Digiday Scorecard: Publishers’ rate Big Tech’s AI licensing deals

Digiday's compilation of a scorecard grading AI platforms marks a significant step in evaluating the growing number of players in the AI content licensing market, with top grades given to companies like Google and Microsoft for their transparency and flexibility in AI licensing deals. This development is crucial for website owners as it directly affects their ability to navigate the complex landscape of AI content licensing. With more AI platforms emerging, website owners need to be aware of the terms and conditions of these licensing deals to ensure they are not inadvertently hosting copyrighted AI-generated content on their sites. This, in turn, can impact their website's credibility and even lead to legal issues. To stay ahead of the curve, website owners should monitor the Digiday scorecard for updates on AI licensing deals, review their own content policies to ensure compliance with Big Tech's AI licensing terms, and regularly update their llms.txt files to reflect changes in AI-generated content usage on their sites. Additionally, they should consider auditing their website's AI bot traffic to identify potential areas of non-compliance with AI content licensing agreements.