OpenAI launches new ChatGPT health-focused mode to offer medical guidance

OpenAI's launch of ChatGPT Health, a new in-app mode designed to answer medical questions and analyze lab results, marks a significant expansion of AI-driven medical guidance. This development means that website owners in the healthcare sector may see an increase in AI bot traffic as users turn to ChatGPT Health for medical information and guidance. As a result, website owners should be prepared to manage and track AI bot interactions on their sites, particularly if they offer medical content or services. To prepare for this shift, website owners can take several actionable steps: review and update their llms.txt files to ensure they are accurately tracking ChatGPT Health interactions, monitor AI bot traffic to identify areas where medical content may be accessed or shared, and consider implementing clear guidelines for AI-driven medical information on their sites to maintain transparency and compliance with healthcare regulations.