L’8,2% delle imprese italiane utilizzava nel 2024 almeno una delle sette tecnologie di intelligenza artificiale
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Read full article at Il Sole 24 Ore✨Our Analysis
Il Sole 24 Ore's report that 8.2% of Italian companies used at least one of the seven artificial intelligence technologies in 2024 highlights a growing trend in AI adoption among Italian businesses. This means that website owners in Italy can expect an increase in AI-generated traffic and interactions on their sites, potentially from chatbots, virtual assistants, or other AI-powered tools used by these companies. As a result, website owners need to be prepared to handle and manage AI bot traffic effectively to avoid any potential issues with their website's performance, security, or user experience. To stay ahead, website owners can take the following actionable steps: monitor their website's traffic and analytics to identify AI-generated traffic patterns, update their llms.txt files to reflect the increasing use of AI technologies, and consider implementing AI-detection tools to differentiate between human and AI-generated interactions on their site. By doing so, they can ensure a seamless and secure user experience for their human visitors while also leveraging the benefits of AI-powered interactions.
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