iOS 27 to focus on AI more than anything else: 8 new upcoming features

Apple's announcement of iOS 27's heavy focus on artificial intelligence, with 8 new upcoming features, marks a significant shift in the company's mobile operating system strategy. This means that website owners can expect a surge in AI-powered traffic from iOS 27 users, as the new features will likely lead to increased adoption and usage of AI-driven tools and apps. Website owners should be prepared to handle potential changes in user behavior and interaction patterns, such as more voice searches or AI-assisted queries, which may impact their site's traffic and engagement metrics. To prepare for this shift, website owners can take the following actionable steps: review and update their llms.txt files to ensure they are compatible with iOS 27's AI features, monitor their website's traffic and engagement metrics to identify trends and patterns related to AI-powered user behavior, and consider optimizing their content and user experience to be more AI-friendly, such as using more conversational tone and structured data.