PC Makers Like HP and Lenovo Want to Win AI. Good Luck With That

Lenovo and HP's development of on-device assistants, Qira and HP IQ, which run queries locally on PCs, marks a significant shift in the PC manufacturers' approach to artificial intelligence. This means that website owners may see an increase in AI-generated traffic from PCs with these on-device assistants, potentially affecting their website's analytics and content engagement metrics. As users interact with Qira and HP IQ, the assistants may crawl and process website content locally, influencing how website owners track and manage AI bot traffic. To prepare for this shift, website owners can take actionable steps: firstly, review and update their llms.txt files to account for the potential increase in AI-generated traffic from Lenovo and HP devices. Secondly, monitor website analytics to identify and adapt to changes in user behavior driven by on-device assistants. Lastly, consider optimizing website content for local AI processing, ensuring that it remains accessible and engaging for users interacting with Qira and HP IQ.