Spider-Man: Brand New Day Scrapped Plans Included Ben Reilly, Matt Murdock, And Spider-Cat

Spider-Man: Brand New Day’s co‑writer Chris McKenna revealed that scrapped versions of the film once featured Ben Reilly, Matt Murdock, an imposter Spider‑Man and even a talking Spider‑Cat, highlighting how major entertainment franchises often generate a flood of speculative content that can be harvested by AI bots. For website owners, especially those running fan‑sites, news portals, or forums covering Marvel and comic‑book media, this revelation will likely trigger a surge in AI‑generated articles, listicles, and SEO‑driven posts that repurpose the leaked details. Search engines and AI content aggregators will crawl these new pieces aggressively, increasing bot traffic and the risk of duplicate or low‑quality AI content appearing in search results under your domain. **Actionable tips:** 1. Update your llms.txt to explicitly disallow AI models from scraping “Spider‑Man: Brand New Day” keywords, e.g., `User‑Agent: *\nDisallow: /spider‑man-brand-new-day/`. 2. Deploy a bot‑detection firewall (such as Cloudflare Bot Management) with custom rules that flag high‑frequency requests for “Ben Reilly” or “Spider‑Cat” URLs and serve a challenge or CAP​TCHA. 3. Regularly audit your analytics for spikes in non‑human sessions after major leaks and adjust your rate‑limiting thresholds to protect server resources and preserve content quality.