See how your brand appears in AI-generated answers, for free

Yoast's introduction of the free Yoast AI Brand Insights scan allows eligible customers to see how their brand appears in AI-generated answers from ChatGPT, Perplexity, and Gemini. This development provides website owners with valuable insights into how their brand is perceived and presented by popular AI models. This means that website owners can now gain a better understanding of how their brand is being represented in AI-generated content, which can have significant implications for their online reputation and search engine optimization (SEO) strategies. By leveraging the Yoast AI Brand Insights scan, website owners can identify potential issues or inconsistencies in how their brand is being portrayed by AI models and take corrective action to ensure that their brand is accurately represented. To make the most of this development, website owners can take the following actionable steps: run the Yoast AI Brand Insights scan to identify areas for improvement, monitor their llms.txt file to ensure that AI bots are not crawling sensitive or restricted content, and adjust their SEO strategies to account for the growing influence of AI-generated content on search engine results.