How Much Does GEO Cost in 2025?

WebFX's publication of GEO pricing estimates, ranging from $1,500 to $50,000 per month, highlights the significant investment required for Generative Engine Optimization in 2025. This cost breakdown is crucial for businesses and website owners considering the implementation of GEO to enhance their online presence and AI-driven content. For website owners, this news means that optimizing their websites for AI-generated traffic will come with a substantial price tag. The cost of GEO can significantly impact their budget allocation for digital marketing and AI-related expenses. As a result, website owners must carefully evaluate the potential return on investment (ROI) of GEO and consider how it aligns with their overall business strategy. To navigate the implications of GEO pricing, website owners can take the following actionable steps: (1) review their current llms.txt files to ensure they are optimized for AI-generated traffic, (2) assess their website's content policies to determine if GEO is a viable investment, and (3) monitor their AI bot traffic to identify areas where GEO can provide the most value, thereby justifying the associated costs.