One UI 8.5 could finally bring Bixby’s long-awaited major AI upgrade

Samsung's announcement of a potential Bixby AI upgrade in One UI 8.5, powered by large language models (LLMs) and third-party integrations, marks a significant development in the company's virtual assistant capabilities. This means that website owners can expect a potential increase in AI-powered traffic from Samsung devices, as an improved Bixby chatbot could lead to more users interacting with online content using voice commands or text-based inputs. With third-party integrations, Bixby may be able to access and retrieve information from various websites, making it essential for website owners to ensure their content is optimized for AI-powered search and retrieval. To prepare for this potential shift, website owners can take several actionable steps: update their llms.txt files to include Samsung's Bixby as a recognized AI bot, ensuring that their content is properly crawled and indexed; monitor their website's traffic and analytics to identify any changes in user behavior or engagement patterns; and optimize their content with relevant keywords and metadata to improve its discoverability through Bixby's enhanced search capabilities.