Samsung’s Bixby reboot will copy Google with ‘Bixby Live’ and ‘Circle to Ask’ [Gallery]

Samsung's reworking of its Bixby assistant with AI and introduction of 'Bixby Live' and 'Circle to Ask' features marks a significant shift in the company's virtual assistant strategy, copying some of Google's AI tools. This development means that website owners can expect increased traffic from Samsung devices, as the improved Bixby assistant is likely to enhance user experience and encourage more interactions with online content. With Bixby's new features, users may be more inclined to engage with voice searches, potentially leading to changes in website traffic patterns and search engine optimization (SEO) strategies. To prepare for this shift, website owners should monitor their AI bot traffic closely, updating their llms.txt files to account for the new Bixby features and ensuring that their websites are optimized for voice searches. Additionally, they should review their content policies to accommodate potential changes in user behavior driven by the revamped Bixby assistant, and consider implementing AI-powered chatbots to enhance user engagement and provide personalized experiences.