vettafi.com

# VettaFi

> VettaFi is a differentiated index provider, helping asset managers across the globe build and grow their product suites. They offer indexing, digital marketing, data analytics, and event sponsorship solutions to support asset managers and empower financial advisors.



## About
- [About Us](https://www.vettafi.com/about-us): Company history, leadership, and values.
- [Press Releases](https://www.vettafi.com/press-releases): Corporate updates and acquisitions.
- [Contact Us](https://www.vettafi.com/contact-us): General inquiries and contact forms.

## Solutions: VettaFi offers indexing and distribution solutions including digital marketing, behavioral analytics, and in-person event sponsorship to help asset managers build and grow products.




### Indexing Services: VettaFi partners with issuers to develop innovative investment solutions and bring them to market.
- [Index Services Overview](https://www.vettafi.com/issuer-services/indexing/index-services): 
  - Index design and customization  
  - Calculation and administration  
  - Index licensing  



### Digital Distribution: get your message in front of your target audience with their full-funnel digital marketing capabilities
- [Digital Marketing Services](https://www.vettafi.com/issuer-services/digital-marketing): 
  - Financial advisor outreach  
  - Campaign services for asset managers
  - Financial advisor outreach



### Behavioral Analytics: leverage a robust behavioral data platform to optimize your sales and marketing programs.
- [Behavioral Analytics Services](https://www.vettafi.com/issuer-services/data-analytics): 
  - Investor behavior insights  
  - Financial advisor lead data access  



### Event Sponsorship: sponsor in-person events to connect directly with investors, forge valuable relationships, and drive product flows.
- [Event Sponsorship & Exchange](https://www.vettafi.com/issuer-services/event-sponsorship): 
  - Annual Exchange conference  
  - Sponsorship opportunities  



## Indexing

### Index Overview
- [Index Resources & Governance](https://www.vettafi.com/indexing/index-resources): 
  - IOSCO governance compliance  
  - Methodologies and index policies  

### Index Directory
- [Index Finder](https://www.vettafi.com/indexing/index-finder): 
  - Full index list  
  - Links to fact sheets and methodology PDFs  
  - Examples:  
    - [AMEI Factsheet](https://vettafi-docs.b-cdn.net/Factsheets/AMEI%20Factsheet.pdf)  
    - [VGDEF Index](https://www.vettafi.com/indexing/index/vgdef)  
    - [INIT Index](https://www.vettafi.com/indexing/index/init)  
  - [Technical Documents Sitemap (Fact Sheets)](https://vettafi-docs.b-cdn.net/sitemap.xml): Machine-readable list of all downloadable index fact sheets

## Insights & Content

- [Resource Library](https://www.vettafi.com/resource-library): Research and insights across themes (e.g., energy, AI, retail).
- [Featured Indexing Insight](https://www.vettafi.com/insights/indexing-article-what-sets-vettafi-apart-from-other-index-providers)

## Events

- [Exchange ETF Conference](https://www.exchangeetf.com): Annual advisor and ETF-focused industry event.

## Sub-Brands

- [Advisor Perspectives](https://www.advisorperspectives.com/): Advisor-focused news, commentary, and insights.
- [ETF Trends](https://www.etftrends.com/): ETF investing education and trend analysis.
- [ETF Database](https://etfdb.com/): Comprehensive ETF screening, research, and data.

## Optional / Community
- [LinkedIn](https://www.linkedin.com/company/vettafi): Company updates, events, hiring.