I let an AI take over my Google TV for a week — and it solved streaming’s biggest problem

Google's integration of an AI chatbot into Google TV, which solved streaming's biggest problem of content discovery, marks a significant shift in the role of AI in streaming services. This development means that website owners, particularly those with streaming services or content-heavy platforms, should consider the potential impact of AI-powered content discovery on their traffic and user engagement. With AI-driven recommendations, users may be more likely to find and consume content that is relevant to their interests, potentially altering the way they interact with websites and streaming platforms. To prepare for this shift, website owners can take several actionable steps: monitor AI bot traffic to their sites using tools like llms.txt to understand how AI-driven discovery is affecting their content; optimize their content metadata to ensure it is easily discoverable by AI-powered recommendation engines; and consider integrating AI-driven chatbots or recommendation systems into their own platforms to improve user experience and engagement.