advertising Agency](https://porchgroupmedia.com/blog/tag/furniture-advertising-agency/) - [Furniture Marketing Agency](https://porchgroupmedia.com/blog/tag/furniture-marketing-agency/) - [Furniture Industry Trends](https://porchgroupmedia.com/blog/tag/furniture-industry-trends/) - [aftermarket customer acquisition](https://porchgroupmedia.com/blog/tag/aftermarket-customer-acquisition/) - [Automated Email Journeys](https://porchgroupmedia.com/blog/tag/automated-email-journeys/) - [Email Personalization and Segmentation](https://porchgroupmedia.com/blog/tag/email-personalization-and-segmentation/) - [Customer Experience Trends](https://porchgroupmedia.com/blog/tag/customer-experience-trends/) - [Journey Management](https://porchgroupmedia.com/blog/tag/journey-management/) - [Customer Experiences](https://porchgroupmedia.com/blog/tag/customer-experiences/) - [Social Marketing](https://porchgroupmedia.com/blog/tag/social-marketing/) - [Facebook Advertising Vendor](https://porchgroupmedia.com/blog/tag/facebook-advertising-vendor/) - [Facebook Acquisition Audiences](https://porchgroupmedia.com/blog/tag/facebook-acquisition-audiences/) - [Mover Marketing Data](https://porchgroupmedia.com/blog/tag/mover-marketing-data/) - [Auto Aftermarket Marketing](https://porchgroupmedia.com/blog/tag/auto-aftermarket-marketing/) - [Auto Care Marketing](https://porchgroupmedia.com/blog/tag/auto-care-marketing/) - [Marketing Personalization](https://porchgroupmedia.com/blog/tag/marketing-personalization/) - [Marketing Programs](https://porchgroupmedia.com/blog/tag/marketing-programs/) - [Social Media Trends](https://porchgroupmedia.com/blog/tag/social-media-trends/) - [First Party Data](https://porchgroupmedia.com/blog/tag/first-party-data-2/) - [Third Party Data](https://porchgroupmedia.com/blog/tag/third-party-data-2/) - [Omnichannel Consumers](https://porchgroupmedia.com/blog/tag/omnichannel-consumers/) - [Social Shopping](https://porchgroupmedia.com/blog/tag/social-shopping/) - [Personalized Experiences](https://porchgroupmedia.com/blog/tag/personalized-experiences/) - [B2C Marketing](https://porchgroupmedia.com/blog/tag/b2c-marketing/) - [Personalization Marketing](https://porchgroupmedia.com/blog/tag/personalization-marketing/) - [Purchase-Intent Data](https://porchgroupmedia.com/blog/tag/purchase-intent-data/) - [Brand Trust](https://porchgroupmedia.com/blog/tag/brand-trust/) - [Purchase Intent Marketing](https://porchgroupmedia.com/blog/tag/purchase-intent-marketing/) - [In-Market Car Buyers](https://porchgroupmedia.com/blog/tag/in-market-car-buyers/) - [Health & Fitness Marketing](https://porchgroupmedia.com/blog/tag/health-fitness-marketing/) - [Fitness Club Marketing Trends](https://porchgroupmedia.com/blog/tag/fitness-club-marketing-trends/) - [Millennials Brand Loyalty](https://porchgroupmedia.com/blog/tag/millennials-brand-loyalty/) - [Customer Marketing Trends](https://porchgroupmedia.com/blog/tag/customer-marketing-trends/) - [Location-Based Marketing](https://porchgroupmedia.com/blog/tag/location-based-marketing/) - [Media Channels](https://porchgroupmedia.com/blog/tag/media-channels/) - [Free Solutions Guide](https://porchgroupmedia.com/blog/tag/free-solutions-guide/) - [Retail Beacons](https://porchgroupmedia.com/blog/tag/retail-beacons/) - [CLTV](https://porchgroupmedia.com/blog/tag/cltv/) - [Customer Lifetime Value](https://porchgroupmedia.com/blog/tag/customer-lifetime-value/) - [Predictive Analytics](https://porchgroupmedia.com/blog/tag/predictive-analytics/) - [Data-Driven Challenges](https://porchgroupmedia.com/blog/tag/data-driven-challenges/) - [Digital Video](https://porchgroupmedia.com/blog/tag/digital-video/) - [Email Marketing Trends](https://porchgroupmedia.com/blog/tag/email-marketing-trends/) - [Triggered Email Journeys](https://porchgroupmedia.com/blog/tag/triggered-email-journeys/) - [In-Market Holiday Shoppers](https://porchgroupmedia.com/blog/tag/in-market-holiday-shoppers/) - [Holiday Retail Marketing](https://porchgroupmedia.com/blog/tag/holiday-retail-marketing/) - [Automotive Marketing eBook](https://porchgroupmedia.com/blog/tag/automotive-marketing-ebook/) - [Email Reactivation Case Study](https://porchgroupmedia.com/blog/tag/email-reactivation-case-study/) - [Win-Back Campaigns](https://porchgroupmedia.com/blog/tag/win-back-campaigns/) - [B2B Marketing Spend](https://porchgroupmedia.com/blog/tag/b2b-marketing-spend/) - [Marketing Success Kit](https://porchgroupmedia.com/blog/tag/marketing-success-kit/) - [customer experience marketing success kit](https://porchgroupmedia.com/blog/tag/customer-experience-marketing-success-kit/) - [Customer-First Marketing](https://porchgroupmedia.com/blog/tag/customer-first-marketing/) - [Retail Marketing Case Study](https://porchgroupmedia.com/blog/tag/retail-marketing-case-study/) - [Furniture Marketing Case Study](https://porchgroupmedia.com/blog/tag/furniture-marketing-case-study/) - [Lead Generation](https://porchgroupmedia.com/blog/tag/lead-generation/) - [Facebook Audiences](https://porchgroupmedia.com/blog/tag/facebook-audiences/) - [Car Buyer Journey](https://porchgroupmedia.com/blog/tag/car-buyer-journey/) - [Coronavirus Marketing](https://porchgroupmedia.com/blog/tag/coronavirus-marketing/) - [PGM Helps Hands](https://porchgroupmedia.com/blog/tag/v12-helps-hands/) - [PGM Coronavirus Volunteer](https://porchgroupmedia.com/blog/tag/v12-coronavirus-volunteer/) - [Third-Party Cookies](https://porchgroupmedia.com/blog/tag/third-party-cookies/) - [Customer Reactivation](https://porchgroupmedia.com/blog/tag/customer-reactivation/) - [COVID-19 Marketing](https://porchgroupmedia.com/blog/tag/covid-19-marketing/) - [Marketing to Generations](https://porchgroupmedia.com/blog/tag/marketing-to-generations/) - [Auto Marketing](https://porchgroupmedia.com/blog/tag/auto-marketing/) - [Marketing Strategies Coronavirus](https://porchgroupmedia.com/blog/tag/marketing-strategies-coronavirus/) - [Consumer Behavior Coronavirus](https://porchgroupmedia.com/blog/tag/consumer-behavior-coronavirus/) - [Data-Driven Insights](https://porchgroupmedia.com/blog/tag/data-driven-insights/) - [Cookie-Less Advertising](https://porchgroupmedia.com/blog/tag/cookie-less-advertising/) - [CMO Marketing Spend 2020](https://porchgroupmedia.com/blog/tag/cmo-marketing-spend-2020/) - [Customer Journeys](https://porchgroupmedia.com/blog/tag/customer-journeys/) - [COVID-19 Personalization Marketing](https://porchgroupmedia.com/blog/tag/covid-19-personalization-marketing/) - [Cookie-Less Marketing](https://porchgroupmedia.com/blog/tag/cookie-less-marketing/) - [Consumers Automotive Shopping Coronavirus](https://porchgroupmedia.com/blog/tag/consumers-automotive-shopping-coronavirus/) - [Data-Driven Automotive Marketing](https://porchgroupmedia.com/blog/tag/data-driven-automotive-marketing/) - [Next Best Action Marketing](https://porchgroupmedia.com/blog/tag/next-best-action-marketing/) - [Customer Data Platform Success Kit](https://porchgroupmedia.com/blog/tag/customer-data-platform-success-kit/) - [Marketing Resources](https://porchgroupmedia.com/blog/tag/marketing-resources/) - [Intent-Based Marketing](https://porchgroupmedia.com/blog/tag/intent-based-marketing/) - [Customer Focused Strategies](https://porchgroupmedia.com/blog/tag/customer-focused-strategies/) - [Shopper Intent Data](https://porchgroupmedia.com/blog/tag/shopper-intent-data/) - [Customer Centric](https://porchgroupmedia.com/blog/tag/customer-centric/) - [Retail Shopper Statistics](https://porchgroupmedia.com/blog/tag/retail-shopper-statistics/) - [Email Marketing Guide](https://porchgroupmedia.com/blog/tag/email-marketing-guide/) - [Social Advertising Retailers](https://porchgroupmedia.com/blog/tag/social-advertising-retailers/) - [Digital Consumer](https://porchgroupmedia.com/blog/tag/digital-consumer/) - [Omnichannel Shopping](https://porchgroupmedia.com/blog/tag/omnichannel-shopping/) - [Intent Data](https://porchgroupmedia.com/blog/tag/intent-data/) - [Marketing Strategies](https://porchgroupmedia.com/blog/tag/marketing-strategies/) - [MoverTech](https://porchgroupmedia.com/blog/tag/movertech/) - [Retail Marketing Statistics](https://porchgroupmedia.com/blog/tag/retail-marketing-statistics/) - [moverte](https://porchgroupmedia.com/blog/tag/moverte/) - [Marketing Charts](https://porchgroupmedia.com/blog/tag/marketing-charts/) - [Solar Energy Mover Marketing](https://porchgroupmedia.com/blog/tag/solar-energy-mover-marketing/) - [Apple Privacy Changes](https://porchgroupmedia.com/blog/tag/apple-privacy-changes/) - [Privacy Changes Digital Marketing](https://porchgroupmedia.com/blog/tag/privacy-changes-digital-marketing/) - [Audience Planning and Development](https://porchgroupmedia.com/blog/tag/audience-planning-and-development/) - [Precision Audience Development](https://porchgroupmedia.com/blog/tag/precision-audience-development/) - [Email Marketing Trends 2023](https://porchgroupmedia.com/blog/tag/email-marketing-trends-2023/) - [CTV](https://porchgroupmedia.com/blog/tag/ctv/) - [Email Marketing Stats 2023](https://porchgroupmedia.com/blog/tag/email-marketing-stats-2023/) - [Moving Trends](https://porchgroupmedia.com/blog/tag/moving-trends/) - [Connected TV](https://porchgroupmedia.com/blog/tag/connected-tv/) - [Consumer Privacy](https://porchgroupmedia.com/blog/tag/consumer-privacy/) - [Email Privacy](https://porchgroupmedia.com/blog/tag/email-privacy/) - [Personalizing the customer experience](https://porchgroupmedia.com/blog/tag/personalizing-the-customer-experience/) - [Retailers and Omnichannel Experiences](https://porchgroupmedia.com/blog/tag/retailers-and-omnichannel-experiences/) - [Acquire In-Market Car Shoppers](https://porchgroupmedia.com/blog/tag/acquire-in-market-car-shoppers/) - [Target In-Market Car Shoppers](https://porchgroupmedia.com/blog/tag/target-in-market-car-shoppers/) - [Email Marketing Success](https://porchgroupmedia.com/blog/tag/email-marketing-success/) - [Omnichannel Automotive Shoppers](https://porchgroupmedia.com/blog/tag/omnichannel-automotive-shoppers/) - [home improvement projects](https://porchgroupmedia.com/blog/tag/home-improvement-projects/) - [Advertising Cookies](https://porchgroupmedia.com/blog/tag/advertising-cookies/) - [The Future of Online Advertising](https://porchgroupmedia.com/blog/tag/the-future-of-online-advertising/) - [Data Quality in Your Email Marketing](https://porchgroupmedia.com/blog/tag/data-quality-in-your-email-marketing/) - [Treat Your Customers Like Individuals](https://porchgroupmedia.com/blog/tag/treat-your-customers-like-individuals/) - [Email Marketing for Retail](https://porchgroupmedia.com/blog/tag/email-marketing-for-retail/) - [Truthset](https://porchgroupmedia.com/blog/tag/truthset/) - [Retail Media Networks](https://porchgroupmedia.com/blog/tag/retail-media-networks/) - [Mobile Shopping Experience](https://porchgroupmedia.com/blog/tag/mobile-shopping-experience/) - [Connected Car Driver](https://porchgroupmedia.com/blog/tag/connected-car-driver/) - [Automotive Aftermarket’s Online Shoppers](https://porchgroupmedia.com/blog/tag/automotive-aftermarkets-online-shoppers/) - [Enterprise Marketers](https://porchgroupmedia.com/blog/tag/enterprise-marketers/) - [Movers & Brand Loyalty](https://porchgroupmedia.com/blog/tag/movers-brand-loyalty/) - [Personalizing the Ecommerce Experience](https://porchgroupmedia.com/blog/tag/personalizing-the-ecommerce-experience/) - [Automotive Dealership Customer Experiences](https://porchgroupmedia.com/blog/tag/automotive-dealership-customer-experiences/) - [Dealership’s Customer Experience](https://porchgroupmedia.com/blog/tag/dealerships-customer-experience/) - [5 Email Marketing Tips](https://porchgroupmedia.com/blog/tag/5-email-marketing-tips/) - [Omnichannel Marketing Statistics](https://porchgroupmedia.com/blog/tag/omnichannel-marketing-statistics/) - [digital dealership strategies](https://porchgroupmedia.com/blog/tag/digital-dealership-strategies/) - [Dealership Reviews Online](https://porchgroupmedia.com/blog/tag/dealership-reviews-online/) - [Dealership Reuputation](https://porchgroupmedia.com/blog/tag/dealership-reuputation/) - [Marketing to Millennials](https://porchgroupmedia.com/blog/tag/marketing-to-millennials/) - [Car Buyer's Shopping Experience](https://porchgroupmedia.com/blog/tag/car-buyers-shopping-experience/) - [Personalize Customer Touchpoints](https://porchgroupmedia.com/blog/tag/personalize-customer-touchpoints/) - [direct marketing](https://porchgroupmedia.com/blog/tag/direct-marketing/) - [Connected TV Advertising](https://porchgroupmedia.com/blog/tag/connected-tv-advertising/) - [Power of First-Power Data](https://porchgroupmedia.com/blog/tag/power-of-first-power-data/) - [All-Party Data](https://porchgroupmedia.com/blog/tag/all-party-data/) - [data clean room](https://porchgroupmedia.com/blog/tag/data-clean-room/) - [customer journey map](https://porchgroupmedia.com/blog/tag/customer-journey-map/) - [audience segmentation](https://porchgroupmedia.com/blog/tag/audience-segmentation/) - [niche marketing](https://porchgroupmedia.com/blog/tag/niche-marketing/) - [2024 marketing](https://porchgroupmedia.com/blog/tag/2024-marketing/) - [data privacy](https://porchgroupmedia.com/blog/tag/data-privacy/) - [property data](https://porchgroupmedia.com/blog/tag/property-data/) - [YouTube Advertising](https://porchgroupmedia.com/blog/tag/youtube-advertising/) - [baby boomers](https://porchgroupmedia.com/blog/tag/baby-boomers/) - [social commerce](https://porchgroupmedia.com/blog/tag/social-commerce/) - [data cleansing](https://porchgroupmedia.com/blog/tag/data-cleansing/) - [Data Driven Strategies](https://porchgroupmedia.com/blog/tag/data-driven-strategies-2/) - [contextual advertising](https://porchgroupmedia.com/blog/tag/contextual-advertising/) - [cookie deprecation](https://porchgroupmedia.com/blog/tag/cookie-deprecation/) - [email re-engagement](https://porchgroupmedia.com/blog/tag/email-re-engagement/) - [Data-Driven Marketing For Dealerships](https://porchgroupmedia.com/blog/tag/data-driven-marketing-for-dealerships/) - [1st Party Data](https://porchgroupmedia.com/blog/tag/1st-party-data/) - [Marketing Stats](https://porchgroupmedia.com/blog/tag/marketing-stats/) - [Marketing Statistics 2024](https://porchgroupmedia.com/blog/tag/marketing-statistics-2024/) - [Purchase Journey](https://porchgroupmedia.com/blog/tag/purchase-journey/) - [Direct Mail](https://porchgroupmedia.com/blog/tag/direct-mail/) - [pre-mover marketing](https://porchgroupmedia.com/blog/tag/pre-mover-marketing/) - [data driven marketing](https://porchgroupmedia.com/blog/tag/data-driven-marketing-2/) - [predictive models](https://porchgroupmedia.com/blog/tag/predictive-models/) - [home improvement marketing](https://porchgroupmedia.com/blog/tag/home-improvement-marketing/) - [holiday marketing](https://porchgroupmedia.com/blog/tag/holiday-marketing/) - [holiday shopping trends](https://porchgroupmedia.com/blog/tag/holiday-shopping-trends/) - [halloween](https://porchgroupmedia.com/blog/tag/halloween/) - [segmentation](https://porchgroupmedia.com/blog/tag/segmentation/) - [homeowner data](https://porchgroupmedia.com/blog/tag/homeowner-data/) - [audience data](https://porchgroupmedia.com/blog/tag/audience-data/) - [marketing audiences](https://porchgroupmedia.com/blog/tag/marketing-audiences/) - [homeowner marketing](https://porchgroupmedia.com/blog/tag/homeowner-marketing/) - [first time homebuyers](https://porchgroupmedia.com/blog/tag/first-time-homebuyers/) ## Personnel Category - [Executive Team](https://porchgroupmedia.com/blog/personnel_category/executive-team/) ## Portfolio Category - [Advertising](https://porchgroupmedia.com/blog/portfolio_category/advertising/) - [Branding](https://porchgroupmedia.com/blog/portfolio_category/branding/) - [Design](https://porchgroupmedia.com/blog/portfolio_category/design/) - [Logo](https://porchgroupmedia.com/blog/portfolio_category/logo/) ## Portfolio Tag - [Adver](https://porchgroupmedia.com/blog/portfolio_tag/adver/) - [Advertise](https://porchgroupmedia.com/blog/portfolio_tag/advertise/) - [Apps](https://porchgroupmedia.com/blog/portfolio_tag/apps/) - [Box](https://porchgroupmedia.com/blog/portfolio_tag/box/) - [Branding](https://porchgroupmedia.com/blog/portfolio_tag/branding/) - [Business Card](https://porchgroupmedia.com/blog/portfolio_tag/business-card/) - [Design](https://porchgroupmedia.com/blog/portfolio_tag/design/) - [Gadgets](https://porchgroupmedia.com/blog/portfolio_tag/gadgets/) - [Girl](https://porchgroupmedia.com/blog/portfolio_tag/girl/) - [Identity](https://porchgroupmedia.com/blog/portfolio_tag/identity/) - [Layout](https://porchgroupmedia.com/blog/portfolio_tag/layout/) - [Logo](https://porchgroupmedia.com/blog/portfolio_tag/logo/) - [Packaging](https://porchgroupmedia.com/blog/portfolio_tag/packaging/) - [Paper](https://porchgroupmedia.com/blog/portfolio_tag/paper/) - [Photography](https://porchgroupmedia.com/blog/portfolio_tag/photography/) - [Social](https://porchgroupmedia.com/blog/portfolio_tag/social/) - [Stationary](https://porchgroupmedia.com/blog/portfolio_tag/stationary/) - [Technology](https://porchgroupmedia.com/blog/portfolio_tag/technology/) - [Typekit](https://porchgroupmedia.com/blog/portfolio_tag/typekit/) - [Typography](https://porchgroupmedia.com/blog/portfolio_tag/typography/) - [Web Design](https://porchgroupmedia.com/blog/portfolio_tag/web-design/) ## Resource Categories - [Data & Analytics](https://porchgroupmedia.com/blog/resource-category/data-analytics/) - [Multichannel](https://porchgroupmedia.com/blog/resource-category/multichannel/) - [Strategy](https://porchgroupmedia.com/blog/resource-category/strategy/) - [Consumer Insights](https://porchgroupmedia.com/blog/resource-category/consumer-insights/) - [Market Research](https://porchgroupmedia.com/blog/resource-category/market-research/) ## Industries - [Retail](https://porchgroupmedia.com/blog/industry/retail/) - [Home Services](https://porchgroupmedia.com/blog/industry/home-services/) - [Furniture Retail](https://porchgroupmedia.com/blog/industry/furniture-retail/) - [Financial](https://porchgroupmedia.com/blog/industry/financial/) - [Automotive](https://porchgroupmedia.com/blog/industry/automotive/) ## Products - [Email](https://porchgroupmedia.com/blog/product/email/) - [Append](https://porchgroupmedia.com/blog/product/append/) - [Managed Services](https://porchgroupmedia.com/blog/product/managed-services/) - [CTV](https://porchgroupmedia.com/blog/product/ctv/) - [Mover](https://porchgroupmedia.com/blog/product/mover/) - [AutoID](https://porchgroupmedia.com/blog/product/autoid/) - [Signals](https://porchgroupmedia.com/blog/product/signals/) - [Database Hygiene](https://porchgroupmedia.com/blog/product/database-hygiene/) - [Media Campaigns](https://porchgroupmedia.com/blog/product/media-campaigns/) - [Customer Acquisition](https://porchgroupmedia.com/blog/product/customer-acquisition/) - [Home Factors](https://porchgroupmedia.com/blog/product/home-factors/) ## Audiences - [Automotive](https://porchgroupmedia.com/blog/audience/automotive-audiences/) - [B2B](https://porchgroupmedia.com/blog/audience/b2b-audiences/) - [Consumer](https://porchgroupmedia.com/blog/audience/consumer-audiences/) - [Mover](https://porchgroupmedia.com/blog/audience/mover-audiences/)
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